Shah Nosh

🍏 80/20 Rule: Balance is Key! 🍩 Craving a sweet treat but worried about your diet? No problem! The 80/20 rule lets you enjoy the best of both worlds. 80% of the time: Eat nutritious, whole foods to fuel your body. 20% of the time: Indulge in your favorite treats – yes, even chocolate and donuts! It’s not about restriction; it’s about balance. Healthy living isn’t just a sprint; it’s a marathon. So, go ahead and enjoy that donut! P.S. Who’s with us? 🙋♂️

Gut feelings belong in the kitchen, not in product launches. Most food entrepreneurs launch based on vibes. Then blame the market when it flops. At Shah Nosh, we bring R&D to the kitchen. We test, tweak, and perfect—so you don’t serve experiments to your customers. Real results need real validation. 📧 hello@theshahnosh.com if you’re done with taste roulette.

Menus shouldn’t read like a food diary. We’ve seen it: - 3 types of biryani - Zero clarity on costing - Everyone blaming the chef Menu engineering isn’t optional. It’s survival. From portion control to pricing strategy—we help you design menus that work smarter, not harder. 📩 DM us if your menu feels like a chaotic novel.

Nobody dreams of average mayonnaise. But here we are, letting bland sauces ruin our burgers. Condiments are not extras—they're flavor bombs that make or break the bite. Whether it’s garlic mayo, cocktail or diet-friendly ketchup—we’ve got a creamy little secret to upgrade your menu. You make the burger. We’ll make sure people remember it. 🌐 www.theshahnosh.com if you’re ready for that saucy glow-up.

That chicken didn’t slap because it was tender. It slapped because the masala knew what it was doing. Your customer doesn’t return for texture—they come back for taste memory. At Shah Nosh, we engineer spice blends that don’t just season—they sell. Whether it’s Arabic, Pakistani or fast food-style... we speak spice. 📧 hello@theshahnosh.com if your food’s missing its punch.

Great food won’t save a broken system. Most food businesses don’t fail because the food was bad. They fail because: -The recipe wasn’t scalable. -The costing was a mystery. -The kitchen became chaos. You can have the best spices, but if your processes are messy—your biryani dreams might end up as birya-why? Success in food isn’t just taste—it’s systems, planning and consistency. Let us help you turn "chef’s mood" into a structured menu that actually works. 📩 DM Shah Nosh to bring some order to your recipe madness.

Types of Butter 🧈 They’re not just spreads… they’re personalities. Some are salty, some are cultured and some have been clarified about their life goals. And yes, there’s always that rich European in the mix. Whichever butter you pick—just know, your toast is judging you. P.S. Life’s better with butter. And if anyone disagrees… they’re toast. 😉

It’s February already! How’s the year going so far for you?

2025 is here! 🎉 Time to pretend we’ll actually stick to our resolutions this year. Here’s to new beginnings!

Umami - the 5th Taste? We all know sweet, sour, salty and bitter—but let’s talk about the fifth taste: umami! It’s that savory, mouthwatering flavor found in some foods mentioned in the image. Think of it as the secret ingredient that makes your taste buds do a happy dance. P.S. Ever tried combining umami-rich foods? Your taste buds might just throw a party!