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Let's discuss turning fixtures and fan predictions into direct sales for club business units and partners! Taking Activation Engine (part of Engines 365 suite) you can directly engage with all fans from in the ground to thousands of miles away, and allow them to have a voice on what today's result will be while driving top-of-funnel purchase intent. Get in touch with Dominic Wroe Wright Luis Valero, or myself to see just how simple this can be! cc Infront Lab Engines 365 #fanengagement #socialmedia #sportsmarketing

So you predicted the score correctly, but does it really count if there is no proof and no one knows? 🤔 With Activation Engine, we make fan predictions part of the game, turn them into digital engagement and revenue streams for sports. Listen to our Global Head of Sales, Sam Grimley, explain how.

Finding the sweet spot for #adfrequency: while benefits plateau after two exposures, a third exposure doesn't harm brands. Keep it efficient with 2-3 exposures per episode for optimal impact. Read on for more new insights from FreeWheel's Viewer Experience Lab. #EffectvEmp

do you want this for your event? #event #3d #blue Video Options Add photos and videos from your mobile device. Add Add to your post Boost post You'll choose settings after you've clicked Post. You can only boost public posts. Schedule your post from  Meta Business Suite . Post

Every Friday on CP24 Toronto's Breaking News, I chat with Jennifer Hsiung, Courtney Heels, and Nick Dixon about the brand stories that matter. Today, I take on the Jaguar brand makeover and The Coca-Cola Company US and their AI-generated holiday ad. Jaguar: You have one shot when you are rebranding something iconic. And you want to get attention. So was this a genius move to get us all up in arms, but in doing so, talking up their Jaguar rebrand or the greatest hairball ever coughed up by a marketer? I offer my thoughts and what I would do if I had my hand on the steering wheel. Coke: In this case, I see the creative community as more up in arms than the consumer conditioned on CGI. I offer my advice to those in the transformative part of creative—you will have no limits to expressing your imagination—and those in the transactional part, who will have to embrace AI to remain part of the answer. I put this up in a mobile format. Click on the picture to see it bigger. And what do you think? A hairball or a stroke of genius to command all this earned media that they have rebranded and follow through with ads that feature their brands? #chatterthatmatters #chatterAI ChatterAI Danny S. Tom Sorotschynski Louis Cho Sean Donnelly Andrew Shortt Canadian Marketing Association Alison Simpson American Marketing Association (AMA), Toronto David Kincaid

into motion

When it comes to optimal #adfrequency, two is better than one. After two exposures, ad recognition soars to 90% and purchase intent jumps to 56%. Check out the latest insights from FreeWheel's Viewer Experience Lab. #FreeWheelEmp

When it comes to optimal #adfrequency, two is better than one. After two exposures, ad recognition soars to 90% and purchase intent jumps to 56%. Check out the latest insights from FreeWheel's Viewer Experience Lab. #EffectvEmp

If you're a Signagelive customer with a BrightSign XC5 media player in your fleet, you'll want to take advantage of this special offer! 💥 From today until the end of 2024, we're offering Signagelive customers in possession of a BrightSign LLC XC5 device a 4-output Signagelive licence for the price of a standard licence - that amounts to a 50% discount! Register your interest by hitting the link in the comments! 🔗 🔵 Get stunning 4K and 8K visuals by easily scheduling your content from within the Signagelive portal - deploy your content from anywhere in the world 🔵 Signagelive's direct integration with BrightSign allows you to deploy our CMS to your devices from within BSN.cloud or from Signagelive at the press of a button! 🔵 Create dynamic multi-zone experiences by combining various content types into a single Layout (such as complex HTML5 web pages, apps, and video) 🔵 Craft interactive experiences by bringing your content outside of the screen with Web Triggers and Real-Time Events (RTEs) - put content triggering in the hands of YOUR audience All this and more awaits you when Signagelive and the XC5 are in the equation. So what are you waiting for? Head over to our website to register today! #DigitalSignage #BrightSign #Signagelive #AVTech #VisualCommunication #TechOffer

When it comes to optimal #adfrequency, two is better than one. After two exposures, ad recognition soars to 90% and purchase intent jumps to 56%. Check out the latest insights from FreeWheel's Viewer Experience Lab. #FreeWheelEmp