HSMAI

Insights from our Marketing Executive Roundtable Partners At the DMO roundtable in New York, experts from Milestone Inc, Sojern, and Lotus Marketing joined Digital Marketing Executives to discuss the impact of AI on marketing and advertising, sharing their insights, strategies, and how to avoid pitfalls.  More: https://bit.ly/4lbTiVi #hsmai #hospitality #marketing

Our 2024 was full of dedication, innovation, and education. Here’s a closer look at what the HSMAI Foundation accomplished. Read more in the annual report at: https://bit.ly/4hSvHpP #HSMAIFoundation

Our Rising Leader Mentorship program does wonders for its mentees — but it doesn’t stop there. Each mentor gets to reconnect with their industry at the ground level. We appreciate mentors like Ed Skapinok, who gives his time to inspire the future generation of hospitality leaders. The HSMAI Foundation’s Century Campaign proudly sponsors the Rising Leader Council’s Mentorship program. #HSMAIFoundation

HSMAI Adrian Awards Honors Puerto Rico With Integrated Campaign Best of Show Puerto Rico Tourism Company, in collaboration with ROCA Marketing, KIS Agency, and VML Puerto Rico took home the Best of Show award in the Integrated Campaign division at the 68th Annual Adrian Awards for their “Puerto Rico Sí” campaign. The award-winning campaign was designed to train and empower tourism industry professionals, enhancing the visitor experience and making Puerto Rico known as a destination of exceptional service globally. More: https://bit.ly/428ZZPl #hsmai #adrianawards #hospitality #marketing

Retention Enhancement Through AI The HSMAI Foundation recently published a report, The State of Generative AI in Talent Management for Hotel Sales, Marketing, and Revenue Management, exploring the impact of generative AI on various facets of talent management, particularly focusing on the domains of hotel sales, marketing, and revenue management. Read More: https://bit.ly/4hWIJ5I #hsmai #hospitality #sales

Your Agenda For Success: 2025 HSMAI Commercial Strategy Conference The agenda is set for the 2025 HSMAI Commercial Strategy Conference, June 17-18, with interactive sessions on the issues affecting hotel commercial leaders, from the changing economic outlook to the impact of AI.   The week in Indianapolis includes: * 30 expert-led general and breakout education sessions for hotel marketing, revenue, and sales leaders * The opportunity to learn about solutions from more than 25 leading industry partners * HSMAI Certification Review Courses * Women in Travel Thrive Day of Impact * Free admission to co-located HITEC for qualified hotel registrants Explore the Agenda & Register: https://lnkd.in/dd8gR4fg

Everyone at HSMAI would like to extend a huge CONGRATULATIONS to our latest Global HSMAI Certificants CHDM: Sarah Becker Amanda Sobkowiak Freier CRMA: Gulzhazira I. Yoneidy Carreno CRME: Mélanie Benoit, CRME Sagar Sonawane Simone Leifels, CRME John Poissant, CRMA Robert Charlock Haytham Wagdy, CHIA Are YOU looking to enhance your value, advance your career, and positively affect your company’s bottom line? There's never been a better time to achieve one of the industry's most respected global certifications in sales, marketing, revenue optimization, or business acumen! Explore the opportunities here: https://lnkd.in/grgCDnU #HSMAI #hospitality #CRME #CHDM #CHSL #CHBA #CRMA

A warm welcome to Marissa Velasco! As one of our Rising Marketing Leader Council’s newest members, Marissa brings deep experience in project management at Ideas Collide for multiple high-level hospitality clients. The HSMAI Foundation Century Campaign is proud to support programs that help grow the next generation of hospitality talent. #HSMAIFoundation #womenshistorymonth

Why is the HSMAI Commercial Strategy Conference a must-attend event? Hear from multi-year attendee Jennifer Hill Learn more and register: https://lnkd.in/dd8gR4fg #HSMAI #HSMAICSC25

Spring Forward With HSMAI Hotel Essentials Join one of these online certificate courses, led by expert faculty, to enhance your expertise in today's essential hotel commercial skills. Hotel Digital Marketing Essentials Gain a comprehensive understanding of hospitality digital marketing concepts, tools, and techniques through a six-week live collaborative educational experience. Preview the Course: https://bit.ly/3vDY2hO Next Class: April 15 - May 20 Faculty: Dan Wacksman CHDM, CRME, CHBA, Sassato, Principal Holly Zoba, CHDM, Scout Simply, Principal Hotel Revenue Optimization Essentials An in-depth exploration of the basics, interdisciplinary collaborations, and new factors influencing revenue optimization through six weeks of interactive learning. Preview the Course: https://bit.ly/4iAZCnN Next class: April 15 - May 20 Faculty: Timothy Wiersma, CRME, Principal, Revenue Generation, LLC #hsmai #CHDM #CRME #marketing #digitalmarketing #revenue #revenuemanagement