Fermentation Lab’s Post

🔍 Brewing Myth Busters 🔍 Let’s debunk some common brewing myths: Myth: You need expensive equipment to start brewing. 
 Fact: You can start brewing with basic, affordable equipment! Ready to learn the facts? Join our brewery course today! #MythBusters #brewerycourse #craftbeer #fermentationlab #brewingscience #onlinelearning

We're here for more beer, and less paperwork! Optimize your brewing operations with a system like Ekos, and spend more time focusing on what really matters. 🍻 Working with Modist Brewing has been a pleasure, and we love to hear that their team efficiencies have improved since using Ekos. #goekos #modistbrewing #brewerypartnership #breweryoperations #breweryefficiencies #makemorebeer #brewerymanagementsoftware

🚨 Big News at Canada’s Craft Brewery! 🍻 We’re thrilled to announce that Tool Shed Brewing Company has officially joined forces with Beverage Processors Group (BevPRO), a collaborative buying group dedicated to empowering independent craft brewers. This partnership is more than just about efficiencies—it’s about supporting the spirit of craft brewing while enabling Tool Shed Brewing to access resources, tools, and cost savings that will allow us to continue focusing on what we love most: brewing exceptional beer for our amazing community. Joining BevPRO means: ✅ Increased access to top-tier ingredients and supplies ✅ Leveraging collective purchasing power to stay competitive ✅ Strengthening the Canadian craft beer industry Tool Shed Brewing has always been about innovation, collaboration, and a passion for quality. By working together with BevPRO, we’re doubling down on those values while ensuring we’re well-positioned for the future. To our fellow craft brewers in BevPRO: we’re excited to raise a pint with you and learn from this talented network of beer lovers. Cheers to collaboration, craft, and community! 🍺 #CraftBeer #CanadianBrewing #ToolShedBrewing #Collaboration

🌟 BrauBeviale 2024 – A Hub of Innovation and Opportunity! 🍻💡 Last week, I had an opportunity to attend BrauBeviale for the first time, one of the most significant events in the beverage industry. From the latest trends in brewing technology to insightful discussions with industry leaders, this event showcased the incredible potential of partnerships between tech providers and brewers. 🤝🔧 At Beer-o-Meter, we believe in empowering brewers with innovative solutions to take their craft to the next level. The opportunities we explored during BrauBeviale reaffirm the importance of collaboration between technology and brewing artistry. One of the standout moments was the discussion around our Total Fermentable Sugar (TFS) Test, which many recognized as a transformative tool for managing brewing processes. It’s exciting to see how technology can drive efficiency, improve consistency, and unlock new possibilities for brewers of all sizes. 🍺🔬 🚀 Moving forward, we’re inspired to deepen connections with other tech providers, ingredient suppliers, and brewers to bring innovation directly to the heart of brewing. Events like BrauBeviale remind us of the power of working together to create a better, more sustainable future for the industry. 🌍 #BrauBeviale #BeerInnovation #BrewingTech #Partnerships #CraftBeer #QualityControl #FutureOfBrewing 🍻✨

Thrilled to hear Buddy's thoughts from Jacob Leinenkugel's Brewing Co. about Draught Guard! "It's the ultimate peace of mind in beer line maintenance," 🍻 We couldn't agree more. Learn more about how Draught Guard elevates beer quality: www.draughtguard.com #DraughtGuard #CleanLines #Savings #ProtectThePour #beer #beerbetter #beerlover #draughtsystem #beergeek #sustainability #ontap #linecleaning #beerlinecleaning

🌟 Beyond Brewing Courses to Further a Career in Beer - There are many options for continuing education around beer. However, there is also an opportunity to grow a beer career by focusing on non-brewing related pursuits.  In this Expert Topic article, John Holl asked brewing professionals to share their thoughts on what their peers should be focused on – beyond beer – to help better their career. Their answers were insightful... Read the article here 👉 https://lnkd.in/gauihcSE #education #craftbeer #craftbrewery #craftbreweries #brewingindustry #craftbeerindustry

🤝Pando PEO rocks! It’s the HR department you’ve dreamed of. 🔄Pando manages the full lifecycle of your employees, from onboarding, to payroll, to government compliance. 🤩Get back to what you do best, and leave the paperwork to them! 📲Reach out to Jonathan if you would like to learn more! #peo #hr #relationshipsmatter

What kind of beer system can Perlick build for you? Here's a breakdown of what's included in a remote glycol-cooled system. Cheers to draft beers! 🍻 #perlickbeersystem #draftbeersystem #draughtbeer https://lnkd.in/gxpQThKg

New Trail's story is a testament to the power of a strong brand, smart strategies, and effective distribution. It’s so rewarding to see the growth and success they’ve achieved, especially knowing the role our team played in helping establish their success in Western PA. Their commitment to quality and consistency, paired with strategic expansion, has propelled them to become one of Pennsylvania’s leading breweries and one of the fastest-growing breweries in the country. These strategies aren’t just limited to New Trail—they’ve been the foundation for success with other brands I’ve worked with as well. By applying similar approaches, I’ve seen firsthand how brands can transform their market position and drive significant growth. If you’re looking to replicate this kind of success, here are some actionable steps you can take: 1. Effective Use of Packaging Formats: New Trail’s intentional choice of popular packaging formats, like 19.2 oz. cans and 12-packs, has played a significant role in their growth. While many craft breweries shy away from these formats, New Trail has embraced them to resonate with a broader consumer audience. To start implementing this, evaluate your current packaging options—are there formats that could better align with consumer preferences and capture more market share? Differentiating your brand through smart packaging decisions can drive sustainable and scalable sales. 2. Building Strong Partnerships: The foundation of New Trail’s success lies in its relationships with distributors. They’ve mastered the art of collaboration, ensuring that their distributors are allies in the brand’s growth. They've provided clear and effective plans that serve as blueprints for distributors to execute successfully. They also offer engaging support strategies that ensure distributors have the tools needed to drive the brand’s success. For your brand, start by asking if your distributor relationships are truly collaborative—are you equipping them with the right tools and strategies to succeed? 3. Strategic Market Expansion: New Trail’s calculated approach to expanding into neighboring states like Maryland and New Jersey has allowed them to grow their footprint without overextending. By focusing on key markets where they can build strong relationships and ensure proper execution, they’ve tapped into new opportunities while maintaining their brand’s integrity and success. Think about your expansion plans—are you entering new markets with a clear strategy and support in place? A focused approach can help you grow without spreading your resources too thin. New Trail Brewing’s journey is proof that with the right strategies, growth in today's market is achievable. Don’t miss out on the opportunity to elevate your brand—let’s connect and start building your success today. If you’re interested in discussing how to implement these strategies for your own brand, reach out. Let’s work together to drive similar success for your business.

New Trail Brewing’s journey is a powerful example of what can be achieved with strong branding, smart strategies, and effective distribution. It’s incredibly rewarding to see the growth and success they’ve accomplished, especially knowing the role that our founder, Shane Lohman, played in helping establish their presence in Western Pennsylvania. Their commitment to quality and consistency, combined with strategic market expansion, has made them one of Pennsylvania’s leading breweries and one of the fastest growing in the country. For other brands aiming to replicate this level of success, it’s crucial to implement the right brand strategies—everything from market analysis to building robust relationships with distributors. The craft beer market is competitive, but with the right approach, achieving significant growth is absolutely possible. New Trail Brewing’s success story is a testament to that. If you're ready to elevate your brand and navigate the competitive craft beer market, let's talk. Our expertise can help you build the strategies needed for sustained growth and success.