TrueSense Marketing

Watch our on-demand webinar to learn how forward-thinking nonprofits are leveraging the latest media channels like Connected TV, Programmatic Audio, Native Advertising, and more. We'll showcase real-world case studies and share strategies for integrating these dynamic platforms to boost your mission’s impact. 🎥 Watch now: https://tsm.pub/4kH9wFL #NonprofitMarketing #DigitalMedia #Innovation #OnDemandWebinar

Stories inspire action—but how you tell them matters. Our latest white paper, Ethical Storytelling in Fundraising, explores how nonprofits can share compelling stories while honoring dignity, truth, and donor trust. ✅ Learn best practices
 ✅ Avoid harmful stereotypes 
✅ Build deeper donor connections Read your free copy today: https://tsm.pub/4lbtcC6 #NonprofitStorytelling #FundraisingEthics #DonorTrust #TrueSense

If you weren't able to attend our recent Innovation Foundry, you can still gain some insights from the event in our latest blog. https://tsm.pub/4irWWsw

Some nonprofits use April Fools' Day as a fun and creative way to engage donors with lighthearted, humorous campaigns. From quirky product launches to playful messages, it’s all about capturing attention while supporting a great cause. What do you think about using humor in nonprofit campaigns? 🤔 #AprilFoolsDay #NonprofitMarketing

How did your year-end fundraising perform? Join us for a Quick Byte webinar as we break down 2024 Q4 fundraising results and uncover the key takeaways for year-end success in 2025. 🔍 What you'll learn:
 ✅ What worked (and what didn’t) in Q4 2024
 ✅ Trends that will shape your 2025 fundraising strategy
 ✅ Actionable insights to boost donor engagement 📅 Date: April 9, 2025
 🕒 Time: 1 p.m. EDT
 📍Register now: https://tsm.pub/4hEzs2c #FundraisingStrategy #YearEndGiving #NonprofitMarketing #QuickByte #TrueSense

Today’s National Doctor’s Day. We’re proud to partner with some of the most impactful health nonprofits in the nation who make a difference every day in the lives of their patients. Happy National Doctor’s Day! Nemours Seattle Children's UPMC Children's Hospital of Pittsburgh NewYork-Presbyterian Hospital Roswell Park Comprehensive Cancer Center Johns Hopkins All Children's Hospital Allina Health Mass. Eye and Ear Children's Nebraska Baylor College of Medicine Rutgers Cancer Institute #nationaldoctorsday #happydoctorsday

Nonprofit fundraising starts with a great first impression. Our latest white paper, The Ultimate Guide to Welcome Email Series for Nonprofits, breaks down how to engage new supporters, build lasting relationships, and boost donor retention—right from the first email! 📩 Ready to craft a welcome series that inspires action? Access your free guide today: https://tsm.pub/4hRbiSk #NonprofitMarketing #EmailFundraising #DonorEngagement #TrueSense

What makes someone stop scrolling and feel compelled to give? 🤔 TrueSense’s VP of Strategy, Paul Hebblethwaite, dives into the psychology behind donor engagement in his article for The Association for Animal Welfare Advancement. From visual storytelling to emotional connection, he explores what truly drives charitable giving. Read more here: https://tsm.pub/3DQNlMV #FundraisingStrategy #NonprofitMarketing #TrueSense

TrueSense is made up of some pretty amazing employees. Each month, we plan to feature one of our team members so that you can get to know them better. This month, we wanted to spotlight Dan Gierl, a Senior Account Director for our medical clients. He’s been with TrueSense for 15 years. He started in print production in August of 2009 and moved into a management position shortly thereafter. In January 2016, he moved to TrueSense Marketing, working his way up from being an Account Manager to his current role as Senior Account Director. He’s been married to his wife, Nancy, for almost 11 years and lives in the Pittsburgh area. They have three children: a 10-year-old boy named Mason, a 5-year-old boy named Alexander, and a 2-year-old girl named Kayleigh. He recently moved into a new house so a lot of his time is spent updating their forever home and spending time with his family.

Federal funding changes are creating new challenges for nonprofits fighting hunger. But together, we can make a difference. Now is the time to rally support, strengthen partnerships, and be strategic. Food banks: You’re not alone. Let’s navigate these changes and find solutions—together. Read more: https://tsm.pub/3Y1TQ6i #Nonprofits #FightingHunger #CommunitySupport #Fundraising