Digital Edge Marketing Agency

15 minutes. That’s all the time it takes to learn 15 ways B2B marketing is different for destinations. Just join Jaimie Hart, our VP of Marketing Strategy, and Hilary Feutz, CHDM, Director of Sales Marketing at Los Angeles Tourism & Convention Board, for their Spill the Tea Case Study at eTourism Summit: “Leisure and Meetings Marketing Are NOT the Same: Developing a Bucket-List Meetings Destination.” You’ll learn: 💡Unique strategies, challenges and opportunities that set B2B meetings marketing strategies apart 💡How to craft a compelling narrative, align with target industries and position your destination as a bucket-list meetings choice Whether you’re new to meetings marketing or looking to refine your strategy, you’ll want to save your seat for this session. See ya in Vegas! https://lnkd.in/ee9D7JDj #eTourismSummit #destinationmarketing #travelandtourism #DiscoverLA #MeetLA

As we head to Destinations International's Convention Sales & Services (CSS) Summit, we welcome the beginning of Business Events Industry Week. #BEIW25 isn't just another industry event. It's about you. It's about us. And it's about the work we do to bring people together to make a difference for businesses and communities.

Enjoyed a few days in Phoenix to meet with the Visit Phoenix team and our sister agency Agital team. Loved seeing the vibe of Downtown Phoenix as they hosted Forrester B2B Marketing Conference and had several restaurant buy outs fully themed. Was a great way to spend #GMID2025 and soak up face time!

Today, we celebrate meetings & events. They're essential drivers of economic growth and innovation. For us, they represent the flagship of our agency's edge: Meetings marketing. #GMID2025

Last week, I had the opportunity to visit Park City, UT, for the first time and spend time with our amazing clients from Visit Park City - Tonya Sweeten, Sarah Stephenson, Alex Hagn, and Kim Davis. We were able to experience the destination vicariously as a meeting attendee, engaging in Park City's truly unique offerings and activities for groups, its amazing culinary scene, and its properties where groups can meet and stay. We also had the opportunity for strategic collaboration with their internal teams and partners. Jaimie Hart and I had the best time! We cannot wait to go back! Thank you again, Visit Park City Group Sales Team for being the most wonderful hosts!!

With an estimated 100K–150K business event planners in the U.S. alone, how does your destination organization stand out? With the intellectual capital within your city. Learn how to harness this intellectual capital for new opportunities and economic growth by joining Jaimie Hart for her session, “Target Industries, Big Wins: Aligning Sales & Marketing to Leverage Intellectual Capital,” at Destinations International’s Convention Sales & Services (CSS) Summit. She’ll be joined by Kelly Saling, SVP & Chief Sales Officer at Visit Seattle, and Lorne Edwards, Chief Sales Officer at Visit Phoenix. Session Details:  🗓️ April 9 ⏰ 11:05-11:50 a.m. 📍Hilton Alexandria Mark Center - Sales Breakout Room (Plaza Ballroom) You can also meet up with Jaimie, Mya Surrency and Jamie Fuller at the summit during #beiw25 to find out how we can help align your marketing & sales strategies to communicate your intellectual capital to planners. https://lnkd.in/ee9D7JDj #destintl #meetingsmarketing #meetingsmatter #b2bmarketing #travelandtourism

Meetings and events mean big business. More than $126 billion in meeting and event-related travel spending took place in the U.S. last year, directly supporting nearly 620,000 American jobs. 🙌 We're counting down the days until Global Meetings Industry Day on April 3 — which showcases the economic benefits of business events like these! 🌎 💼 🤝 Help your DMO prep with U.S. Travel Association's #GMID2025 toolkit. ➡️ https://lnkd.in/e7tb4YVC #meetingsmatter #travelandtourism

Missed our last webinar featuring hot takes on hot meetings trends? 🔥 Get the CliffsNotes... Or watch the full recording. ⬇️ https://lnkd.in/ewgPZNnP #meetingsmarketing #b2bmarketing #destinationmarketing #travelandtourism

Don't think your destination can get away with a brand campaign that only includes a media buy — especially if you want to market effectively to meeting planners. See why. 👀 #destinationmarketing #b2bmarketing #meetingsmarketing #travelandtourism #meetingsmeanbusiness

Join our Founder, Mya Surrency, and VP of Marketing Strategy, Jaimie Hart, as they serve up steaming hot takes on which industry predictions are coming in hot. 🔥 Hit attend for reminders about the webinar on LinkedIn at 2 p.m. EDT on March 18 and get access to the replay if you can’t join us for the live event.