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Demandbase

Demandbase

Software Development

San Francisco, CA 82,649 followers

Follow Demandbase for the latest news, updates and B2B go-to-market insights.

About us

Demandbase is the leading account-based GTM platform for B2B enterprises to identify and target the right customers, at the right time, with the right message. With a unified view of intent data, AI-powered insights, and prescriptive actions, go-to-market teams can seamlessly align and execute with confidence. Thousands of businesses depend on Demandbase to maximize revenue, minimize waste, and consolidate their data and technology stacks – all in one platform. For more information about how Demandbase can help you scale your GTM strategy, visit www.demandbase.com.

Industry
Software Development
Company size
501-1,000 employees
Headquarters
San Francisco, CA
Type
Privately Held
Founded
2005
Specialties
marketing, account-based marketing, B2B marketing, B2B sales, company-targeted advertising, web analytics, web optimization, targeting, personalization, web personalization, account-based advertising, display advertising, b2b programmatic advertising, b2b go-to-market, account-based experience, multi-channel orchestration, attribution, predictive analytics, sales insights, account intelligence, account identification, intent data, technographics, B2B contact data, firmographics, B2B data, sales intelligence, sales insights, and account-based analytics

Products

Locations

Employees at Demandbase

Updates

  • View organization page for Demandbase

    82,649 followers

    We’re thrilled to announce that the Demandbase Marketplace is officially live! 🎉 You might be wondering — what exactly is the Marketplace? It’s a centralized hub for integrations and partners, including powerful new additions like Informa TechTarget and Workato. Built to simplify go-to-market execution, the Marketplace connects your data and workflows so your teams can move faster and smarter. With pre-built integrations and access to expert service providers, customers can easily connect their tech stack to Demandbase One™ and unlock the full potential of their GTM strategy. So, what makes it a game changer? Here’s what you can expect: 👉 A more connected, maximized GTM tech stack 👉 85+ tech integrations (and counting!) 👉 Customer ratings & reviews for smarter decisions 👉 Low-code/no-code setup to lighten the IT load …and that’s just the beginning. We couldn’t be more excited about this launch and the future ahead. Thank you to our incredible team and amazing partners for helping bring the Marketplace to life! We couldn't do it without you. 💙 Learn more in our press release: https://okt.to/f7hYcT #DemandbaseMarketplace #GTMInnovation #MarTech #Sales #B2Bmarketing #B2B #GTM

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  • View organization page for Demandbase

    82,649 followers

    We're back with a new episode of the OnBase Podcast! 🤩 Host Chris Moody sat down with Trent Talbert, Head of Strategy at April Six, to talk shop on leading with insight, navigating agency life, and what it really takes to drive impact across B2B brands. Tune in to hear his take on evolving in the ever-changing world of marketing: 👉 https://okt.to/0D2Z3e #OnBasePodcast #OnBase #B2BPodcast #B2B

  • View organization page for Demandbase

    82,649 followers

    🚨 Siloed teams are killing your growth. Let’s fix that. Join us for the virtual Champions Breakfast on May 15 at 9 AM PT with Chris Moody, Chief Evangelist, and Eric Feige, Managing Director, Strategy at VShift. They’re breaking down how to actually align your GTM teams and build a smarter revenue engine. Here’s what’s on the menu: 🍳 Real strategies for digital transformation 🥓 How to avoid the usual ABM/ABX traps 🥞 Tips for breaking down silos and aligning across teams If you’re serious about unlocking growth this year, this convo is a must. Save your spot today: https://okt.to/9FEJOz #GTM #B2BMarketing #RevenueGrowth #ABM

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  • Demandbase reposted this

    🎉 Exciting News! Informa TechTarget is now part of the Demandbase App Marketplace! As one of 50+ certified integrations, we're making it easier than ever for B2B GTM teams to connect their tech stack and accelerate growth with Demandbase One. Our integration enables: ✅ Seamless data syncing between Informa TechTarget and Demandbase ✅ Enhanced account-based marketing capabilities ✅ Streamlined operations for sales and marketing teams Ready to supercharge your Demandbase experience? Check out our integration in the Marketplace today ➡️ https://lnkd.in/gwmch-TM #B2BMarketing #ABM #MarTech #Integration

