NIQ for Digital Commerce

Ladies and gentlemen, we’d like to introduce: NIQ for Digital Commerce This unique new entity is your single source of e-commerce intel that helps brands thrive like never before. NIQ for Digital Commerce is a holistic portfolio of omnichannel and digital solutions including: - NIQ Digital Shelf, the platform previously known as Data Impact - NIQ Digital Purchases, the platform previously known as Fox Intelligence - And lots more you’ll love discovering... This evolution will give you access to a range of digital insights that has never been available in one place before. This may very well be the digital commerce solution of your dreams. Watch this space for details…

Over 600 of you have already signed up for our webinar on Beauty E-commerce Trends with L'Oréal 🤯 Limited seats are still available—don't miss your chance to join us! 🖤 Discover how the online beauty market is evolving at an unprecedented pace, driven by major transformations such as Amazon’s expansion into beauty or the booming influence of TikTok Shop. This webinar will allow you to: ✅ Maximize performance by understanding your online business categories, best-performing brands & retailers, etc. ✅ Understand penetration and consumer behaviors across generations and countries to better anticipate your next e-commerce strategies. ✅ Leverage market best practices for a successful 2025! For those who missed out, now is the time to register here: https://lnkd.in/g6wgDvf2

We’re thrilled to be part of the Digital Shelf Summit in New Orleans this year. Drop by booth 14 and say hello. 😀 Our own Salim Bachatene and Jack O'Leary will deliver insights in a breakout session, be sure not to miss it! Plus, we’re channeling some surprises for you at our party in the Voodoo lounge. 🔮 Here’s to meeting other like-minded digital shelf experts. See you soon! The Digital Shelf Institute #ecommece #brands #omnichannel

TikTok Shop: the future of online shopping? 🚀 🧴 Cosmetics account for 65% of TikTok Shop sales, with fragrances showing strong growth 🔥 TikTok Shop is now outperforming established beauty retailers like LookFantastic and Sephora 👱🏼♀️ The majority of TikTok Shop cosmetics consumers are Gen Y and Gen Z women Join us for a dedicated webinar as we explore the latest trends transforming the beauty e-commerce space — with a special focus on TikTok Shop, the game-changer reshaping the beauty landscape online! 📅 Thursday, April 10th 2025 ⏰ 4pm - 5pm (CEST) 👨💻 Live on ON24 ✌️ For more information and to register: https://lnkd.in/g_Tg7qnV #Ecommerce #BeautyIndustry #TikTokShop #ConsumerTrends #DigitalCommerce

Imagine knowing when shoppers are going to buy before they do. Sound like magic? It is and it isn't. Like a lot of new tech, it's AI. Some of the more creative applications for AI that are emerging do indeed produce magic. This is an example. Check out our analysis. It predicts shopper behavior based on zodiac signs. AI has made it possible to optimize promotions, pricing and retail media by planning them to coincide with birth dates. 🪄 The implications for this tech are out of this world. #ecommerce #brand #fmcg #omnichannel

Primor’s Launch in France is Shaking Up the Beauty Market ✨ 🏆 Just months after launching in France, Perfumerías Primor has already broken into the top 10 online perfume retailers. 🛍️ Primor’s average basket size is outperforming Amazon’s, signaling strong consumer engagement from the start. 👱🏼♀️ Primor’s penetration rate is significantly higher among Gen Z compared to other generations — a clear sign of its appeal to younger consumers. Join us as we dive into the latest trends transforming the beauty e-commerce space and uncover key opportunities for brands and retailers. 🚀 📅 Thursday, April 10th 2025 ⏰ 4pm - 5pm (CEST) 👨💻 Live on ON24 ✌️ For more information and to register: https://lnkd.in/gYtPw9Jm #Ecommerce #BeautyIndustry #Primor #ConsumerTrends #DigitalCommerce

What is it about Spring that makes us want to clean? Is it the sunlight? Something about starting afresh? All the pollen-induced sneezing? Wait, why would sneezing make people want to clean? Who knows. It’s just what we do. So, to your vacuums comrades! Raise your mops! Look at our analysis of the US home care category at Walmart and Kroger, broken down and polished up for you. The analysis looks at new products, delistings, size of assortment and more.  Put your feather dusters in the air. Wave them around like you just don’t care.  🌷+👃= 🤧 NIQ for Digital Commerce. Actionable, reliable e-commerce analytics. #ecommerce #brand #fmcg #omnichannel

We were thrilled to host the global team of one of our biggest partners, Nestlé, in our new offices last week. Many subjects were addressed including: • Nestlé’s 2025 e-comm vision • A performance review based on Nestlé's global framework • A presentation of the 2025 plan • Our product roadmap and seamlessly integrating it into Nestlé’s operational goals We’d like to thank our fantastic Nestlé collaborators who contributed to this QBR session: Stefan Kovačević , Patricia Castelló, Maria Joana Oliveira, Laura Hélie, Neel Arora, Gloria DeCoste, Martin Lučan, Mario Bencivinni and Guillaume Lambert. And we’d like to give a shout out to our team members who were there too: Andrew Criezis, Cyrille Grenot, Marcelina Fedczyszyn, Baptiste Pollet, Xavier Le Quéré, Hocine Amrane, and Aylar HODZHAYEVA. We’re looking forward to all the exciting opportunities the upcoming years will present. Thank you Nestlé for being such a great partner. ❤️ NIQ for Digital Commerce. Actionable, reliable e-commerce analytics. #ecommerce #brand #fmcg #omnichannel

[BEAUTY ECOMMERCE TRENDS WEBINAR] Only a few seats left! ⚡️ 💄 Join us to get an exclusive Beauty E-commerce report covering France, Germany, Italy, Spain, the UK, Ireland, the Netherlands, and Belgium – providing strategic insights to succeed in 2025! ✌️ For more information and to register: https://lnkd.in/gY4x9DrG

[Beauty] The Rise of Pre-Loved Beauty on Vinted ♻️ 💚 Secondhand beauty is booming! As consumers become increasingly conscious of both sustainability and affordability, platforms like Vinted are reshaping the beauty e-commerce landscape. 🧴 In 2024, secondhand beauty products—fragrances, cosmetics, and hair care—are gaining market share, with Vinted playing a key role in offering competitive prices. 💄 In France, 7.6% of online fragrance purchases are made through Vinted. The demand for pre-loved beauty items is stronger than ever! Join us to explore the latest trends shaping the beauty e-commerce landscape and uncover strategic opportunities for brands and retailers. 🚀 📅 Thursday, April 10th 2025 ⏰ 4pm - 5pm (CEST) 👨💻 Live on ON24 ✌️ For more information and to register: https://lnkd.in/gGDVN-8T #Ecommerce #BeautyIndustry #SecondhandBeauty #Vinted #Sustainability #ConsumerTrends #DigitalCommerce