🚨 Broad match keywords aren’t just filling gaps—they’re reshaping your entire ad budget! Our latest research reveals that Google’s broad match best practices can cannibalize phrase and exact match keywords, leading to higher CPCs and lower ROAS. After months of testing, we developed a structured approach that reduced keyword overlap and boosted campaign efficiency. 🔎 See the data, our methodology, and why Google’s best practice might not be best for your campaigns: https://bit.ly/41lUiyf #GoogleAds #PPC #BroadMatch #PaidSearch #MarketingStrategy
