Hey, everyone, welcome back. I'm your host, Laura Jones. And I'm Jason Gaikowski, topic is going to be about trust. We have invited a special guest, John Sabine, director of social media for Merriam Webster. Welcome, John. Hey, thanks for having me. Great talk to you. And maintaining trust is no small feat, right? I mean, you can imagine all of the things that happened to a road trust, especially now that people can just go online and just say whatever they want about a brand. I'm constantly aware of like how easy it is to lose trust. And that is like that is a daily moment to moment concern that's in the back of my mind. You don't trust us online. You won't trust our dictionary. And that's how I think that is. And so I'm constantly aware of it like it is like I stay up at night worrying about it. They are purposely not cool and I think like that's good because let's be honest with what we are, we are very hinged. Like I cannot stress to you enough, in most brands online, try to be super unhinged and salacious and you're highly committed to being hinged. And highly committed to not being salacious. Yeah. And yet you're doing so in an environment that rewards and encourages salacious and unhinged interactions. I'd love to hear, John, your perspective on what it's like building trust on platforms that, according to our data at least, have an inherent untrusted ability baked into them at this party is that social media is a high fructose corn syrup world. And. People need some fiber and some vitamins and I being on the Internet, it's like going on a Bender and then like being like, I'm have a VA, you know, and like we hope to be that V8, you know, and if you go off to try to build trust, it probably won't work. Like, you know, that can't be the objective. Like because that's an agenda. Like that's like kind of like that's like networking, right? Like that's like, I'm going to go network. Yes, we need to have like established rules on how to what words mean, like and like. When my father was like, what does risk mean? I was like, let's look it up because no, maybe my favorite word right now because I'm I'm mentally stuck on it, is bewildered. It is. That's a good one. I am. I am. I am frequently bewildered and befuddled and I like bewildered because it sounds like 2 words like I'd be, will I be Wilder? You know, John, I hope you had as much fun coming to our opinion party. And remember, everyone is invited to opinion party and it was fun partying with you today. Take care.
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