MacDermid Enthone Industrial Solutions

Last week, we brought together leading OEMs, Tier 1 suppliers, and electroplating experts from across China for a powerful customer seminar in Suzhou. The event spotlighted innovative surface finishing technologies that are driving performance across the automotive and EV sectors. “Last week's seminar was all about meaningful connection,” said Raymond Chow, General Manager, Greater China. “From engaging with our customers to offering a first look at exciting new technologies, we demonstrated our industry leadership and unwavering commitment to partnership.”

Thank you for visiting us at the Automotive Meetings in Tangier! We enjoyed connecting with you and discussing how advanced surface finishing solutions can enhance the performance, style, and reliability of your next automotive project. Missed us at the show? Click here to connect with one of our experts https://bit.ly/4iAvKrm

Get ready to dive into the latest trends, innovations, and best practices in surface finishing! Our new blog is your go-to resource for expert insights, industry breakthroughs, and real-world solutions. Check it out now -> https://bit.ly/3RmD2mP

Adaptability is the foundation of successful logistics management in today’s fast-changing world. In Supply Chain Dive, Paolo Nibioli, VP of Supply Chain, shares how frequent network reviews and strategic flexibility can keep operations ahead of the curve. Click here to learn more -> https://bit.ly/3RRfpTC

We’re headed to SURFIN 2025—and we’re bringing more than just chemistry! Get ready to explore our full range of innovative solutions designed to drive performance, sustainability, and style. Join us this June in Rosemont, IL to connect, collaborate, and see how we’re shaping the future of finishing. We can’t wait to see you there!

As secondary aluminum gains momentum across the automotive and construction sectors, the risk of corrosion can't be ignored. The solution? Advanced surface finishing that enhances the durability and longevity! Dr. Can Akyil dives into the technologies designed to keep secondary aluminum performing at its best in this month's Aluminum International Today. Click to read the full article! https://bit.ly/44ev8n6

Maximizing the performance and visual appeal of aluminum starts with the right manufacturing parameters and controls. Join Dr. Pınar Afşin as she reviews cutting-edge, sustainable solutions designed to improve the efficiency and quality of anodization and coloring processes. Don’t miss this opportunity to gain expert insights that will take your aluminum finishing processes to the next level! Click here to learn more and register -> https://lnkd.in/eJ-q-hXz

We’re thrilled to announce that John Elzaibak, Technical Service Supervisor, has been named one of Products Finishing’s 40 Under 40! John's commitment to innovation and excellence is a true reflection of the talent driving our industry forward. Join us in celebrating this well-deserved honor. Congratulations, John! https://bit.ly/42odY48

We’re heading to Morocco! Join our team at the AMT 2025 event in Tangier from April 16-18. Explore our innovative, sustainable surface finishing solutions that are driving performance and style in the automotive industry. Connect with us in booth 14! We can’t wait to see you there.

When durability and corrosion resistance matter most, ENVIROZINTM 240 delivers! This alkaline, non-cyanide zinc plating process ensures uniform, bright deposits with excellent adhesion and throwing power—perfect for both rack and barrel applications. Click to learn more and upgrade your plating process today! https://lnkd.in/ezbEmCyv