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View profile for Stephen Nuttall

Media & Sports Industry Consultant; PE Advisor; Chair & NED

The Louis Vuitton 37th America's Cup in Barcelona is the most watched America's Cup ever. We saw 37% growth in the dedicated audience - beating the record established in Auckland in 2021 - and delivered exposure for Cup and team sponsors worth €1.37bn, up 64%. For the record, the total audience was 954m. Other firsts: entirely new race management platform with autonomous marks, 4k HDR, WindsightIQ made the invisible visible, the best graphics in sailing, AI tracking for precise measurement of position and for segmentation of graphics. Still to come: the official documentary produced by Skydance Sports. I could go on... Many thanks to all the AC Media squad, our broadcast partners, and the whole team who made up our race management and broadcast production consortium. Special hat tip to: Leon Sefton Brent Russell Niclas Ericson Mark Sheffield Kylie Robinson Terri Mac John Cameron Lisa Laws Jon Weinbach Evan Hayes Dan Marks Raj Koria Harry Leishman Russell Green Hamish Hooper Ryan Pellett Nan Sandle Brent Kunkle Keith Williams Mélanie Bras Florent Charrasse Capgemini Bolt6 Virtual Eye Ian Taylor Cheryl Adams Ben Meinung-Thompson John Rendall AMIS PRODUCTIONS LIMITED GRUP MEDIAPRO Emili Planas Quintana Miguel Mur RIEDEL Communications Jim Dolman Tony Northmore Pat Blackburn Timeline Television Robbie Spargo Little Dot Studios Eurovision Services and our wonderful freelance crew. Thank you.

Russell Bennett

Principal at Ipgnosis LLC

1mo

I love sailing and I love Barcelona: but that is an AI generated image.  The Sagrada Familia is 4km inland and is not visible from sea level like that.

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Mélanie Bras

Design Director @frog⎢Interaction Design & innovation at the crossroads of design, Tech & engineering with proven experience managing large scale team

1mo
Ryan Todhunter

Professional Sailor at Ineos Britannia

3w

Congratulations Steve and team! It's great to see the continued growth of the Cup.

Amazing result, Stephen et al! Great to celebrate it, and we all know next time will be bigger and better - yet again!

Xavier De Vynck

SVP Strategic Business Development | EVS Broadcast Equipment

1mo

Congrats Steve, great to read this !

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