The TikTok ban isn’t just about an app—it’s about access. Access to people, to communities, to momentum. For property professionals and businesses, TikTok has become a direct line to the people influencing markets, shaping neighborhoods, and making buying decisions. If the ban proceeds on April 5th, that real-time connection—to 170 million users—could disappear. Read our take on what else is at stake: https://hubs.li/Q03fFgJ-0