APS Group’s Post

It's a big week at Teenage Cancer Trust as we're now fully in the mix of our shows at the Royal Albert Hall. It promises to be a huge week, and now is no better time to thank our partners for their incredible support with our latest brand campaign. Thanks to the support of Clear Channel UK our ads are being seen in key locations for us across the UK (see a selection across Glasgow, Leeds and London below). And over the last week, our long time partner, Aldi UK, have been displaying our ads in stores across the UK. We also can't forget our latest partner - Newsquest Media Group - who have been an incredible support with ads in newspapers and on news sites up and down the country. Alongside this incredible support, the team have been working on a media plan to support this focussed on key audiences, and has included some firsts - our first ads on Spotify and for this week only, a near takeover of South Kensington tube station where gig goers for the Royal Albert Hall shows will be getting on and off. We believe in a world where cancer won't stop young people living their lives, and we'll continue to shine a light on the importance of that specialist care as much as we can.