Client: “I didn’t know you could do that.” Now that’s a high bar for a concept pitch. These interactive posts that “hacked” a social media feature are clever enough to reach it. “Sort by New” is a document we use to brief our internal teams on unique executions in organic social to inspire engaging work. Here are links to the featured creative including two of our own. 1/6 - Disneyland: https://lnkd.in/gkjibGnA 2/6 - Guinness: https://lnkd.in/g6FKbCJG 3/6 - McDonald’s: https://lnkd.in/gAgDdp8h 4/6 - Pablo Rochat: https://lnkd.in/gha_YqAg 5/6 - Cam Gavinski: https://lnkd.in/gcrfc5V9 6/6 - Jellycat: https://lnkd.in/gFpfeeUJ Bonus: Walt Disney World - https://lnkd.in/gbavv8S8
About us
We’re dedicated to crafting purposeful work and strategic creative that meets our clients’ unique needs. But our work doesn’t end there. Our mission includes doing good in the world. That’s why Little Buddy donates agency hours and profits to support trafficking survivors and anti-trafficking organizations in the US and abroad.
- Website
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http://www.littlebuddy.co
External link for Little Buddy Agency
- Industry
- Advertising Services
- Company size
- 2-10 employees
- Headquarters
- Nashville
- Type
- Privately Held
- Specialties
- Social Media, Content, Video, and Branding
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Nashville, US
Employees at Little Buddy Agency
Updates
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The Brief: Earn reach without paid spend + do it with a low budget. That’s the fun of organic social, and these post examples did it in a big way. “Sort by New” is a document we use to brief our internal teams on unique executions in organic social to inspire engaging work. Here are links to the featured creative + one of our own. 1/5 - Taco Bell: https://lnkd.in/d5E-_ucG 2/5 - Pixar: https://lnkd.in/du4wxcyQ 3/5 - Dean’s Dip: https://lnkd.in/gdXQVYRm 4/5 - Magnum Ice Cream: https://lnkd.in/dcfAFq8e 5/5 - Auntie Anne’s: https://lnkd.in/dmCg6SuT Bonus: Disney Parks - https://lnkd.in/dQcY5fCK
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Post copy is often an afterthought in social. In these examples, they were the concept. “Sort by New” is a document we use to brief our internal teams on unique executions in organic social to inspire engaging work. Here are links to the featured creative + one of our own. 1/5 - Merriam-Webster: https://lnkd.in/g_PmeS3R 2/5 - National Park Service: https://lnkd.in/gf2zUhwm 3/5 - Wendy’s: https://lnkd.in/gt7MvrpJ 4/5 - Elmo: https://lnkd.in/g76uuXwu 5/5 - LEGO: https://lnkd.in/g8tehDVG Bonus: Amtrak: https://lnkd.in/gkCXqaNj
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Introducing ‘Sort by New’, a brief we’re using to inspire our creative teams. For this edition, we collected 7 unexpectedly clever organic posts that we’d have been proud to pitch.
Earning views in organic social is getting exponentially more difficult. Here are a few inspiring organic posts we collected that broke through the algorithm. “Sort by New” is an organic social brief we share with our internal teams with unique executions across multiple platforms. Links to the featured creative + one of our own: 1/7 - Pablo.Rochat: https://lnkd.in/gNjH7pQX 2/7 - Pepsi: https://lnkd.in/gjb4THcp 3/7 - Jellycat: https://lnkd.in/gkuSrsF5 4/7 - McDonald’s: https://lnkd.in/gy5WE6A3 5/7 - Guinea Pigs Adventures: https://lnkd.in/gcdGNjbU 6/7 - Hector Vivas: https://lnkd.in/gnJbSS97 7/7 - Liquid IV: https://lnkd.in/gE6vggQA Walt Disney World "Stitch Day": https://lnkd.in/gsrmf2ZK