Experience & Education
Publications
-
Code Rules: A Playbook for Managing at the Crossroads
Wiley
Today’s high-flying companies are winning by capturing customer insight and market meaning from the flood of information swirling around all of us. The digital force fields enveloping people, organizations, and devices contain business meaning that can drive mind share and market leadership. This is far beyond “Big Data” or specific technologies. A clear model for value is emerging. Decision makers should act now to re-imagine business, create commercial “sparks,” compete on business meaning…
Today’s high-flying companies are winning by capturing customer insight and market meaning from the flood of information swirling around all of us. The digital force fields enveloping people, organizations, and devices contain business meaning that can drive mind share and market leadership. This is far beyond “Big Data” or specific technologies. A clear model for value is emerging. Decision makers should act now to re-imagine business, create commercial “sparks,” compete on business meaning, and manage at the Crossroads to win in a new era of commerce.
Other similar profiles
Explore collaborative articles
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
Explore MoreOthers named Malcolm Frank in United States
-
Malcolm Frank
-
Malcolm Frank
Student at Kennesaw State University
-
Malcolm Frank
--
-
Malcolm Frank
warehouseman at Halliburton
7 others named Malcolm Frank in United States are on LinkedIn
See others named Malcolm Frank