How do you find Your Next creative breakthrough? At last year’s C360, we asked industry leaders how they uncover their next big opportunity for growth. Matthew Cottle, Vice President at NIQ BASES, shared how the right tools and data can transform creative performance and drive ROI. Ready to find Your Next winning creative? Learn more: https://lnkd.in/eh6V_epz
Funny how creativity often clicks when you pair the right data with a clear goal... feels like solving a puzzle. ----- Commented by commentify.co
Neuroscientist
1wMatthew C. feels like we were there a long time ago! Well said!