RAZR

RAZR is hitting the road in Q2! We’re excited to share that we’ll be attending five major conferences in Q2! Financial Brand Forum: 4/14 - 4/16 || Las Vegas, NV NACHA Annual - Smarter Faster Payments: 4/27 - 4/28 || New Orleans, LA EDGE: 5/07 - 5/09 || Las Vegas, NV IMPACT: 5/14 - 5/16 || Round Rock, TX Engage: 6/10 - 6/13 || Hilton – Orlando, FL Will you be attending? Let’s meet up! Send us a message to schedule a meeting and see how RAZR can help your business succeed.

The Shift to Cashback: Credit Card Rewards Are Evolving Cashback cards are on the rise, with 58% of cardholders choosing them over points and miles. Consumers are prioritizing cost-of-living relief and low or no annual fees over travel perks. As satisfaction with points and miles cards declines, cashback and value cards are gaining traction, offering financial practicality in today’s economy. Are your rewards keeping up with these shifting expectations? Staying informed is key in the ever-changing credit card landscape. https://lnkd.in/gxP2uxgj #CashbackCards #CreditCardRewards #CustomerSatisfaction #RAZRInsights

Last Chance to Register! Your rewards program could do more than drive transactions—it could inspire purpose-driven loyalty. Join our FREE webinar to discover how financial institutions can use rewards programs to strengthen brand purpose, engage communities, and enhance customer retention. Why you can’t afford to miss this: 1. The impact of purpose-driven brands on customer loyalty 2. How to integrate charitable giving into rewards programs 3. Real-life case studies featuring Firefighters for Healing and Christmas Blessing 📅 Date: Thursday, 3/20 🕒 Time: 12pm CST This is your final chance to sign up! Don’t miss out on exclusive insights that will help you build a stronger, more engaged customer base. Register Now Before It’s Too Late! https://lnkd.in/gZd-ip-T #CustomerLoyalty #BrandPurpose #FinancialServices #RewardsPrograms #Philanthropy #Webinar #CustomerEngagement #LoyaltyStrategy

Cash Back or Experiences—Which Drives Greater Loyalty?! What makes a rewards program truly effective? Our latest webinar with Sarah Cole & David Hinkemeyer uncovers key insights into consumer behavior, redeemer personalities, and how different rewards impact engagement. Did you know? • Cash back programs are simple & easy to understand but see 10-15% annual attrition • Experiential rewards create stronger brand attachment & lower attrition (5-10%) • Strategic redeemers spend more and stay engaged longer Which side are you on? #TeamCashBack or #TeamExperiences? Check out the blog and watch the full webinar to learn more! https://lnkd.in/gAc36QF6

Purpose-Driven Loyalty: A Game Changer for Financial Institutions Today’s consumers aren’t just looking for great products—they’re looking for brands that stand for something. As expectations shift, financial institutions have an incredible opportunity to deepen loyalty through meaningful, purpose-driven initiatives. Join us for a FREE 30-minute webinar where we’ll explore: 1. How brand purpose influences customer engagement and loyalty 2. Ways to create and promote purpose through your rewards platform 3. Real-life examples of integrating charitable giving into your rewards program 📅 Date: Thursday, 3/20 🕒 Time: 12pm CST Reserve your spot today: https://lnkd.in/gZd-ip-T #BrandPurpose #CustomerLoyalty #FinancialServices #RewardsPrograms #Philanthropy #Webinar #CustomerEngagement

Breaking Down the Loyalty Gap Among Financial Customers Why do consumers choose credit or debit? Velera and Mastercard uncovered key insights into budgeter and non-budgeter mindsets. Understanding these behaviors is vital for personalizing experiences, improving satisfaction, fostering loyalty, and driving growth. Personalization and behavioral science are essential for building strong member relationships by tailoring payment options to consumer habits. Explore the full report for actionable insights on boosting engagement and growth. https://lnkd.in/gmReH87z #BehavioralScience #PsychologyOfPayments #FinancialWellness #RAZRInsights

GAC is in full swing! Find us at booth #648 or Sarah’s Spot over at the Marriott Lobby Bar. David Hinkemeyer + RAZR

Breaking Down the Loyalty Gap Among Financial Customers Gen Z and younger millennials use an average of six financial tools—but over half are outside their primary institution. This fragmentation highlights the need for personalized, innovative solutions. Nearly half of consumers, 47%, feel unsatisfied with rewards and incentives, creating a huge opportunity for financial institutions to rethink their approach and build deeper connections. How can financial institutions adapt to this shift? Dive into the latest research to uncover strategies for driving engagement and loyalty in a digital-first world. https://lnkd.in/gQ3yepCG #CustomerLoyalty #BankingTrends #Innovation #RAZRInsights

RAZR will be attending the Governmental Affairs Conference (GAC) in Washington D.C. from March 2-6! Frustrated with your rewards platform? Whether you’re facing challenges with promotions, realizing it’s no longer scalable, or caught in the buy vs. build debate, we’re here to help and talk about solutions. Visit us at Booth #648 or if you prefer a more relaxed atmosphere, Sarah Cole usually has a chair at the Marriott hotel lobby bar – they call it “Sarah’s Spot.” You can reach out to her directly or fill out this quick form https://lnkd.in/gEQQqFU3 #cardrewards #enterpriserewards #cashbackrewards #consulting

🚨 Last Chance to Register! 🚨 The Battle of Rewards: Cash vs. Experiences - Which Drives Greater Loyalty? Join our FREE webinar to find out! You will get exclusive insights into how cash rewards stack up against experiential redemptions and which one truly drives long-term engagement. 👉 Why you can't afford to miss this: 1. Key differences between cash and experiential rewards 2. Best practices for creating a rewards program that resonates with customers 3. Actionable insights to optimize your loyalty strategy for 2025 This is your last chance to sign up and gain the insider knowledge needed to create a winning loyalty strategy. Whether you're looking to boost customer retention, enhance engagement, or future-proof your rewards programs—this webinar is your roadmap to success. 📅 Date: Thursday 2/20/25 🕒 Time: 12pm CST 🗓️ Sign up now—before it's too late! https://lnkd.in/gaAUhg8k #CustomerLoyalty #RewardsPrograms #CashRewards #ExperientialRewards #Webinar #CustomerEngagement #LoyaltyStrategy #FinTech #FinancialServices #Retention #Innovation #FutureOfLoyalty