Joe Apfelbaum’s Post

In the ever-evolving world of business, building a strong network is crucial for success. The insights shared in this post about leveraging Centers of Influence (COI) are invaluable for anyone looking to enhance their referral network by 2025. As a real estate developer, I've seen firsthand how establishing trust and maintaining regular communication can open doors to new opportunities. By focusing on adding value and staying top of mind, we can create meaningful connections that benefit everyone involved. If you're aiming to supercharge your 2025, let's connect and explore how we can support each other's growth. Who are your COIs? Share in the comments!

At the end of the day - Joe Apfelbaum provides practical, actionable tips on how to expand your circle of influence and opportunities. #grow #circleofinfluence #makereuseadailyhabit

𝗪𝗮𝗻𝘁 𝗺𝗼𝗿𝗲 𝗿𝗲𝗳𝗲𝗿𝗿𝗮𝗹𝘀 𝗶𝗻 2025? 𝗡𝗼𝘄 𝗳𝗼𝗿 𝘁𝗵𝗲 𝗧𝗜𝗣𝗦... 1. Have calls with people who are in the position to refer business to you. That means that they work with your ideal clients. I call them CENTERS OF INFLUENCE. Why have a call with them? Because you NEED TO EDUCATE THEM on how to introduce you and what to say. 2. Build trust with your centers of influence. 𝗧𝗵𝗲 𝗽𝗲𝗼𝗽𝗹𝗲 𝘄𝗵𝗼 𝘄𝗶𝗹𝗹 𝗿𝗲𝗳𝗲𝗿 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝘁𝗼 𝘆𝗼𝘂 𝘄𝗶𝗹𝗹 𝗼𝗻𝗹𝘆 𝗱𝗼 𝗶𝘁 𝗜𝗙 𝗧𝗛𝗘𝗬 𝗧𝗥𝗨𝗦𝗧 𝘆𝗼𝘂... If they trust you they will want to help you and send you business. How do I build trust? 𝗔𝗗𝗗 𝗩𝗔𝗟𝗨𝗘 𝗙𝗜𝗥𝗦𝗧. That means make intros, learn about what their goals are, and help them with insights, ideas, connections and 𝘀𝗵𝗼𝘄 𝘁𝗵𝗲𝗺 𝘆𝗼𝘂 𝗧𝗛𝗜𝗡𝗞 𝗔𝗕𝗢𝗨𝗧 𝗧𝗛𝗘𝗠. 3. Follow up on a regular basis and 𝗦𝗧𝗔𝗬 𝗧𝗢𝗣 𝗢𝗙 𝗠𝗜𝗡𝗗. People are BUSY. They are thinking about THEIR PROBLEMS, 𝗻𝗼𝘁 𝗬𝗢𝗨𝗥 𝗚𝗢𝗔𝗟𝗦. So you need to stay top of mind. You can do this with LinkedIn, Facebook, Instagram, and even Whatsapp. You can text and email people and you can go to the same events they go to. The key is to REMIND THEM THAT YOU EXIST. 𝗢𝘁𝗵𝗲𝗿𝘄𝗶𝘀𝗲, 𝗘𝗩𝗘𝗡 𝗜𝗙 𝗧𝗛𝗘𝗬 𝗟𝗢𝗩𝗘 𝗬𝗢𝗨 𝘁𝗵𝗲𝘆 𝘄𝗶𝗹𝗹 𝗻𝗼𝘁 𝗿𝗲𝗺𝗲𝗺𝗯𝗲𝗿 𝘆𝗼𝘂 𝗔𝗧 𝗧𝗛𝗘 𝗥𝗜𝗚𝗛𝗧 𝗧𝗜𝗠𝗘. BTW This is why I leave at least 10 comments a DAY on my COI's posts using evyAI. This is GOLD if you invest the 5 minutes it takes to do. 4. You need to send them your NETWORKING ONE SHEET and make sure they READ IT. I will send this one sheet to 100 people that know me, like me, and trust me. And I will get them TO READ IT so they can help me get a few more clients and I can help them get to their goals. PLEASE COPY IT! Ill put more resources in the comments with other ONE SHEETS that we helped our clients create. We have a Linkedin Accelerator full day program coming up where we teach you Linkedin for 6 hours.. If you want to join see the comment about it. 𝗣𝗹𝗲𝗮𝘀𝗲 𝘁𝗮𝗸𝗲 𝗮 𝗺𝗼𝗺𝗲𝗻𝘁 𝗮𝗻𝗱 𝗹𝗲𝘁 𝗺𝗲 𝗸𝗻𝗼𝘄 𝗪𝗛𝗢 𝗬𝗢𝗨𝗥 𝗖𝗘𝗡𝗧𝗘𝗥 𝗢𝗙 𝗜𝗡𝗙𝗟𝗨𝗘𝗡𝗖𝗘 𝗜𝗦. Who is in the position to refer business to you? I want to support you. 𝗟𝗘𝗔𝗩𝗘 𝗔 𝗖𝗢𝗠𝗠𝗘𝗡𝗧 𝗪𝗜𝗧𝗛 𝗬𝗢𝗨𝗥 𝗖𝗢𝗜. Please 𝗟𝗜𝗞𝗘 this post if you 𝗴𝗼𝘁 𝗢𝗡𝗘 𝗢𝗨𝗡𝗖𝗘 𝗼𝗳 𝘃𝗮𝗹𝘂𝗲 𝗳𝗿𝗼𝗺 𝗶𝘁. Give a heart of a light bulb to really stand out. I will be looking through the likes as I always do :) ❤🎉😃 IF YOU REPOST this I WILL BLESS YOU too! Hit the REPOST so more people DO THIS!

