Pars Place

Connect with other professionals! Young Professional Social Hour Wednesday, April 14th- 8:00 PM EST This month's topic: An Evening with Shahin Farshchi Shahin Farshchi partner at Lux Capital, empowers entrepreneurs aiming to accelerate humanity towards a brighter future through feats of engineering. He is passionate about artificial intelligence, robots, space, cars, and engines—pretty much anything you might find in an episode of Star Trek. Shahin led Lux’s investments in Silicon Clocks (acquired by Silicon Labs), which shrank electronics by baking bulky quartz crystals into silicon chips. He also led Lux’s role in the formation of several new companies including: Flex Logix, Aeva, and Subspace. This event will include a Q&A session with Shahin followed by breakout room discussions. Space is limited, registration required. 𝐏𝐮𝐫𝐜𝐡𝐚𝐬𝐞 𝐭𝐢𝐜𝐤𝐞𝐭: http://ow.ly/ARbj50E7AVc

March was a month full of tradition, culture, and celebration! 🎉 From welcoming the Persian New Year to enjoying the beauty of spring, here’s a look back at some of the highlights: Chaharshanbe Suri – Jumping over fire to welcome positivity and light Nowruz Festivities – Setting up beautiful Haft-Seen tables & celebrating renewal Sizdah Bedar – Ending Nowruz with a joyful outdoor picnic. What’s next? April is bringing more Persian culture, language, and history—stay tuned! What was your favorite moment from March? Let us know in the comments! 👇 #Nowruz1404 #PersianCulture #ParsPlace #SizdahBedar #PersianTraditions

The 13th day of Nowruz, known as Sizdah Bedar (سیزدهبدر), is all about getting outdoors, embracing nature, and leaving bad luck behind! When? The 13th day of the Persian New Year (Farvardin 13) What happens? Families and friends head to parks, mountains, or countryside for a day-long picnic, enjoying food, music, and games. Why? According to tradition, staying indoors on the 13th brings bad luck—so Iranians spend the day outside in nature to bring happiness and fresh energy for the year ahead! Fun Fact: One of the main customs is "Dorugh-e Sizdah", similar to April Fool’s pranks, where people tell small lies for fun! Another tradition is releasing Sabzeh (sprouted greens) into running water, symbolizing letting go of negativity and making room for new beginnings. Who’s ready for a picnic? Where would you celebrate Sizdah Bedar? Let us know in the comments! #SizdahBedar #Nowruz #PersianTraditions #PersianNewYear #ParsPlace

A Taste of Persia: Where Every Bite Tells a Story Persian cuisine is a feast for the senses—rich in flavor, aroma, and tradition. From the crispy, golden tahdig to the aromatic ghormeh sabzi and saffron-infused chelo kabab, every dish reflects centuries of culture and culinary artistry. Persian food isn’t just about taste; it’s about gathering around the table, sharing stories, and celebrating togetherness. ➡️ What’s your favorite Persian dish? Comment below and let’s share the love for this incredible cuisine! #PersianFood #PersianCuisine #IranianFood #TasteOfPersia #SaffronMagic #PersianTraditions

In Iran, hospitality isn’t just a gesture; it’s a way of life. The Persian concept of Mehmoon Navazi (مهماننوازی) translates to "guest welcoming," and it’s deeply rooted in our culture. Whether it’s friends, family, or even strangers, Iranians go above and beyond to make guests feel comfortable and valued. A Heartwarming Tradition: When someone visits, it’s customary to offer a spread of tea, sweets, nuts, and homemade dishes. The warm, inviting atmosphere reflects the values of connection and generosity. Have you experienced Persian hospitality? Share your favorite memory in the comments! #PersianHospitality #MehmoonNavazi #IranianCulture #ParsPlace

