ACTIUM LLC’s Post

🌊 Meet Chiara Giorgi: Our Global Brand Director ⛵ With cruising in her blood, Chiara Giorgi, our Global Brand Director, brings unmatched passion and experience to Seatrade Cruise. Growing up in a family of sailors, her connection to the cruise industry comes naturally. Now, with a career shaped by this unique background, Chiara plays a vital role in driving the success of our events. 🤝 Chiara’s expertise is crucial to our team’s collaborative efforts, ensuring every event we host provides exceptional value to the global cruise community. While #STCMed is just around the corner, Chiara’s day-to-day involves much more than just one event. She’s constantly balancing priorities across our entire portfolio — from preparing for #STCAsia in November, planning for #STCGlobal and F&B@Sea in April 2025, to discussions for #STEurope next September. 🗺 Chiara’s day is filled with strategic planning sessions, selecting Ambassadors, developing new propositions for our events, and identifying growth partnerships to achieve our wider business objectives. Her vision and commitment help guide our events towards new opportunities, reinforcing Seatrade Cruise's reputation as a hub for forward-thinking dialogue and industry advancement. Together, our team is steering the future of cruising. 👩💻 Curious to know what a typical day looks like for Chiara as she navigates these exciting challenges? It’s a blend of strategic foresight, hands-on planning, and a passion for delivering the best experiences for our attendees. 👉 Read the full article to see how Chiara and our team are shaping the future of the cruise industry: https://lnkd.in/eUWNw5ta #STCMed #CruiseIndustry #EventLeadership #WeAreCruise

Harnessing the Power of Cross-Industry Collaborations 🚀 I’m thrilled to share a recent collaboration that perfectly showcases the strength of cross-industry partnerships. Working with the InterContinental Montreal and St-Léonard Toyota, we created content that highlights the synergy between luxury accommodations and premium automobiles. In an era where digital presence is crucial, collaborating with brands from related industries can create compelling narratives that resonate with diverse audiences. By merging the Intercontinental Hotel with Toyota vehicles, we’ve not only amplified the visibility of both brands but also captured the imagination of their respective audiences. Cross-audience engagement is a strategy that leverages shared values and aesthetics to drive mutual growth. For the Intercontinental Hotel and Toyota Saint-Leonard, this collaboration was a chance to reach new segments of potential clients and showcase how their services complement each other. If you’re looking to elevate your brand's presence, consider how strategic partnerships can enhance your reach and impact. The results can be truly remarkable when two distinct yet complementary brands come together. A special thank you to Elias Kajjouni, the General Manager at Toyota Saint-Leonard, for making this collaboration happen. #BrandCollaboration #MarketingStrategy #LuxuryBrands #DigitalContent #CrossIndustry #Toyota #IntercontinentalHotel

Choose the perfect mobility solution for your event

🌟 Exciting Times in France! 🌟 Last week me and Sandra Latté joined TFWA Exhibition in Cannes, and I couldn’t be more inspired by the energy and innovation that filled the air. This annual event is a cornerstone for the travel retail industry, a fantastic opportunity to connect with industry leaders, explore innovative products, and gain insights into the future of travel retail. Throughout the exhibition, we had the chance to connect with industry leaders, explore groundbreaking products, and engage in thought-provoking discussions about the future of travel retail. From emerging brands to established names, it was fascinating to see how everyone is adapting to the changing landscape and shifting consumer preferences. One highlight for me was the focus on sustainability. Many brands showcased their innovative approaches to reducing environmental impact, and it’s encouraging to see a collective commitment to creating a more sustainable future for travel retail. With increasing consumer demand for sustainability and convenience, innovative packaging solutions are more important than ever, and the innovative trends were incredible at Luxepack in Monaco! We had the pleasure of attending several insightful panels and discussions that explored emerging trends in packaging design, consumer behavior, and technology. The emphasis on personalization and storytelling through packaging truly resonated with me—it’s clear that packaging is not just about protection; it’s about creating a memorable brand experience. A heartfelt thank you to the organizers and everyone I had the pleasure of meeting. Let’s carry this momentum forward and continue to push the boundaries of luxury packaging! Here’s to new ideas, partnerships, and a sustainable future in the world of luxury packaging! 🚀✨ #SustainablePackaging #EcoFriendly #PackagingDesign #PackagingSolutions #ProductPackaging #Unboxing #Recyclable #PackagingInnovation #PackagingIndustry #CustomPackaging

ARI is leading the way in pioneering retail that meets the needs of a new generation of travellers - including the TDS-designed DFNI award winning store at Lisbon Airport for Portugal Duty Free. Preloved/Vintage is particularly challenging to operate in the Travel Retail environment but pioneers like ARI (and Harding+ on-board cruise ships) are showing the way. #sustainabilty #lisbon #preloved

