Tomorrow, March 8th, marks International Women's Day, a time to celebrate the social, economic, cultural, and political achievements of women globally. It also serves as a crucial reminder of the work that remains. According to the World Economic Forum, it will take until 2158—five generations from now—to achieve full gender parity. This highlights the significance of this year's theme, #AccelerateAction, more than ever. We're proud to showcase our #client, Emirates Global Aluminium (EGA), and its inspiring "Break the Mould" campaign. This initiative isn't just challenging stereotypes; it's rewriting the narrative of women in heavy industries. Explore the campaign below and join us in accelerating change. The future of heavy industries is inclusive. #IWD2025 #BreakTheMould #HeavyIndustry
In celebration of this year’s #InternationalWomensDay, EGA has introduced new safety signage across our Jebel and Al Taweelah sites with icons representing women as well as men. The new safety signage is part of #BreaktheMould, EGA’s campaign to accelerate and celebrate the role of women in heavy industry. Find out more: breakthemould.ega.ae #BreaktheMould #heavyindustry