Anita brings valuable input to the forefront, regarding COI = CENTERS OF INFLIENCE.” Read her tips for staying “Top of Mind,” and the power of a “Network One Sheet, to secure the business referrals you’re craving! #businessreferrals #businessgoals #businessnetworking #businessinfluencers

When the time is right for you. This is how we help, "I have taken part in Heidi's Closing Clients on LinkedIn in 30 days programme. I am 6 days in and have already found it incredibly beneficial. The daily videos and activities are sufficiently bite-sized to mean I actually implement them! Heidi is an authority on all things LinkedIn and also a a pleasure to interact with. Thanks Heidi!"~~~Rachel Munt "I met Heidi through a personal branding group and we instantly hit it off. Heidi is a warm and kind soul with a great sense of humour. I recently took part in Heidi's 30-day Close Clients on LinkedIn course which had many nuggets of wisdom. I liked the delivery through email with a recorded video every day on a different LinkedIn topic. As I was already quite active and doing a lot of the steps anyway, the emails served as a good reminder of steps I should be taking, rather than big learning points for me. I would recommend this email course for any business owner on LinkedIn looking to improve their LinkedIn growth or looking to increase sales through social selling."~~~Dan Graham "Before going on Heidi's 30-day Close Clients on LinkedIn course, I had no real sense of direction or strategy on how to get the most out of the platform and how to find clients. The course was easy to follow and allowed me to build my profile, and develop skills in creating a network of meaningful, relevant connections, and commenting and posting content aligned with my goals. Thanks to Heidi's 30-day program, I have added 100+ meaningful connections, and experienced higher engagement and conversations with my ideal clients."~~~Paul Jones "I took her 30 Days Email Course not long ago. The course was easy to follow and very well organized. Every day, I learned something new and used it to improve my LI account. It helped me understand how LI works and how to use it to grow my business. Thanks to the course and Heidi's help, I started thinking about LI differently and using it better. I'm already seeing a positive outcome. For example, my network grew by 300+ meaningful connections in the last month. My LI community became more vibrant, and my time on LI is more produto get better at using LI for your business, Heidi is the person to go to. Her know-how and support will really make a difference. ~~~Antonia Varbanova Want more, https://lnkd.in/di6Nab3n with desired results. P.S. Join the 30 Days to 20k Challenge, 30 days of live actions steps of how we are making 20k in 30 days selling our new 3-month marketing program. Starts July 1 Sign up today (Link in the comments or DM me or @heidimedina) and learn for real impact. #TalktoHeidi #SocialMediaMarketing #LinkedIn #socialselling #20kmonth