✨ Celebrating Hidden Blessings: How ArSphère Optimizes the Experience for International Businesswomen and Businessmen in Paris ✨ Problems are hidden blessings. At ArSphère, every challenge we face in our development phase is transformed into an opportunity to innovate, allowing us to optimize our exclusive services for a high-end international clientele. 🚀 Constant Innovation: We turn every obstacle into significant improvements, thus enriching the Parisian experience for our clients. 🌐 Exceptional Customer Service: Anticipating and exceeding expectations is our philosophy, ensuring complete satisfaction and an unprecedented experience. 🌍 Redefining Stays in Paris: Each stay is designed to be an unparalleled Parisian experience, marked by its fluidity and excellence, combining business and leisure. 🤝 Strategic Partnerships: We are actively seeking partners in luxury accommodation, private transportation, fine dining, and exclusive cultural experiences to further enrich our offerings. Join us in turning every challenge into a victory and every stay into a memorable success. Discover how ArSphère redefines excellence in exclusive experiences in Paris. ✨🇫🇷 #Innovation #CustomerService #ParisLuxury #BusinessTravel #ArSphèreExperiences #ParisExperience

From the days of “I WANT YOU TO COME TO ITALY WITH ME!”, we’ve always believed in the power of invitation—an invitation to experience Italy through a lens of creativity, innovation, and over 50 years of expertise. We’ve always understood that true value lies in more than just words—it’s in what you create, what you deliver, and the lasting impressions you leave behind. We’ve been crafting experiences that do exactly that: create impact, leave a mark, and redefine what’s possible in Italy. 💼🌍 As we head toward IMEX America 2024 Las Vegas, we’re inviting you to see firsthand how our expertise turns vision into reality. This isn’t about the usual offers or promises. It’s about discovering the depth of our experience, the innovation we bring, and the unique ways we deliver results that speak for themselves. 🚀 Come by Stand IMEX #1716 and explore how Be Unique in Italy can shape your next event into something unforgettable. 🌟 [Archival Scan 03]

Here are some updated and relevant statistics regarding the luxury travel market for Chinese tourists: Outbound Travel Statistics • Outbound Travelers: In 2024, it is projected that approximately 130 million Chinese tourists will travel abroad, nearing pre-pandemic levels. Spending Habits • Luxury Spending: A survey indicated that about 64% of affluent travelers plan to spend over RMB 25,000 (approximately $3,600) per trip on luxury experiences and accommodations. Market Growth • Luxury Market Value: The luxury travel market in China is expected to grow significantly, with estimates suggesting it will reach around $150 billion by 2025. Demographics • Age Group: Travelers aged 25 to 40 years represent a significant portion of the luxury travel market, accounting for nearly 70% of all luxury outbound travelers. Experience Preferences • Experience Over Goods: Approximately 78% of Chinese luxury travelers prioritize unique experiences (such as gourmet dining and cultural activities) over traditional luxury shopping. These statistics illustrate the dynamic nature of the luxury travel market among Chinese tourists and underscore the importance of catering to their preferences for personalized and high-quality experiences. #beyondluxury #luxurytravel #Chinesetravelers

Bravo Pernod Ricard #Brandhomes! 🏆These #WorldTravelAwards and nominations aren’t just a true honor for our unique #Brandhomes and distilleries—it’s a testament to the industry’s broader impact on sustainable growth, travel & tourism and cultural heritage in Europe 🇪🇺 and beyond 🌍 📈These awards highlight the increasing recognition of industrial assets in the spirits sector as significant drivers of value creation. This recognition is a powerful reminder that our #brands are far more than otherwise extraordinary production facilities—they are vital cultural and economic pillars for growth and value creation for entire cultural & tourism experience economy. 🌾 🍇Distilleries, often located in rural communities, have become key contributors to sustainable economic growth by partnership with local partners and the travel & tourism industry 🧭 The sector’s integration into tourism not only amplifies brand visibility but also supports local economies through job creation, hospitality services, and regional development. 🍹🥂Beyond economic value, these awards underscores the cultural dimension of wines & spirits production. Wineries and distilleries are custodians of heritage, preserving traditional craftsmanship while sharing stories of their origins, ingredients, know-how and artisanal techniques, often protected by #GeographicalIndications. For visitors, the experience is more than just knowing and tasting fantastic products, responsibly and in moderation; it’s an immersion into a region’s identity, history, and legacy, and also in their international success. 🍾As we celebrate this achievements, let's continue championing #excellence for the transformative contribution of the wines & spirits industries to travel & tourism, rural development, and cultural preservation, and promote, in partnership, policies that take into full consideration this contribution! Laura Sileo Pavat Pernod Ricard AIM - European Brands Association FoodDrinkEurope spiritsEUROPE CEEV - Comité Vins

How to enhance the customer experience and brand communication with digital supports and right content