What is Sabzi Polo ba Mahi? No Nowruz feast is complete without Sabzi Polo ba Mahi (سبزی پلو با ماهی)—a fragrant, herby rice dish served with crispy, golden fish! Sabzi Polo is made with a mix of fresh herbs (dill, parsley, cilantro, chives, and fenugreek) blended into fluffy, steamed rice. The fish, usually fried or grilled, symbolizes life, movement, and good fortune for the year ahead! Fun Fact: Eating Sabzi Polo on Nowruz represents growth, renewal, and prosperity, just like the fresh greens in the dish. It’s a tradition that brings families together to welcome the new year with health and abundance! Do you have Sabzi Polo for Nowruz? What’s your favorite way to prepare it? Let us know in the comments! 👇 #SabziPolo #NowruzFeast #PersianFood #NowruzTraditions #PersianNewYear #ParsPlace

HAPPY NOWRUZ! Nowruz Pirouz! (نوروز پیروز) Today marks the Persian New Year, a time of renewal, joy, and fresh beginnings! At Pars Place, we’re celebrating the first day of spring with love, gratitude, and hope for a bright new year. From setting up our Haft-Seen table to gathering with loved ones, Nowruz is all about embracing new opportunities, happiness, and prosperity. May this new year bring you health, success, and endless moments of joy! How are you celebrating Nowruz? Let us know in the comments! ⬇️ #Nowruz #نوروز #HappyNowruz #PersianNewYear #Nowruz1404 #HaftSeen #IranianCulture #ParsPlace

Haft-Seen: The Heart of Nowruz As we count down to Nowruz, it’s time to set up the Haft-Seen (هفتسین)—the traditional table arrangement that symbolizes renewal, prosperity, and good fortune for the new year! Each of the seven "Seen" (سین) items begins with the Persian letter س (S) and carries a special meaning: Seeb (Apple) – Health & beauty Senjed (Dried Oleaster Fruit) – Wisdom & love Sabzeh (Sprouted Greens) – Growth & renewal Samanu (Sweet Wheat Pudding) – Strength & abundance Sir (Garlic) – Protection & good health Serkeh (Vinegar) – Patience & aging gracefully Sumac (Crushed Berries) – The sunrise & new beginnings To complete the table, many families add candles, mirrors, painted eggs, goldfish, and poetry books for extra beauty and symbolism. Do you decorate a Haft-Seen table for Nowruz? Share your traditions in the comments! #HaftSeen #NowruzDecor #PersianNewYear #NowruzCountdown #IranianTraditions #ParsPlace

Nowruz: A Global Celebration! Did you know that Nowruz is celebrated in more than 15 countries around the world? While its roots are in Persian culture, Iranian communities and many others from Central Asia to the Balkans keep the traditions alive in unique ways! 📍 Iran – Families gather around the Haft-Seen table, jump over fire for Chaharshanbe Suri, and visit loved ones for Eid Didani. 📍 Afghanistan – Nowruz is marked by Guli Surkh Festival, celebrating the bloom of red tulips. 📍 Tajikistan & Uzbekistan – People prepare Sumalak, a sweet dish symbolizing abundance and community. 📍 Kurdish Regions – Nowruz is a time for dancing, bonfires, and traditional music. 📍 United States & Europe – Iranian communities gather for Nowruz festivals, concerts, and cultural events to share the spirit of the new year! No matter where it's celebrated, Nowruz is a time of renewal, joy, and togetherness. How do you celebrate Nowruz in your part of the world? Let us know in the comments! #Nowruz #PersianNewYear #NowruzAroundTheWorld #NowruzCelebration #ParsPlace

Get ready to jump over the fire and welcome Nowruz with light, warmth, and new energy! Chaharshanbe Suri (چهارشنبهسوری) is the festival of fire, celebrated on the last Wednesday night before Nowruz. It’s all about letting go of the old year and stepping into the new year with health, happiness, and positivity. One of the most famous traditions? Jumping over bonfires while saying: "Zardi-ye man az toh, sorkhi-ye toh az man!" (Meaning: Take my paleness (sickness), give me your redness (energy and health)!) It’s a night of joy, music, and gathering with loved ones, filled with traditions like fireworks, special snacks, and storytelling. How do you celebrate Chaharshanbe Suri? 🔥✨ Let us know in the comments! #ChaharshanbeSuri #چهارشنبهسوری #NowruzCountdown #PersianNewYear #FireFestival #IranianTraditions #CulturalHeritage #ParsPlace