Gen AI is going to irrevocably transform the creative industry. AI can already write scripts, compose music, design game levels, and create videos. And the tech is only getting better.
Canada has a long-standing foothold in the creative industry, giving us the name "Hollywood North". These industries representing $55B (~2.5%) of our GDP and 100s of thousands of jobs. If do nothing, we risk losing these industries altogether.
We spend 100s of millions on agencies like Telefilm and the Canada Media Fund, plus substantial tax credits. But they were not designed for this AI-driven reality.
We cannot keep funding traditional labour models, while global competitors push ahead with their own AI strategies.
But there's an immense opportunity. Harnessed effectively, AI boosts productivity, empowers independent creators, enables personalized content experiences, and offers a unique opportunity to share more Canadian stories.
We have all the capabilities to be leaders here – world-leading AI research hubs, a deep pool of adaptable creative talent ,and clean energy to power necessary computing infrastructure.
Let's proactively forge Canada's creative future:
- Modernize laws to provide clarity that fosters innovation and attracts investment
- Strategically redirect existing public investments towards equipping our workforce with cutting-edge AI skills
- Support the development of Canadian AI creative tools and datasets
Whether or not we do this, the tech will not wait. But with decisive action, Canada could be a leader in an AI-transformed creative industry.
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