LS Instrumentes is back from an exciting week at the AERC 2025 in Lyon. Thank you to everyone who visited us at our booth, attended our presentation or just took a quick glance at our banner! It was a fantastic opportunity to connect with researchers and industry experts exploring the rheology of complex materials. As the demand for advanced material characterization continues to grow—particularly in food, pharma, and personal care—so does the need for innovative and user-friendly instrumentation. Across the conference, we saw a clear focus on: - Automation in data analysis - Ease of use for non-specialists - Integration into real-world processes Yet, one challenge remains: reliable and straightforward characterization of soft viscoelastic systems, such as gels and emulsions. That’s where the DWS RheoLab stands out—still the only comprehensive solution for such materials with unique advantages including: 🧪 Sealed cuvette for contact-free rheology and shelf-life testing 🌡️ Broad frequency and temperature range 🔄 Suitable for both R&D and QC environments We’re excited to keep pushing the boundaries of microrheology—and we look forward to seeing you at the next AERC edition in Kraków, 2026! 🇵🇱 #AERC2025 #Microrheology #Rheology #DWSRheoLab #MaterialScience #FoodScience #PharmaInnovation #LSInstruments #ScientificInstrumentation #AERC2026