Private label brands are gaining momentum, and #retailers with a structured brand portfolio strategy—paired with efficient sourcing, streamlined #supplychains, and agile #manufacturing capabilities—will be well positioned to outperform the competition. Read this LinkedIn article by BCG's experts to explore why retailers must define a strategic framework encompassing four critical areas: https://lnkd.in/gMiN_Ufi Authored by BCG's Todd Bishop, Francesco Manzi, Carlos Rehder, and Bineeta Monga.
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3dAn Important Reading