When the time is right for you. This is how we help, "I have taken part in Heidi's Closing Clients on LinkedIn in 30 days programme. I am 6 days in and have already found it incredibly beneficial. The daily videos and activities are sufficiently bite-sized to mean I actually implement them! Heidi is an authority on all things LinkedIn and also a a pleasure to interact with. Thanks Heidi!"~~~Rachel Munt "I met Heidi through a personal branding group and we instantly hit it off. Heidi is a warm and kind soul with a great sense of humour. I recently took part in Heidi's 30-day Close Clients on LinkedIn course which had many nuggets of wisdom. I liked the delivery through email with a recorded video every day on a different LinkedIn topic. As I was already quite active and doing a lot of the steps anyway, the emails served as a good reminder of steps I should be taking, rather than big learning points for me. I would recommend this email course for any business owner on LinkedIn looking to improve their LinkedIn growth or looking to increase sales through social selling."~~~Dan Graham "Before going on Heidi's 30-day Close Clients on LinkedIn course, I had no real sense of direction or strategy on how to get the most out of the platform and how to find clients. The course was easy to follow and allowed me to build my profile, and develop skills in creating a network of meaningful, relevant connections, and commenting and posting content aligned with my goals. Thanks to Heidi's 30-day program, I have added 100+ meaningful connections, and experienced higher engagement and conversations with my ideal clients."~~~Paul Jones "I took her 30 Days Email Course not long ago. The course was easy to follow and very well organized. Every day, I learned something new and used it to improve my LI account. It helped me understand how LI works and how to use it to grow my business. Thanks to the course and Heidi's help, I started thinking about LI differently and using it better. I'm already seeing a positive outcome. For example, my network grew by 300+ meaningful connections in the last month. My LI community became more vibrant, and my time on LI is more produto get better at using LI for your business, Heidi is the person to go to. Her know-how and support will really make a difference. ~~~Antonia Varbanova Want more, https://lnkd.in/gTnbMnHy with desired results. P.S. Join the 30 Days to 20k Challenge, 30 days of live actions steps of how we are making 20k in 30 days selling our new 3-month marketing program. Starts July 1 Sign up today (Link in the comments or DM me or @heidimedina) and learn for real impact. #TalktoHeidi #SocialMediaMarketing #LinkedIn #socialselling #20kmonth

I have to give credit where credit is due, especially after seeing these results on LinkedIn. If LinkedIn is where your clients are, there are so many things you have to learn about how to find them, how they find you, how to get them to take action, and how to start conversations. Of course, nothing can happen without an optimized profile. After all, it is your personal landing page. You can scream about what you do all day... but if someone lands on your profile and doesn't immediately know what you do and how to reach you, you'll lose them. I first met Sara Royf at the annual mega networking event run by Helena Baker (did you know that the next one is next month on Jan. 7th?). At the event, you're split into little groups, and each individual has a chance to tell everyone what they do in under 2 minutes. Then everyone can connect on LinkedIn or exchange numbers if business or a potential partnership can be relevant to each other. Everyone had a pitch. Sara started with a pitch but ended with a helpful tip for everyone. That stood out to me. But I didn't have a chance to connect with her. Fast forward a couple of months. Someone told me about an awesome email list to join to get valuable LinkedIn tips. Honestly, 9 times out of 10, I wouldn't even look at it, but I decided to, and I immediately put the pieces together that it was the same Sara from the networking event. I asked my manager then if we could use her to help us with a LinkedIn strategy. He agreed, and we spent 3 months learning and working on profile optimization, outreach, posts, and polls. It's crazy how little I knew about the world of outreach. I had only focused on posts and demand gen, as I do with Instagram and TikTok. The funny thing is, I didn't stick around long enough at that company to see it fully play out, but thankfully my former manager learned it all and trained someone else. But still, I wanted to see how well this works and didn't really have the chance for many reasons. Three months later, someone hired me to help them manage their LinkedIn to get more referral partners and clients for their business. From making sure the clients were actually on LinkedIn to optimizing their profile, outreach, and posting, the immediate results were NOT NORMAL. Even Sara-approved when I ran them by her. THIS is what I was hoping and waiting for after learning these new skills. So whether you use LinkedIn to get leads for your business or manage other people's pages, do yourself a favor and take the first baby step, join the email list. You won't regret it. I'll leave the link in the comments.

