We are excited to share that M+C Saatchi Sport & Entertainment has made a significant new investment in the U.S. market with a new leadership team of top-flight talent. Welcome aboard to our All-Star team: ✅Danielle Mileno (https://lnkd.in/e7avdzH4), a seasoned PR and communications specialist who has held senior positions at Marriott International and Sonesta Hotels, is our new Managing Director and Head of Consumer PR. ✅Val Middleton (https://lnkd.in/ePMD3Krt), former Head of Marketing for Curry Brand at Under Armour, joins us as EVP for Sport, leading sports marketing and athlete partnerships. ✅Alex Osorio (https://lnkd.in/e7P36CHS), who is behind the successful launch of S+E’s Creator Marketing Division, has been promoted to Managing Director of Influencer Engagement and Culture. With these key leaders in place, S+E will enhance our capabilities and leverage new talent opportunities in a variety of important sectors, including sports, culture, hospitality, entertainment, and more. We are growing our footprint to become the go-to agency for brands seeking impactful partnerships! Read all about the new team in PRWeek. (https://lnkd.in/eKbuvbng) #CreatorMarketing #Leadership #AgencyNews #NorthAmerica #Sport+Entertainment
M+C Saatchi Sport & Entertainment NA
Public Relations and Communications Services
Public relations agency that connects brand with consumers to create change
About us
Creative Communications agency that connects brands with consumers. We specialize in passion point marketing.
- Industry
- Public Relations and Communications Services
- Company size
- 11-50 employees
- Headquarters
- New York
- Type
- Public Company
- Founded
- 2011
Locations
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Primary
Get directions
New York, 10013, US
Employees at M+C Saatchi Sport & Entertainment NA
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Andrea Nirsimloo
Managing Partner at MSQ Sport + Entertainment North America
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Matt Draper
Vice President at M&C Saatchi Sport and Entertainment North America
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Kate Farinella
EVP | Creative Communications Marketer | Global Brand Strategist | Integrated Comms Leader | Partnership & Talent Matchmaker | Growth-Minded
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Lauren Weil
Senior Vice President, Influencer Marketing & Integrated Communications at M&C Saatchi Sport & Entertainment North America
Updates
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We’re #hiring a new Account Executive. Apply today and share this post with your network.
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A big day for M+C Saatchi!
It’s a big day for the new M&C Saatchi Group! Following the successful launch of our Cultural Power strategic proposition in the UK and Australia, we’re excited to take it global—alongside the official unveiling of our Cultural Power Index (CPI), an AI-powered, diagnostic tool, that helps brands drive growth by harnessing the power of culture. By analyzing billions of data signals, we measure how Cultural Power is built and provide brands with actionable insights to: ➕ Understand their current cultural relevance compared to competitors ➕ Identify the levers that will enhance Cultural Power & drive growth ➕ Track shifts in cultural perception to stay ahead of trends Discover more and explore the Cultural Power Index (CPI): 🔗 culturalpowerindex.com But that's not all! This milestone also marks a bold new era for M+C Saatchi with: ➕ A refreshed brand identity ➕ An integrated new website ➕ A dynamic showcase of our capabilities across our six regions At M+C Saatchi, we are creators and curators of Cultural Power. Cultural Power is the advantage we create for our clients, helping them harness cultural forces to fuel desire, drive demand and deliver brand growth. M&C Saatchi Group SS+K M+C Saatchi Consulting M&C Saatchi Sport & Entertainment M&C Saatchi World Services M+C Saatchi Performance #CulturalPower #MCSaatchi
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WE'RE HIRING: Vice President, Public Relations We’re looking for a dynamic Vice President to join our talented team. This role is a key leadership position, overseeing integrated communications strategies and executing innovative PR campaigns for high-profile clients. Ideal candidates will have 10+ years of experience leading multifaceted PR initiatives, preferably within sports, gaming, or entertainment. This is a hybrid role based in SoHo, New York. We'd love to hear from you if you're a strategic thinker passionate about impactful storytelling and brand-building. 📍 Learn more and apply here: https://lnkd.in/eDCFfE3F
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Next month, our SVP of Media Relations Vicki Scarfone will be guest speaking at Pace University as part of their Strategic Communications course, led by Michael Kaye. Vicki will be sharing her insights on her career journey in public relations, as well as her thoughts on the ever-evolving landscape of communications, marketing, and media. We’re incredibly proud to see Vicki join such an impressive lineup of industry leaders, and we can't wait to hear her perspective on these pivotal shifts in the industry. Check out the incredible company of industry greats she'll be joining at Pace below. 👇 #StrategicCommunications #PublicRelations #Marketing #GuestSpeaker #CommunicationsLeadership #MediaRelations
Award-Winning Brand Marketer & Communications Strategist | Director, Brand & Comms @ Match Group | Adjunct Instructor @ Columbia, NYU | PRWeek 40 Under 40 Honoree | Expert in Media, Influencer & Brand Partnerships
In a couple of weeks I will be teaching in-person at Pace University for the first time, more than 15 years after I toured the campus as a high school student. I am so excited to meet my new cohort of students, and even more thrilled that they will be joined by a rockstar roster of guest speakers. Drum roll please... 🎤 Angelo J. at Strada Education Foundation 🎤 Carmen Boon, M.A. at Food Bank For New York City 🎤 Daniel Randell, MPA at Metropolitan Transportation Authority 🎤 Imani G. previously at Savage X Fenty, Bombas, M Booth 🎤 Kamara Turner at Walgreens 🎤 Kelsey Taylor at Praytell 🎤 Maura Wall Hernandez at SC Johnson 🎤 Philip Carroll, MPH previously at Smile Train 🎤 Veena Raj at Weber Shandwick 🎤 Vicki Scarfone at M&C Saatchi Sport & Entertainment North America I am so appreciative of each person who takes time out of their day to share their advice and career journeys with my students.
