Trade Show University Podcast for Virtual & Live Events

Who's ready for a little less stress in their lives? And perhaps more money to go along with it? That would be nice, right? I'm bringing you a very different episode of Trade Show University which will help do just that! Planning for Trade Shows is stressful enough, let alone when you are overwhelmed by stress at home...Because that stress follows you to work. I'm honored to interview financial coach, Joel Bromley of Bromley Financial Coaching, who brings practical financial wisdom that anyone can use. In fact, he and his wife (and business partner) Kaitlin received the blessing of Dave Ramsey to put together and launch their Financial Reset package! We discuss... -- Common financial pitfalls -- Unintentional Spending -- What is Couch Cushion money? -- Small, consistent changes that make a Big difference -- Tips and Wisdom you can implement Today -- And more!! Watch the interview here: https://lnkd.in/gbms2Pks Listen here: https://lnkd.in/gumfWvfi

I'm sure you have been to themed events before - some done well and some not so much. If you put on Corporate Events, Trade Shows, or even responsible for your company's exhibit, you may be wondering if you should even have a Theme. So excited to have on the right expert to discuss some of the Best event themes and how to create them for your business! Honored to have Kimberly Kee join Trade Show University host and founder Jim Cermak to discuss all of this! Kimberly is an experienced Event Marketing and Trade Show expert who is a big advocate of using Themes! We discuss: -- The Importance of Themes -- Creating a Theme -- Examples of Impactful Themes -- Top Tips for Event Themes -- How important is Food in all this? -- And more!! Do yourself a favor and invest 20 minutes into absorbing the wisdom shared in this interview!! Watch here: https://lnkd.in/gfDEYWCA Listen here: https://lnkd.in/gDm48X53 Can also listen on Spotify, Apple, and wherever you usually listen to podcasts! #events #tradeshows #themes #corporateevents #branding #eventprofs #associations #tradeshowuniversity

I absolutely LOVE magic...especially Trade Show magic! And yes, there is a difference. When done well (like by a professional trade show magician - yes, there is a difference) they can literally be the best way to not only draw huge crowds to a trade show exhibit, but to convert those into qualified leads! Honored and excited to have on for the 3rd time Scott Tokar, owner of CorporateFX, to discuss strategies for how to take trade show lead generation to the next level. He will even take us into the world of his exclusive concept called Parallel Processing which allows you to capture info for up to 100 attendees in just 30 seconds!! Scott Tokar says simply drawing a crowd isn't enough; exhibitors must implement strategies to activate the audience, efficiently collect data, qualify leads, and ensure effective post-show follow-up. He advocates for moving away from linear processing and utilizing parallel processing strategies to maximize the number of quality leads. Join us as we discuss: Beyond Crowd Gathering: Activating Your Audience Moving the crowd to a theater-style presentation Engaging them in a passport-style promotion with stamps Using gamification, like a QR code and a prize wheel Understanding the limitations of traditional badge and lead scanners Implementing Parallel Processing - collecting lead information from a large group simultaneously And soooo much more! Watch my interview with Scott Tokar! https://lnkd.in/gDbgQkff #tradeshows #leads #ROI #events #eventprofs #magician #strategy

Our very first Course for exhibitors coming soon! It's gonna be a game-changer! Check this out...

Super excited to share with you an Award Winning event and marketing manager who gives her secrets and tips on Goal Setting, Sourcing, Networking and more. Laura Woods is the Event and Marketing Manager for Jamis Software, and she recently won the Rising Star award at the Smart Women in Meetings Summit from Smart Meetings Magazine! We Discuss: -- Goal Clarity for Event Success -- Leveraging the Power of Networking -- Sourcing for Success -- Getting Continuous Feedback and Improvement -- And much more!! Watch the interview here: https://lnkd.in/gKYntsvX #tradeshows #awardwinning #eventmarketing #eventprofs #tips

It's Day 2 of Trade Show Branding and Booth Design week! Today - proud to share my interview with Jessica Adanich of DesignPod Studio. as we discuss the keys to effective Branding! Jessica is a master of branding and has a portfolio of happy clients to prove it! And it's a special pleasure to get to meet your guests! The picture is of my bride and I getting to meet Jessica (on the right) from our trip to Clearwater Beach! Check out the link in the description below! Grab your earbuds and get ready to Level Up your Branding! #tradeshows #branding #displays #booth #design #tradeshowuniversity #events

Let's focus on your STRATEGY this week!!