👀 Take a look at how Freshminds approaches complex research projects. This case study unpicks some of our methodologies across primary and secondary research, discovering, evaluating and benchmarking clusters of customer personas. The findings from this project are now guiding our client's strategic planning across the next 10 years. Read the full case study here: https://hubs.ly/Q03d3k9z0 And talk to our Research Consultancy team here: https://hubs.ly/Q03d3jNy0 Nathaniel Putsis #researchconsulting #futureofwork