Maggie Zheng’s Post

🥒 Pickleball isn't just a sport; it's a game-changer for corporate America. 🇺🇸 🤝According to Bloomberg, pickleball is now competing with golf for corporate dealmaking, signaling a significant shift in business relationship dynamics. 🏦Companies are utilizing pickleball's fast-paced, inclusive nature to create dynamic networking opportunities, fostering stronger connections in an engaging environment. At PIVOT Agency, we've experienced firsthand how pickleball drives brand partnerships and strategic alliances. The sport's growing popularity is reshaping the sports landscape and revolutionizing corporate culture. Read more about this transformation in corporate America: https://lnkd.in/eb2mByWe #Pickleball #CorporateDealmaking #SportsMarketing #BusinessNetworking #PivotAgency

The Future of Professional Pickleball: Boom or Bust? Pickleball is North America’s fastest-growing sport, and professional leagues like PPA and MLP are pushing it toward commercialization. But behind the rapid growth lies a deeper question: Can professional pickleball sustain its momentum, or is it heading for a crisis? In my latest analysis, I explore: 🔹 The driving forces behind pickleball’s rise 🔹 The core challenges in its business model 🔹 Strategies for ensuring long-term sustainability From weak viewership to unsustainable player contracts, professional pickleball must adapt to survive in a competitive sports market. How can it evolve to build a loyal fan base and secure its place in global sports? Check out my full thoughts and let me know what you think! Let's discuss the future of this exciting sport. 👇https://lnkd.in/gdkPaCZr #Pickleball #SportsBusiness #Sustainability #ProfessionalSports #PickleballCommunity #GrowthStrategy

Check out my post in Psychology Today on how to be a good #pickleball partner. Pickleball remains the fastest growing sport with participation growing 223.5 percent in the past few years. Doubles pickleball at both the recreational and competitive level requires effective partnership. Improve your partnership through enjoyment, communication, positivity, adaptivity, and knowing your role on the court. https://lnkd.in/eRKcidwi

Pickleball is often compared to racquetball and other sports that struggled to sustain growth, but there’s a key difference: the potential for collegiate recognition. Establishing scholarships and a collegiate pathway is crucial to creating a system that feeds into professional pickleball. This funnel is essential for fostering full-time training and competition among juniors—the lifeblood of facilities. For too long, pickleball has been built from the professional side down. Refocusing on youth development through competitive events, full-time training programs, and collegiate opportunities is the way to secure the sport’s future and make facilities sustainable. PURE Pickleball & Padel will focus on this exact pathway to not only grow programming in our facility but also set the bar for this pathway. If this is a passion of yours as well and you want to invest in the future of pickleball I want to talk to you. Don't miss out on the best investment in Pickleball. Caliber #pickleball #growth #thefuture #investing #investinginsports #Scottsdale

We just read this great article all about the connection that pickleball provides, that we are all craving, that breeds true friendship. It's a great read! Check out the full article here: https://lnkd.in/gN3FaKRt #pickleball #connection #friends

The Pickleball Phenomenon! In recent years, we’ve witnessed the meteoric rise of pickleball, a sport that’s quickly becoming a global sensation. Originally a backyard game in the United States, pickleball has now crossed borders, appealing to a wide range of age groups and skill levels. The sport’s growth is unprecedented, with participation increasing by over 40% in just the last two years! This growth hasn’t gone unnoticed. Major brands like Nike and Wilson are now investing heavily in pickleball, developing specialized gear and sponsoring major tournaments. The professional circuit is also expanding, with the emergence of high-stakes tournaments and leagues attracting top-tier athletes from various sports. Just recently, a new partnership was announced between the Professional Pickleball Association (PPA) and ESPN, bringing the sport into millions of homes across the globe. But why is pickleball booming? Its accessibility, social nature, and low barrier to entry make it an ideal sport for everyone, from casual players to serious competitors. Moreover, its uniquely engaging and easy to pick up. As someone passionate about sport, it’s inspiring to see how pickleball is not just a trend but a movement that’s fostering community, fitness, and competition on a global scale. #Pickleball #SportsRevolution #PickleballCommunity #SportsManagement #SportsGrowth #GlobalSports

💡[ NEWS ] The future of pickleball land real estate🏢🏢 ... With increasing popularity, pickleball is increasingly influencing the real estate market. 📈 Here are some trends to watch out for: ➡️Integration into new construction: More and more real estate developers are incorporating pickleball courts into their residential and commercial projects. ➡️Technological innovations: Advanced gaming surfaces and high-tech equipment promise to improve the player experience. ➡️Sports communities: Creating communities centered around pickleball can strengthen social cohesion and increase the value of surrounding properties. 👉Conclusion: the value of pickleball in community building ➡️ In addition to its economic benefits, pickleball plays a key role in creating community bonds. This accessible and engaging sport brings together people of all ages and skill levels, fostering a spirit of community and wellbeing. For pickleball enthusiasts and real estate investors, understanding the cost of a pickleball court and its potential return is an essential step in making an informed decision. Investing in a pickleball court is investing in a more active, connected future. Source : Holly Sport Ministère des Sports European Pickleball Federation Fédération Pickleball France Marc Massad SPORTSIFY+CONSULTING GROUP INTERNATIONAL PICKLEBALL PLAYERS ASSOCIATION

We interrupt this Toffee Pick Thursday to celebrate the fastest growing sport in the US- Pickleball. August 8th is National Pickleball Day! Here are some fun facts: 🏓 There are over 36 million players in the United States 🏓 28% of the players are between the ages of 18-34 🏓 Pickleball is the fastest-growing sport in America for the past three years. 🏓 There are currently 13,969 pickleball courts in the United States. 🏓 There were 47 major pickleball tournaments held in the US in 2023 The enormous interest and curiosity creates the perfect marketing opportunity for businesses and organizations seeking to reach a diverse audience. Here are some ideas for you to take advantage of this current day phenomenon: ➡️ Host a pickleball company picnic or team bonding day ➡️ Host a pickleball networking event ➡️ Use branded pickleball paddles as a client or employee gift ➡️ Host or sponsor a tournament Pickleball is fun. Pickleball is social. Pickleball helps keep you active. Go ahead and celebrate! #pickleball #pickleballers #pickleballplayers #pickleballtournament #pickleballpaddle #pickleballpaddles #pickleballlife #pickleballtournaments #brandedmerch #branding #marketing #customergifts #clientgifts #networking #employeegifts #companypicnic #corporategifts

🌍The Global Rise of Pickleball! 🏓 Pickleball is rapidly becoming a global phenomenon, capturing the hearts of sports enthusiasts worldwide and generating big business opportunities in the area of sports. From North America to Europe, Asia and beyond, this dynamic sport is making waves and transforming the recreational landscape. Here’s why pickleball is gaining traction globally: - Simplicity and Fun: Easy to learn and incredibly fun, appealing to people of all ages. - Inclusivity: Accessible to players of all skill levels and backgrounds, fostering a diverse community. - Health and Wellness: Provides a great workout, enhancing physical fitness and mental well-being. It’s one of the most fruitful business to grow in current times. This might not be stagnant but can be repurposed. If someone has a piece of land then this is the prime time to convert into an exclusive playground and reap the financial advances this sport potentially holds. No matter what country I travel to, I always find people involved in this new sport and honestly, it makes me happy that people of every age are happy playing it! #Pickleball #SportsRevolution #Community #HealthAndFitness #travel