Meg Schlabs’ Post

Do you also believe that "Good products sell themselves"? No, they don’t. Imagine a bakery with the most mouthwatering chocolate cake in town, but it’s tucked away in a desert with no signboard, no aroma disturbing the taste buds in the neighbourhood, and no Instagram-worthy photos online. Guess what? That cake’s staying uneaten. Why? Because people can’t buy what they don’t know exists. Even the best products need marketing to tell their story, show their value, and create desire. Take Apple, for example. Their products are amazing, sure, but their marketing, the sleek ads, the keynote launches, the loyal following that feels like a cult, is what turns great products into global sensations. So, let’s stop waiting for products to magically sell themselves. The magic happens when storytelling, strategy, and visibility work together. And this is exactly what Techdella helps you to achieve. Visit techdella.com now! #business #tech #innovation #marketing #marketingmythsbusted #marketingtips #marketingtruths #techdella

📖 Story Time! 📖 Once upon a time, there was a young, innovative company with fantastic products, a loyal customer base, and the drive to grow—ready to share their amazing offerings with the world. But this company was cursed! 😱 Cursed with packaging suppliers who: ❌ Took days to answer messages. ❌ Took weeks to send proofs. ❌ Forced them to order way more than needed just to hit quotas—ignoring waste and environmental impact. 🌳 Enter Alexir Digital! 🦸♂️ Who swooped in to partner-up with the company, broke the curse, and together said goodbye to waiting, waste, and unnecessary costs, and said hello to: ✅ Zero MOQs ✅ 7-10 working day lead times ✅ Stylish, standout designs With their new packaging superpowers, the company grew their brand recognition, expanded their reach, and achieved their goals. 🥅 The Moral of the Story At Alexir Digital, we love helping SMEs get packaging as unique as their products. With experience across industries and businesses of all sizes, we’re here to help you outshine your competition. 🥇 Why go digital? ✔️ Faster to market – speed matters. 🏍️ ✔️ Cost-effective for small runs – no paying for packaging you don’t need. 💰 ✔️ Eco-friendly – because the planet matters. 🌱 So, let’s create packaging that makes your customers stop scrolling and start buying. 💬If you've got this far and you're still reading - What’s the quirkiest packaging design you’ve ever seen? (Bonus points for pics 📸!) #DigitalPackaging #PackagingDesign #FastTurnaround #ZeroMOQ #AlexirDigital

Fresh or Trash #6 Over 60 people expressed interest in joining our regular SaaSGarden event, where we roast business ideas. Due to high demand, we limited the audience to 15 participants. Sorry to say, we will keep the event small to maintain the quality of the roasting and discussions. We will ensure that everyone gets a chance to join and experience this one-of-a-kind atmosphere. 🔥 Roasted ideas and take outs: Simona: Affordable market research tool dedicated to the CEE region. Next Step: Find clients willing to pay for such market research and validate the idea by manually providing requested market insights. Martin: UCG platform for small businesses (already serving first clients). Next Steps: Clearly define the Ideal Customer Profile (ICP) and pricing model. Boris: Gamified 3D printing software for kids age 10+. Next Steps: Validate the new ICP (no schools -> parents) and create a product framework. Miro: Buyer's intent tool for B2B SaaS, automatically scoring the quality of leads/trialists (built for internal needs). Next Steps: Discover if this pain point occurs in other B2B SaaS companies. Conduct interviews with ICPs. Daniela: Personal AI tour guide app (300 active users). Next Steps: Gain another 1,000 users, draft, and validate the business/revenue model. 🔥 🔥🔥 The most heated discussion was between Ivan and me. It was about whether Daniela should take venture capital funding. It was interesting how one can take a completely different approach. Both ways might be the right ones, often depending on the aspirations of the founder and the lifestyle she desires.

🚀 Calling all Business & Marketing Leaders: Supercharge Your Brand & Rebrand with GenAI! 🚀 Join Templafy’s exclusive webinar on September 26th to explore how GenAI transforms brand management. Whether exploring a brand refresh, planning a comprehensive rebrand, or understanding how the right technology can enhance your brand’s success, this discussion will provide you with the knowledge and technology resources needed for success. 💡 Why attend? 💡 See how AI elevates your brand strategy with efficiency 💡 Learn actionable insights from top experts on scaling your brand with AI-powered solutions 👉 Don’t miss this chance to future-proof your brand. Register now! #GenAI #BrandStrategy #Templafy #AIInnovation Frontify Templafy Viktoria Sophie Elizabeth Worm Stefan R.M. Jensen Miguel Funes Microsoft Andreas Palm Vesth Thomas M. Meichtry Pieter Bosschaart Tim Jager Sarah Middleton Jean-Marc Chanoine Varun Madani https://lnkd.in/eYHUeibu

