A couple of weeks ago, we released our original research report: Beyond Relevance — and the response has been incredible. Why? Because the data finally confirms what ecommerce teams have long suspected: Shoppers don’t just want relevant results — they want results that are personally attractive to them. 📊 609M searches analyzed 🛍️ 244M shoppers studied 💰 $9.8B in search-driven revenue tracked Some of the big findings: 👉 Searchers = 24% of visitors but drive 44% of revenue 👉 They convert at 2.5x the rate of browsers 👉 Optimizing for attractiveness nearly doubles CTR Now, we’re going even deeper. Join us on April 24 for a live webinar breaking down the full report — what the numbers mean, how to act on them, and why "relevance" is no longer enough. 📖 Read the report: https://okt.to/AkEsrP. 📅 Register for the webinar: https://okt.to/5F9oum. #Ecommerce #SearchOptimization
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