Kristin E.’s Post

Simply because your company or organization issues a press release doesn't mean it will receive press *coverage*. That's where planning, strategy, and, yes, understanding what's truly newsworthy come in. Axios gives an interesting take on how press releases need to evolve moving forward. For all the professional communicators out there, how are YOU adapting to a changing landscape? (And who out there still knows what ### or, heck, -30- is used for?)

Real Talk: Stress at Work? Deadlines, clients, the neverending hustle – it can add up! This month, we've been all about stress awareness. We asked our team what stresses them out. Check the teaser video for a sneak peek. Full video drops next week! #pr #storytelling #teamwork #yourbrandstory #digitalpr #brandstorytelling #video #innovation #digitalmarketing #technology #creativity

#2. One thing I wish people knew about Hi5 Media Solutions... To some people it's just a video. To others, it's an asset that produces hundreds of thousands of dollars in revenue... It hurts when not everyone sees that. They're missing out and it's costing them. In order to create videos that are true assets, I need to be aware of my client's goals. My clients have told me that my process feels more like I'm a strategic partner rather than just providing a service. At the end of the day, I want to see my clients turn a huge profit. That's why my clients hire me. And to do that, I need to be aware of their strategic planning.

How do you balance flexibility with efficiency in today’s ever-evolving media landscape?  In this must-watch interview, Mattia Varriale, Sales Director EMEA at Backlight and iconik, shares insights into the power of hybrid workflows and how they’re shaping the future of media management. Recorded with Storj, Mattia dives into the benefits of combining cloud and on-premise solutions to create dynamic, cost-effective workflows. What’s covered in this conversation: ✅ The advantages of hybrid workflows for teams working across borders. ✅ Cost-saving tips for managing your media and storage. ✅ Smart strategies to reduce carbon emissions with efficient workflows. Stay ahead of the curve by discovering how iconik and Storj are helping teams stay adaptable, sustainable, and ready for anything. 🌱 Don’t miss out — watch the full interview now: https://lnkd.in/eiXbQ-23 #HybridWorkflows #MediaManagement #CloudSolutions #Sustainability #MediaStorage #iconik #Storj #FutureOfMedia

# Only put off until tomorrow what you are willing to die having left undone ## Don't Miss Out on Investing in Worksport's Innovative Products for Your HSA! Worksport Ltd., a leading U.S. manufacturer of hybrid and clean energy solutions, is set to showcase its revolutionary products on FOX & Friends, reaching over one million viewers this weekend. This is an incredible opportunity to explore Worksport's innovative AL4 Premium Cover, SOLIS solar cover, and COR portable energy system. By investing in Worksport's cutting-edge products through your Health Savings Account \(HSA\), you can contribute to a greener future while maximizing the potential growth of your healthcare funds. With Worksport's AL4 Premium Cover, you can protect your truck bed while harnessing the power of solar energy with the SOLIS solar cover. Additionally, the COR portable energy system enables you to access clean and efficient energy wherever you go. Don't miss out on the chance to invest in Worksport's groundbreaking solutions that align with your values of sustainability and innovation. Act now to discover how Worksport's products can enhance your HSA portfolio and support the advancement of clean energy technology. Take control of your financial health while contributing to a healthier planet! #hsa #investing #healthcare #health #family #wellness 💡🌿🚀

#ARP offers an extensive global panel of #moderators, each bringing a unique set of skills and expertise to the table. Whether your project requires #insights from #healthcareprofessionals, tech enthusiasts, or finance experts, our diverse #panel ensures you find #moderators who understand the specific industry knowledge and intricacies relevant to your project's needs. Learn more about our global panel of #moderators by contacting us today at infodl@asiaresearchpartners.com. #AsiaResearchPartnersLLP #ARP #AIinResearch #BusinessResearch #PrimaryResearch #BusinessTrends2024

At EyesOver, we don’t just measure what people think—we dive deep into their behavior. Our advanced approach helps you refine your messaging and communication strategies with unparalleled precision. Discover how we can elevate your approach! #CommunicationStrategy #EyesOver

Visionaries, I want to talk to you about a common trap... and how to break free. Imagine this: you and your Integrator agree to explore new marketing channels. Part of the plan is for your Marketing Director to research a few options and present their recommendation. Then, a week later, you casually pop into the Marketing Director's office and say, "Hey, I’ve been thinking... what about running commercials on Hulu?" Then you leave. Your Marketing Director is now stuck. Do they stick to the original plan or chase your new idea? This is what we call an End Run, and it’s a habit that can undo all the progress you’ve made by bringing in an Integrator. If you keep bypassing your Integrator, you’re undermining their authority and effectiveness. Here’s how to fix it: adopt "The Question." When someone skips the Integrator and comes to you with feedback or requests, do this: 1️⃣ Listen fully. 2️⃣ Then ask: "Okay, I’ve heard you. Now, are you going to tell our Integrator, or should I? Because one of us needs to." That’s it. This simple question redirects the conversation to the right channel. Most organizations see End Runs disappear in about 30 days when this becomes the standard response. Remember: this doesn’t mean you stop listening or brainstorming. Those are great! But when it comes to giving direction, that’s your Integrator’s job. Trust them to handle it—it’s what they’re there for. Change the habit, protect your Integrator, and watch your team operate more effectively. 💡https://lnkd.in/epJUVnHn #eos #eosimplementer #eosworldwide #eoslife #WeRunOnEos #traction #corefocus #corevalues #visionary #integrator #vision #data #accountability #people #issuesolving #process #businessgrowth #financialhealth

🌟 Explore story-centric news workflows. How could story-centric workflows elevate your newsroom’s efficiency? Dalet’s unique approach merges digital and linear processes for improved real-time coverage and team collaboration ➡️ https://hubs.li/Q032hbj00 We’d love to hear about your experiences or thoughts on enhancing media production, share in the comments! #Dalet #StoryCentric #NewsProduction #MediaInnovation

Vimeo made quite the splash earlier this month, becoming the largest company I've seen to re-position itself as a "business video" vendor. Eager to head to NYC next week for the company's one-day Reframe end-user conference on October 23 to hear about how Vimeo's products are being aligned to address the growing demand for video in business applications. Given Vimeo's heritage, I would expect a lot of the discussion will be focused on business marketing applications of video. But the conference agenda has some nods to "employee engagement," suggesting some tools are coming that are optimized for use behind the corporate firewall. For those interested in key trends driving the business video market, this one will be well worth watching. #IntelligentVideo #BusinessVideo #Repositioning