When the time is right for you. This is how we help, "I have taken part in Heidi's Closing Clients on LinkedIn in 30 days programme. I am 6 days in and have already found it incredibly beneficial. The daily videos and activities are sufficiently bite-sized to mean I actually implement them! Heidi is an authority on all things LinkedIn and also a a pleasure to interact with. Thanks Heidi!"~~~Rachel Munt "I met Heidi through a personal branding group and we instantly hit it off. Heidi is a warm and kind soul with a great sense of humour. I recently took part in Heidi's 30-day Close Clients on LinkedIn course which had many nuggets of wisdom. I liked the delivery through email with a recorded video every day on a different LinkedIn topic. As I was already quite active and doing a lot of the steps anyway, the emails served as a good reminder of steps I should be taking, rather than big learning points for me. I would recommend this email course for any business owner on LinkedIn looking to improve their LinkedIn growth or looking to increase sales through social selling."~~~Dan Graham "Before going on Heidi's 30-day Close Clients on LinkedIn course, I had no real sense of direction or strategy on how to get the most out of the platform and how to find clients. The course was easy to follow and allowed me to build my profile, and develop skills in creating a network of meaningful, relevant connections, and commenting and posting content aligned with my goals. Thanks to Heidi's 30-day program, I have added 100+ meaningful connections, and experienced higher engagement and conversations with my ideal clients."~~~Paul Jones "I took her 30 Days Email Course not long ago. The course was easy to follow and very well organized. Every day, I learned something new and used it to improve my LI account. It helped me understand how LI works and how to use it to grow my business. Thanks to the course and Heidi's help, I started thinking about LI differently and using it better. I'm already seeing a positive outcome. For example, my network grew by 300+ meaningful connections in the last month. My LI community became more vibrant, and my time on LI is more produto get better at using LI for your business, Heidi is the person to go to. Her know-how and support will really make a difference. ~~~Antonia Varbanova Want more, https://lnkd.in/dCcmui8p with desired results. P.S. Join the 30 Days to 20k Challenge, 30 days of live actions steps of how we are making 20k in 30 days selling our new 3-month marketing program. Starts July 1 Sign up today (Link in the comments or DM me or @heidimedina) and learn for real impact. #TalktoHeidi #SocialMediaMarketing #LinkedIn #socialselling #20kmonth