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We are thrilled to announce the appointment of Sarah Beth Parlier as our new Events & Experiential Production Lead. Sarah Beth will oversee all live production output across our agency on behalf of our clients, bringing her wealth of expertise to drive innovative, immersive brand experiences for our clients. From influencer and media experiences to large-scale consumer activations, Sarah Beth will be instrumental in shaping the future of our agency's production work across our roster of world-class brands. Previously, Sarah Beth has led production efforts for high-profile global clients such as Visa, Amazon, Audi, and Marriott, focusing on their partnerships with marquee sports entities including NFL, Manchester United, and Formula 1.
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We’re excited to share that Steph Lund, CEO of M&C Saatchi Sport & Entertainment North America, has been named to PR Daily’s 2025 Advisory board! Steph L. joins an esteemed group of industry leaders who have been selected to help elevate the exceptional coverage PR Daily provides across its platforms. As part of the advisory board, Steph and her fellow members will offer counsel, serve as judges for awards programs, speak at Ragan and PR Daily events, and contribute as sources for 2025 stories. In a landscape inundated with information, PR Daily continues to stand out as a trusted resource for PR professionals, communicators, marketers, and digital strategists. Through its insightful coverage and impactful programming, PR Daily empowers individuals at all experience levels to learn, grow, and connect. Congratulations to Steph and the esteemed group of 2025 Advisory Board members! We're excited to see the continued impact of this incredible group. You can check out the full list of the advisory board members and more details here: https://lnkd.in/gJRUugQg
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📣 Issue 2 of our FANCOM Trend Report is here! FANCOM, a portmanteau of ‘fan’ and ‘community,’ embodies a new way of thinking about fandom—celebrating the depth, diversity, and connections that fuel these communities. This global issue dives into Togetherness, drawing insights from a summer of unforgettable cultural moments that united fans and communities alike. 🌍✨ With contributions from our international offices— North America, London, Berlin, Amsterdam, Sydney, and Johannesburg—this report marks our first global edition, showcasing thought leadership from across the world. Special shoutout to our President, Andrea Nirsimloo, for her perspective on fostering connection across global passion spaces through social content. Stay tuned as we pin stories from our experts across strategy, creative, events, and more to our highlights! Be sure to check out the full report here: https://lnkd.in/eg66T9GS
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Congratulations to Nadja Bellan-White (she/her/ella) on her new appointment for the US region! Read all about her vision for the group and accelerated growth strategy in LBBonline - Little Black Book
At M&C Saatchi, we are continually evolving to meet the needs of our clients in a fast-paced and ever-changing cultural landscape. Today, we are so excited to announce that as part of our strong commitment to an all-important market, we have named Nadja Bellan-White (she/her/ella) as CEO of M&C Saatchi North America. Nadja’s deep experience leading brand transformations, combined with her success as CEO of SS+K, makes her the perfect leader to head up our U.S. businesses as we complete a strategic shift to the region-specific model we have used in other parts of the world. Nadja will work with her colleagues to leverage our U.S. agencies’ specialized talents to build and deploy bespoke teams, custom-designed to solve clients’ most important business challenges. Ad Age M&C Saatchi Group #CulturalPower #MCSAATCHI #marketing #culture
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M+C Saatchi Sport & Entertainment NA reposted this
For Sperry’s SS25 Press Preview, Sperry hosted an al day event for media, influencers and friends of the brand. We showcased our all new collection – the first collection designed by our new design team – and offered guests the ability to customize their Sperry Authentic Original boat shoes with beads and shells, courtesy of Leisure Centre, and charms and chains, thanks to Charms & Chit Chat. Over 125 people stopped by and walked out with some amazingly fresh looking boat shoes. Thanks to the teams at M&C Saatchi, Leisure Centre, ABG, Charms & Chit Chat and Hendricks Gin for making this a huge success! Amélie Provost Steve DiCecco Julie O'Connor Whitney Osofs Tessa van Bergen Laura Graytok Stacey Kawahata Mimi Chang Cassidy Mitchell Sydney Lehmann Lauren Weil Meghana Vadlamani DANA DYNAMITE
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