Lidespy’s Post

🔄 Staying Updated with the Latest in B2B Marketing! 🔄 Lidespy is keeping a pulse on the top trends shaping B2B marketing, from personalization to AI-driven insights. It's essential to stay ahead in our rapidly changing industry and adapt to innovations that drive success. 🌟 Swipe through this insightful carousel to learn more, and let’s keep the conversation going! What trends do you think will lead the way in 2024? Share your thoughts below! 👇 #B2BMarketing #MarketingInnovation #DigitalTransformation #Lidespy #GrowthMindset

🚀 Reflecting on the Latest in B2B Innovation 🚀 Attending recent industry events, it’s clear that B2B marketing and demand generation are evolving fast. Conversations around AI-driven insights, personalized content at scale, and the growing importance of trust and transparency were front and center. In a time where buyers are doing more self-education than ever, the takeaway is clear: companies need to be proactive about delivering relevant, reliable insights early in the journey. At Adatha Group, we're excited to take these insights forward, helping clients connect in meaningful ways that build trust and drive results. What trends or takeaways have caught your attention? Let’s discuss! 🔍 #B2BMarketing #DemandGeneration #TrustInMarketing #AIMarketing #Marketing #AI #Technology #MarTech

In today’s rapidly evolving B2B world, innovation and intelligent strategies are your best allies. AI is transforming marketing—enhancing efficiency and strategic thinking while preserving the human touch. To thrive, you must: ✅ Scale effectively for broader reach and optimised resources ✅ Embrace AI for smarter, data-driven decisions ✅ Stay ahead of trends to maintain your competitive edge Our team attended the #B2BIgnite event and these are the key highlights: https://hubs.li/Q02FyD5K0 #B2BMarketing #MarketingTrends

Will 2025 be the Year B2B Marketing Reinvents Itself? Change doesn’t arrive with the strike of midnight on New Year’s Eve. So predicting trends for 2025 feels a bit ironic. But year-end is also the perfect time to reflect—on what’s unfolding, how it affects us, and what lies ahead. I’ve captured key shifts to watch in 2025. Bottomline ? In 2025, much more than ever before, we’ll need to be bold, build deeper intuition/ gut feel/ sense of smell - while we continue to maximize on AI usage, be open, and adaptive! Do you have an 8th trend .. or don't agree with any of these 7 .. do drop a note! #B2B #Marketing #Predictions #AgenticAI #GenAI #events #data Zycus

The report “Beyond the MQL: Reframing Success in B2B Marketing”, produced in collaboration with TechPros.io, is now live! This comprehensive study delves into the future for B2B marketers and demand generation leaders for 2024, providing valuable insights to help you adapt to the evolving market. Find out how leading companies are: ➡️ Bridging marketing and sales for tangible revenue outcomes ➡️ Leveraging AI and intent data for genuinely personalized campaigns ➡️ Succeeding in intricate buyer journeys with strategies suited to current obstacles Read the full report here: https://okt.to/CicKtO This isn't just a report — it serves as a guide to moving past the MQL to achieve meaningful results. Are you prepared to redefine success in 2024? #BeyondMQLs

“Beyond the MQL: Reframing Success in B2B Marketing”, created in collaboration with TechPros.io, is now available! 👀 This in-depth report explores what’s next for B2B marketers and demand gen leaders in 2024, offering fresh insights to help you navigate the changing landscape. Discover how industry leaders are: ➡️ Aligning marketing and sales to deliver measurable revenue impact ➡️ Harnessing AI and intent data to create truly personalized campaigns ➡️ Thriving in complex buyer journeys with strategies tailored to today’s challenges Check the report out in full here: https://okt.to/eEpzBS 👈 This is more than a report — it’s a blueprint for evolving beyond the MQL to drive real results. Are you ready to reframe success in 2024? #BeyondMQLs

I was honored and excited to present on our Marketing Mastermind webinar series, and share my thoughts on the evolution of B2B Buyers with fellow marketing practitioners from Zebra's North America Partners. It was a fantastic event with some great info from our Field Marketing team along with our featured guest speaker Kelly Cutler. If you missed the live event and you're a Zebra partner interested in continuous Marketing improvement, Digital Marketing and the impact of AI, look out for the recording on our Partner Gateway portal next week! #B2B #B2BMarketing #DigitalMarketing #AI

Find out about the 10 Full-Funnel tactics that you must know to ride the B2B wave in 2024 ! #fullfunnel #b2b #IntelousAI #revenuegrowth #b2bmarketing #AI #GenerativeAI

It's not surprising to me that the poll results for challenges to #marketers in 2025 has #AI taking the top spot. AI and #GenAI has become a massive chunk of where most companies are looking to focus in on in '25. Thanks to B2B Exchange - WinWinUSA Business Market Place for putting together this report. #Marketing #Digital