When the time is right for you. This is how we help, "I have taken part in Heidi's Closing Clients on LinkedIn in 30 days programme. I am 6 days in and have already found it incredibly beneficial. The daily videos and activities are sufficiently bite-sized to mean I actually implement them! Heidi is an authority on all things LinkedIn and also a a pleasure to interact with. Thanks Heidi!"~~~Rachel Munt "I met Heidi through a personal branding group and we instantly hit it off. Heidi is a warm and kind soul with a great sense of humour. I recently took part in Heidi's 30-day Close Clients on LinkedIn course which had many nuggets of wisdom. I liked the delivery through email with a recorded video every day on a different LinkedIn topic. As I was already quite active and doing a lot of the steps anyway, the emails served as a good reminder of steps I should be taking, rather than big learning points for me. I would recommend this email course for any business owner on LinkedIn looking to improve their LinkedIn growth or looking to increase sales through social selling."~~~Dan Graham "Before going on Heidi's 30-day Close Clients on LinkedIn course, I had no real sense of direction or strategy on how to get the most out of the platform and how to find clients. The course was easy to follow and allowed me to build my profile, and develop skills in creating a network of meaningful, relevant connections, and commenting and posting content aligned with my goals. Thanks to Heidi's 30-day program, I have added 100+ meaningful connections, and experienced higher engagement and conversations with my ideal clients."~~~Paul Jones "I took her 30 Days Email Course not long ago. The course was easy to follow and very well organized. Every day, I learned something new and used it to improve my LI account. It helped me understand how LI works and how to use it to grow my business. Thanks to the course and Heidi's help, I started thinking about LI differently and using it better. I'm already seeing a positive outcome. For example, my network grew by 300+ meaningful connections in the last month. My LI community became more vibrant, and my time on LI is more produto get better at using LI for your business, Heidi is the person to go to. Her know-how and support will really make a difference. ~~~Antonia Varbanova Want more, https://lnkd.in/di6Nab3n with desired results. P.S. Join the 30 Days to 20k Challenge, 30 days of live actions steps of how we are making 20k in 30 days selling our new 3-month marketing program. Starts July 1 Sign up today (Link in the comments or DM me or @heidimedina) and learn for real impact. #TalktoHeidi #SocialMediaMarketing #LinkedIn #socialselling #20kmonth

How to Turn LinkedIn Connections into Clients: My Approach LinkedIn can do more than just connect you with people. If you know how to use it right, it becomes a tool to bring in clients. I’ve been helping people turn their LinkedIn connections into paying clients with a clear and honest approach. Here’s the process I follow to help convert connections into customers: ✅Provide Value First ↳ Before trying to sell anything, focus on giving helpful content. ↳ Share things that address the problems your audience faces. ↳ This will build your reputation as someone who knows the industry and naturally attract interest. Tip: ↳ Offer practical tips, case studies, or solutions. ↳ When you post about results, you can get 60-80 comments! ✅Be Active and Genuine: ↳ Don’t just post and walk away. ↳ Reply to the comments you get and interact with others’ posts too. ↳ This helps build stronger relationships and keeps you visible when they need help. Pro tip: ↳ When someone comments, send them a connection request after engaging with their posts. ↳ This increases the chances that they’ll keep interacting with your content. ✅Transition to DMs (Softly) ↳ Once you’ve established some trust, move the conversation to direct messages. ↳ Keep the tone casual and avoid being too sales-focused. ↳ Ask questions that show you understand their challenges and introduce how LinkedIn could help them. Example: ↳ "Hi [Name], thanks for engaging with my post! I was wondering, how are you using LinkedIn to grow your business? ↳ I’ve seen it really drive growth when used effectively." ✅Set Up a Call ↳ If the conversation is going well, suggest hopping on a call. ↳ Make it clear that it’s not a sales call but a chance to talk about how you can help. ↳ Use the call to show how LinkedIn can boost their business. ✅Follow Up When Needed ↳ Not everyone will become a client after one conversation. ↳ That’s normal. ↳ A polite and well-timed follow-up can ↳ make all the difference. ↳ Stay on their radar with useful content and reminders. Pro tip: ↳ Use reminders to follow up at the right time without being too pushy. ↳ LinkedIn is all about building relationships over time, not just trying to make a sale quickly. If you stay genuine, consistent, and provide real value, clients will naturally follow. PS: ✉️ Try this approach and let me know how it works, or feel free to reach out if you need help growing your LinkedIn presence.