Launching new products in the Direct-to-Consumer (DTC) space can feel like navigating a minefield of changing consumer preferences, tech advancements, and fierce competition. But what if you could turn these challenges into opportunities? Our on-demand webinar, "How to Launch New Products Like a Pro: 5 NPD Strategies That Will Drive Profit and Slash Costs in the DTC Space," is here to help you do that. Join industry leaders Lara Guevara, CEO of More Staffing, and Glaiza Ilagan, CEO of Move Supply Chain, as they share their proven strategies for successful product launches. In this comprehensive session, you will learn how to: 1. Use data analytics to discover emerging trends and customer preferences. 2. Invest in R&D and technological advancements for continuous product innovation. 3. Design intuitive and user-friendly products to enhance customer satisfaction. 4. Implement agile development processes for rapid prototyping and feedback integration. 5. Launch high-margin products that support your marketing efforts through effective negotiation in lead time, payment terms, MOQ, and unit cost. Whether you're a seasoned DTC business owner, an entrepreneur with a new idea, or a professional looking to expand your knowledge, this webinar will equip you with the tools and strategies to future-proof your brand, drive income growth, and achieve significant cost savings. Take advantage of this opportunity to stay ahead in the ever-changing DTC landscape. Watch the on-demand webinar now and start transforming your product launch approach: https://lnkd.in/gH3FBPvb #DTC #ProductLaunch #Webinar #Innovation #Profitability #AgileDevelopment

🚀 Quality Products: The Heartbeat of Successful Marketing! 🌟 In the fast-paced realm of business, here's a powerful truth: No marketing strategy can compensate for a lackluster product. 💡 Imagine the impact when innovation meets quality — it's a game-changer! By prioritizing excellence in our offerings, we not only capture attention but also foster lasting customer relationships. 🌐 Let's ignite discussions on how we can elevate our products to new heights. Share your strategies for ensuring your offerings shine brightly in the market! 🔥 Together, let's champion #ProductExcellence and redefine success! #QualityFirst #Innovation #CustomerExperience #BusinessGrowth #MarketingInsights

Design Emotionally Engaging Value Propositions Launching a new product, digital service, or sales & marketing campaign? A compelling value proposition is key to driving growth. But if it's not resonating or boring, consider adding emotion—because emotions sell. Most value propositions are too functional, appealing only to logic. However, behavioral science shows that decisions are driven more by emotion than reason. To truly connect with customers, value propositions need to engage both emotional (System 1) and rational (System 2) thinking. Read here our 3-step approach how to do it and your value proposition will likely resonate and connect with your customers: https://lnkd.in/d6gp4xgD With an effective value proposition canvas that sells and two short cases to illustrate what it brought. #jtbd #sales #marketing #productdevelopment Maybe interesting for Markus Dobbelfeld Stephan Peyer Philippe Heim

Do you want to AMPLIFY your brand's presence?! Silly question...of course you do! Learn more about the benefits of CloseBot's white-label feature here ➡️ https://loom.ly/0SlJRvI 👀 #whitelabel #amplify #brandpresence #customize #potential

Why is Brochure Designing Important to Boost Your Business Growth? | Techsol Labs In today’s digital age, brochures still hold immense value as a marketing tool. At Techsol Labs, we understand that a well-crafted brochure is more than just a piece of paper; it's a key to unlocking your business potential! Professionally designed brochures tell your brand story, showcase your services, and create a lasting impact on your customers. Whether you’re looking to attract new clients or strengthen your brand, brochures can drive business growth by delivering compelling messages that stick. 🚀📈 For more information: 🌐: www.techsollabs.co 📞: +1 (734) 777 1705 ✉: hello@techsollabs.co #TechsolLabs #BrochureDesign #BusinessGrowth #MarketingEssentials #CreativeDesign

Yesterday was yet another good day in Templafy, but it was not just like any other day.   It’s not every day we get to launch a new product and make it available to all customers while also doing a complete refresh of our brand and visual identity. Check it out:   https://lnkd.in/dXpgN3Pc     It was great to experience Templafy in action by enabling a global rebrand to be executed during our brand presentation. New templates, slides, and graphic elements are available for all in Templafy libraries, and a new email signature has been deployed for everyone.   Everyone on brand globally from the moment the new brand was launched.   On top of that, Templafy AI assistant has been launched, enabling enterprises to unlock the potential of AI without fully compromising information security or brand guidelines. Check it out:   https://lnkd.in/dkksBHjB