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  • View organization page for Demandbase

    82,649 followers

    We’re thrilled to welcome Workato to the Demandbase Marketplace! 🎉 As Emi Witt, VP of Demand Generation at Workato, puts it: 💬 “It’s not just about having data or automating actions; it’s about turning insights into action—which Demandbase is helping us do.” No more waiting on dev cycles. With the Demandbase x Workato App, revenue teams can connect thousands of platforms instantly using a low-code interface. ⚡ Fast. Flexible. Scalable. Just how GTM teams like it. Learn more about the integration today: https://okt.to/PVxdaA #DemandbaseMarketplace

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  • View organization page for Demandbase

    82,649 followers

    We love hearing how our customers are winning with the Demandbase Marketplace—like Jeremy Schwartz, from Palo Alto Networks! 🙌 By tapping into 85+ integrations now on the Demandbase Marketplace (including Informa TechTarget), Palo Alto Networks is transforming how sales and marketing work together to drive bigger deals and uncover new opportunities. Want to see how it works? 🧐 📽️ Watch the product tour today: https://okt.to/2rUcXq #DemandbaseMarketplace

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  • View organization page for Demandbase

    82,649 followers

    We’re thrilled to welcome Informa TechTarget to the Demandbase Marketplace! This partnership is all about accelerating pipeline, boosting conversion rates, and helping revenue teams work smarter, not harder. By combining Demandbase and TechTarget intent data, our customers can: ✅ Confidently identify in-market accounts ✅ Pinpoint buying group members earlier ✅ Turn more buyer interest into real pipeline ✅ Drive greater operational efficiency But don’t just take our word for it—Vanessa Willett, VP of Ecosystems at Demandbase, says it best. 👇 💬 Learn more about this powerful partnership today: https://okt.to/AK0Mbm #DemandbaseMarketplace

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  • Demandbase reposted this

    Two intent data leaders. One powerful combination💥 Mutual customers can now directly integrate our Account Intent Feeds with Demandbase One to further strengthen account-based marketing (ABM) and sales intelligence, enabling both sales and marketing to focus their efforts on accounts with real buying intent and members of the buying group who are actively conducting research right now. Learn more about how our partnership creates a world-class ABM solution: https://lnkd.in/gPA69use

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  • Demandbase reposted this

    View profile for Vanessa Willett

    Strategic Leader | VP of Ecosystems | Building High-Growth Partner Ecosystems

    Tech stack fragmentation is costing B2B teams valuable time and insights. Today, that problem ends. I'm thrilled to announce the Demandbase Marketplace—now fully integrated within Demandbase One. This isn't just another integration hub—it's a comprehensive ecosystem built specifically for B2B GTM teams that: • Centralizes access to trusted technology and service providers • Offers pre-validated, plug-and-play integrations • Provides a Developer Portal with expanded APIs and SDKs With 85 verified partners already (50 tech integrations, 35 service providers), this is B2B GTM's most comprehensive ecosystem. The result? Marketing, sales, and ops teams can finally streamline operations from one unified platform—no more data silos or disjointed customer experiences. 🔹 ARE YOU A CUSTOMER? Discover how Demandbase Marketplace can help your team achieve faster growth and drive more value from your existing tech stack. 🔹 ARE YOU A TECHNOLOGY OR SERVICE PROVIDER? Join our thriving ecosystem to amplify your reach and deliver seamless experiences to B2B organizations worldwide. Let's transform B2B go-to-market together—one integration at a time.

  • Demandbase reposted this

    Exciting News: Inverta has landed in the NEW Demandbase Marketplace, and is a Premier Partner 🌟 Having been a partner to Demandbase for over a decade, inclusion in the marketplace now affords all Demandbase customers: -Direct access to our extensive Demandbase expertise -Trusted guidance for your ABM strategy and success -Assistance with making the most of your data and technology investments Join the hundreds of clients that have leveraged our expertise for their ABM success! Connect with us! #DemandbasePartner #B2BServices #MarketingStrategy #ABMExperts

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Funding

Demandbase 8 total rounds

Last Round

Debt financing

US$ 175.0M

See more info on crunchbase