"Digital sovereignty or market control? 🧐 Tribal gaming leaders are making critical choices to protect their future. At the Indian Gaming Tradeshow & Convention, Dominic Ortiz, CEO of Potawatomi Casinos & Hotels, highlighted the challenges of partnerships with major platforms like FanDuel and DraftKings. Instead, Potawatomi chose to go white-label with Gambet, emphasizing the importance of sovereignty and community. Ortiz stressed that digital expansion should complement, not replace, existing brick-and-mortar operations. By leveraging local culture and digital content, Potawatomi has successfully engaged its audience, launching an esports studio and topping YouTube charts in Wisconsin. Other industry leaders echoed the need for strategic clarity. Mike Bean of Morongo Casino Resort emphasized the importance of identity, urging operators to focus on data-driven decisions that meet guest needs. Seneca Gaming’s Kevin Nephew and Kari Stout-Smith of Cache Creek Casino Resort highlighted the need for consistency, unity, and proactive leadership to navigate evolving market dynamics. The consensus? Future-proofing tribal gaming is about more than just tech innovation. It requires disciplined strategy, unity among leaders, and a commitment to safeguarding tribal sovereignty while preparing for the next generation. Let's build a sustainable future that honors both tradition and innovation! 🎮🌟 #TribalGaming #Innovation #Leadership"