David's Bridal

Introducing David's x Marchesa 🤍   Ethereal romance meets red-carpet glamour in Marchesa’s collections for weddings and occasions, now available from David’s Bridal. Choose from made-for-you couture or exquisite ready-to-wear designs. Get a closer look at the Fall 2025 Collection: https://lnkd.in/e22w8kbR

David's Bridal: Transformation in Action 🚀 At Shoptalk 2025, our CEO Kelly N Cook shared with Elizabeth Schmidt at Future Commerce how David’s Bridal has undergone its most significant transformation in 75 years. Here’s a quick look at the exciting journey we’re on: 🔄 Reimagining the Wedding Experience: David’s Bridal has evolved from a wedding dress retailer to a dominant player in the entire $65B+ wedding industry. With 90% of U.S. brides entering our ecosystem, we’re expanding into new categories like menswear, accessories, and affordable luxury, creating an all-encompassing marketplace. 💡 AI-Powered Personalization: We’re leveraging AI to bring even more value to our customers—from personalized wedding planning with Pearl Planner to AI-driven ad platforms through Pearl Media Network. This technology fuels our commitment to offering an experience that’s tailored to every couple’s needs. 💍 Beyond the Wedding Day: Our transformation isn’t just about the gown—it’s about serving couples through every phase of their journey. With new offerings like honeymoon registries and home goods, we’re creating lifelong relationships, not just one-time transactions. 🤝 Empowering Our Team: The evolution of our brand starts with our people. We’re focused on transparent communication, investing in top talent, and building a culture of innovation—all aligned to bring our vision to life. The work we’re doing today is setting up David’s Bridal for long-term growth. Big things are ahead—more product launches, retail concepts, and AI-driven innovations are on the horizon. The future of weddings is now, and we’re proud to be at the forefront. Listen to the full podcast episode here: https://lnkd.in/eaE4HJK8 #Shoptalk #DavidsBridal #InnovationInRetail #BridalIndustry #AI #RetailTransformation #WeddingEcosystem #FutureOfWeddings

Please join us in celebrating a very special union, David's Bridal x WILDFANG 🤍 Built by women, for women, Wildfang suiting is now available at David's! The best part? We're excited to share that we've partnered together to create a limited edition little white suit—a fun alternative to a classic wedding dress. The little white suit is only here for a short time, so shop yours today https://lnkd.in/gtcDH8d6! #DavidsBridalxWildFang

The needs and expectations of brides and shoppers are evolving, and so is David’s. Our team of Dream Makers is dedicated to our new strategic vision, “Aisle to Algorithm”—ushering in a tech-driven, asset-lite model that seamlessly integrates AI, retail, and media. Setting the stage for David’s catapult from bridal-wear into the over $70B global wedding market. What’s next? 💡 💍 We’re investing more in digital tech – our Pearl Media Network leverages exclusive first-party data to deliver personalized insights to brands, and vendors like never before, connecting them with 90% of brides. 🛍️ Shopping redefined – From affordable to couture, over the coming months, we’ll be announcing new expansions into categories like menswear, accessories, and luxury, ensuring every couple finds their perfect match—in fashion and beyond. 🗓️ AI-powered planning – Our soon-to-be-announced Pearl Planner, an AI-driven wedding platform, revolutionizes how couples organize their big day, simplifying the journey from “Yes!” to “I do.” 👰♀️ Congratulations are also in order for our new CEO and head Dream Maker, Kelly N Cook, who will be passionately leading David’s into this next phase of business. Read more about our next chapter here https://lnkd.in/dg5MteQm #AI #RetailInnovation #Weddings #David’sBridal #DigitalTransformation #RetailTechnology

Love is in every stitch with style icon Kelsey Anderson! 💖 Our Spring 2025 collection is here, with details worthy of your once-in-a-lifetime. Check out Kelsey's favorite dresses here: https://lnkd.in/eXJm2eRZ James A Marcum, Kelly N Cook, Nancy Viall, Bob Walker, Rob Cooper

🌟 Exciting morning for David’s Bridal! 🌟 Our Chief Business Officer, Elina Vilk, was live on New York Stock Exchange TV with Trinity Chavez, discussing the launch of Pearl Media Network and the newly acquired Love Stories by David’s! 🎥 We’ve officially unveiled Pearl Media Network and Love Stories by David’s, transforming our approach to inspiring and supporting the modern bridal industry. David’s Bridal serves 90% of all brides, allowing us to connect with couples during their inspiration phase and ease the stress of wedding planning with a comprehensive suite of offerings. The acquisition of Love Stories TV marks a bold move into the media space, connecting brides and grooms to curated inspiration, expert planning resources, and their dream wedding visions—all in one place. David’s Bridal is leading the charge to redefine modern weddings, empowering couples to dream big, plan fearlessly, and celebrate boldly. We’re honored to stand at the crossroads of tradition and innovation – we’ve always been synonymous with wedding dresses, but we’re strategically scaling the business to be the ubiquitous leader in all things weddings. Here’s to rewriting love stories—together. 💍💖 https://lnkd.in/eU2rgVQx James A Marcum, Kelly N Cook, Nancy Viall, Bob Walker, Rob Cooper #DavidsBridal #LoveStoriesByDavids #PearlMediaNetwork #WeddingInnovation #BridalLeadership #NYSE

✨ We put a ring on it! ✨ We’re thrilled to announce the launch of Pearl Media Network, the wedding industry’s first first-party data retail media platform, and our acquisition of Love Stories TV, the digital-first wedding media brand with over 20M monthly viewers and a library of 30,000 real wedding videos. We’re expanding beyond retail to become a tech and media leader, empowering advertisers and brands to authentically connect with our community of brides, grooms, and wedding planners during their most inspiration-driven moments. Here’s what this means: 💍 Advertisers can now reach couples through highly targeted and authentic content across platforms like social media, streaming TV, and podcasts. 📹 Love Stories TV’s incredible library and audience will allow us to provide even more inspiration and connection for the modern couple. 🌟 Pearl Media Network will unlock new opportunities for vendors and SMBs, creating a bridge to our engaged and growing audience. This is just the beginning of an exciting new era at David’s Bridal. We can’t wait to redefine what’s possible in weddings, tech, and media. https://lnkd.in/eT7WRNmP James A Marcum, Kelly N Cook, Nancy Viall, Bob Walker, Rob Cooper

New Bridesmaid Dresses for Spring 2025! 👯 New bridesmaid dresses are here! Check out the Spring 2025 styles and colors, then create your perfect mix and match party! Get a first look at the season’s biggest bridesmaids trends here: https://lnkd.in/gsRX4GMX James A Marcum, Kelly N Cook, Rob Cooper, Bob Walker

Introducing the Spring 2025 Wedding Dress Preview... 👰✨ We launched our digital bridal fashion week on TikTok to showcase the Spring 2025 Bridal Collection with creators Kalynn Terrell + Bayleigh Barnes. Get a first look at our Spring 2025 wedding dresses and order your dream gown—the aisle awaits! https://lnkd.in/eviybbdF James A Marcum, Kelly N Cook, Nancy Viall, Bob Walker, Rob Cooper

Grab your fiancé, bridesmaids, and all your loved ones because our Friends & Family Event is here! 🛍 🎉 From August 15-19, diamond members save an extra 20% off, while non-members save 15% off, of everything and anything: in-store and online! Start shopping & saving: https://lnkd.in/gB45UF8A James A Marcum, Kelly N Cook, Nancy Viall, Bob Walker, Rob Cooper