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Channel Marketing Association

Channel Marketing Association

Think Tanks

The only PRIVATE community FOR Channel Marketers BY Channel Marketers Join FREE today!

About us

Welcome to the Channel Marketing Association! You've found your people. Let’s face it, IT/Telecom channel marketing is its own world - language - ecosystem. Sometimes you feel like you’re on an island and everyone else knows the ‘secrets’ to unlocking to- and through-channel strategies but YOU. Well, not any longer! Our mission is to provide a safe place for IT/Telecom channel marketers and their teams to find connections, collaboration, proven strategies, and expert advice. No hype, just help! Join us as we build the industry’s first-of-its-kind community by channel marketers for channel marketers. We’re not trying to appeal to the masses – just the best and brightest of the IT/Telecom channel and includes access to great content, virtual events, virtual happy hours, and a member-only community where there is ONE strict rule, confidentiality. Do you have expertise in channel marketing and want to help others grow? Or just want to grow your network? Drop us an email and join us as a CMA champion or chapter leader, or simply contribute to the association by writing a guest post, hosting a meetup, or a power hour!

Industry
Think Tanks
Company size
2-10 employees
Type
Privately Held
Specialties
IT Marketing, Telecom Marketing, and Channel Marketing

Employees at Channel Marketing Association

Updates

  • CMA Summit 2025 is almost here!!! Join Amy Bailey and Kathryn Rose ⭐ as we spotlight what’s ahead: a powerhouse keynote from Jay McBain —one of the most influential voices in the channel—sharing five essential strategies every channel marketer needs in today’s fast-moving landscape. Beyond the keynote, this year’s summit is packed with interactive sessions and curated roundtable discussions. You can choose your own discussion track and collaborate with peers on topics like: ✔️ Aligning Marketing and Sales for Channel Success ✔️ Alliances vs. Channel vs. Partner Marketing—and how each fits into your GTM strategy 🤝 Network. Learn. Grow. Only 10 seats left available—secure yours before they’re gone. https://lnkd.in/gwR9pkXA #CMASummit

  • Last Chance to Get the BEST Price (We Mean It!) #FlashSale Procrastinators, this one’s for you. If you’ve been waiting last minute to register for CMA Summit 2025, now’s the time: Save $600 on your ticket this week! - Learn from top voices in the channel marketing industry - Join high-impact roundtables and connect with fellow channel pros This price won’t be back. Neither will this opportunity. Secure your spot now—and we’ll see you in Houston. https://lnkd.in/dgS5S_sv #CMASummit2025

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  • 🚨 New Opportunity Alert! 🚨 📢 Company: Lenovo 💼 Role: Senior Events Manager - Global Channel Marketing 🌟 About the Role: Join Lenovo’s Channel Marketing Team to lead the vision and execution of global channel events, including the flagship Lenovo 360 Accelerate series. You’ll drive premium experiences, manage global and local stakeholders, collaborate with partners, and oversee everything from sponsorships to execution via Monday.com. Be the ambassador for Lenovo’s global channel marketing strategy and help bring the Lenovo 360 vision to life. 🔗 Learn More and Apply:  https://bit.ly/3FZnsv8 📌 Shared by:  Adrien Vincent 📢 Company: Lyte Fiber, LLC 💼 Role: Field Marketing and Event Specialist 🌟 About the Role: Love events and ready to get hands-on? Join Lyte Fiber as a Field Marketing and Event Specialist! You’ll take the lead on planning and researching events, track performance metrics, and be the brand’s presence on the ground. This role calls for someone who’s equal parts organized, creative, and ready to hustle in a dynamic environment. 🔗 Learn More and Apply: https://lnkd.in/g9YmGG_9 📌 Shared by:  Hannah Greenwood (Gates) 📢 Company: Abnormal Security 💼 Role: Field and Channel Marketing Manager – TOLA Region 🌟 About the Role: Abnormal Security is on the hunt for a results-driven marketing pro to support its growing Enterprise and Mid-Market business in the TOLA region. Partner closely with sales and channel teams to design and execute high-impact programs that boost awareness, fuel pipeline, and elevate partner engagement. If you thrive in fast-paced environments and love driving measurable results through strategic marketing and events—this one’s for you! 🔗 Learn More and Apply: https://lnkd.in/gS4nU_HK 📌 Shared by:  Greg Hartle 📢 Company: Abnormal Security 💼 Role: Field and Channel Marketing Specialist – Missouri Valley Region 🌟 About the Role: Join Abnormal Security’s growing team to support Enterprise and Mid-Market growth in the Missouri Valley! As a Field and Channel Marketing Specialist, you’ll work alongside sales and channel partners to design and execute strategic marketing initiatives that build awareness, generate pipeline, and strengthen partner relationships. This role is perfect for someone with a strategic mindset, strong organizational skills, and a passion for hands-on event and campaign execution in a fast-paced, collaborative environment. 🔗 Learn More and Apply: https://lnkd.in/gA6dAdeB) 📌 Shared by:  Greg Hartle 📣 The Channel Marketing Association (CMA) is sharing this opportunity on behalf of Abnormal Security. Please reach out to the company directly with any questions or to apply.

  • 🚨 New Opportunity Alert! 🚨 📢 Company: Splunk, a Cisco company 💼 Role: Partner Marketing Manager 🌟 About the Role: Join Splunk’s Global Partner Marketing team and lead strategic marketing programs that fuel pipeline growth and elevate brand presence with SI and growth partners. This individual contributor role blends strategy, coordination, and hands-on execution — perfect for a marketing pro who thrives in dynamic, high-impact environments. Bring your talent, passion, and all the things that make you, you! 🔗 Learn More and Apply: https://lnkd.in/giPnkyiV 📌 Shared by: Sharlene Chua 📢 Company: Quantexa 💼 Role: Sr. EMEA Alliance Marketing Manager 🌟 About the Role: Join a purpose-driven, people-first culture at Quantexa, where connection fuels innovation. As the Sr. EMEA Alliance Marketing Manager, you'll lead co-marketing strategy and execution with strategic partners across the region. Bring your alliance marketing expertise and help shape the future of this globally connected, data-powered company. 🔗 Learn More and Apply: https://lnkd.in/ghzCmiN3 📌 Shared by: Sheryl Wharff 📢 Company: Commvault 💼 Role: Senior Manager, Partner Marketing - APAC 🌟 About the Role: Lead partner marketing across APAC with a spotlight on ANZ and ASEAN! This high-impact, individual contributor role is perfect for a strategic thinker ready to drive partner-led growth. You’ll shape regional strategy, manage MDF, execute local events, and collaborate closely with global and regional marketing and partner leaders. 🔗 Learn More and Apply: https://lnkd.in/gQMDHkXW 📌 Shared by: Kristin Heisner 📢 Company: Tines 💼 Role: Partner Product Marketing Manager 🌟 About the Role: Take the lead on crafting and championing the partner narrative for a fast-growing company with 200+ partners! In this remote role (EST-based, ideally near Boston), you’ll collaborate across partnerships, commercial, and product teams to develop compelling joint value propositions that drive business growth. If you’re a storyteller who thrives in a fast-paced environment and loves to build from the ground up, this is your chance to make a real impact. 🔗 Learn More and Apply: https://lnkd.in/g_qEbJwj 📌 Shared by:  Aiasha Khalid 📣 Please note: The Channel Marketing Association is sharing this opportunity on behalf of the hiring company. For questions or to apply, please contact the company directly.

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