👥 People follow the crowd—including your donors. Use social proof the right way, and you’ll inspire generosity. Get it wrong, and you might be driving donors away. ⬇️ Read more on how social proof impacts fundraising below:
👥 People follow the crowd—including your donors. Use social proof the right way, and you’ll inspire generosity. Get it wrong, and you might be driving donors away. ⬇️ Read more on how social proof impacts fundraising below:
Speaker Agent | Brand Strategist | Thought Leadership Coach
1moI love the idea of telling “donor stories.” Sometimes we’re so focused on “impact stories” of the ministry that we forget to bring the people to life who are giving the money. I believe that would help us see ourselves in some of the stories and encourage us to get on board.