Beck's Hybrids

Ever wonder what Sonny Beck would look like as an action figure? 👀🦸♂️ “From farm fields to the frontlines of innovation, Sonny leads with purpose. This isn't just an action figure—it’s a symbol of passion, progress, and putting farmers first.” .... Maybe we should stock these in the Beck's Country Store? 🤔😉

Relationships are an integral part of the agriculture industry – a core belief that we share with our customer, Beck's Hybrids. Last week, team members from our Louisville office had the opportunity to get to see Beck’s operations firsthand, learn from them, and visit in person with the people we have the pleasure to serve. Thank you for having us and for a great day! 💛🚜

Yesterday, Beck’s had the honor of welcoming some incredible leaders to our Colfax, IA facility — U.S. Secretary of Agriculture Brooke Rollins, Iowa Governor Kim Reynolds, Iowa Secretary of Agriculture Mike Naig, and U.S. Representative Mariannette Miller-Meeks. Together, we had meaningful conversations about the future of agriculture, the challenges our farmers face, and the opportunities ahead. At Beck’s, we believe that true progress starts with listening — and we’re grateful for leaders who are willing to do just that. As a family-owned company grounded in faith, integrity, and a deep commitment to those who work the land, we’re proud to stand alongside our growers and policymakers alike. Our shared mission is clear: to serve the American farmer with honesty, innovation, and heart. Thank you to everyone who joined us — it was a powerful reminder that when we come together, rooted in shared values, we can grow something truly meaningful.

We are thrilled to announce that our very own Matt Montgomery has been honored as the Illinois CCA of the Year as well as the International CCA of the Year. Matt's unwavering commitment to advancing agricultural knowledge and his dedication to supporting the industry has rightfully earned him this prestigious recognition. Please join us in congratulating Matt on this well-deserved achievement! 🎉 Read the full press release here: https://bit.ly/4javpvQ

Yesterday, our London, Ohio facility celebrated 10 years of Practical Farm Research testing and distribution! 🚜 Over the past decade, this location has helped deliver field-tested insights to farmers across the region, driving innovation and success. Here’s to 10 years of growth, partnerships, and helping farmers succeed. 💛🎉

Did you know that we have our own #podcast here at Beck's? 🎙️ Across The Acres highlights the people, stories, and values that make Beck's who we are. This month, we had the honor of sitting down with the one and only Glendia Beck. 💛 A woman of remarkable talent, grace, and wisdom, Glendia has been by Sonny Beck’s side for 63 years—sharing in the journey, the challenges, and the countless memories along the way. In this special episode, she reflects on the life they’ve built together, the lessons learned, and the moments that have shaped their story. ✨ It’s a heartfelt conversation you won’t want to miss. 🎧 Listen: https://bit.ly/4hVauwp 📺 Watch: https://bit.ly/3QJsYUF

Identifying customer needs – jobs to be done – it's the core of innovation. But what are the jobs that need to be done? What are those things left undone as we head into the 2025 growing season? And what does the current economy, trade environment and overall farm sentiment mean for innovators and the farmers they serve? Brad Fruth, Director of Innovation at Beck's Hybrids, joins this week to make sense of it all. Watch & listen: https://lnkd.in/gu92Pcg3

In celebration of International Women’s Day, we are pleased to release "Trailblazing Women in Food & Agriculture 2025" : https://lnkd.in/ewbY2BBC The report highlights the achievements of women who are driving innovation and change across the value chain. The aim of this report is not just to honour their accomplishments, but to inspire others to follow in their footsteps with insightful Q&As and anecdotes. Read now: https://lnkd.in/ewbY2BBC    Featuring: Monique Oxender, Chief Corporate Affairs Officer, Keurig Dr Pepper Inc. Tiffany Derry, Co-Founder, T2D Concepts Dr. Deepali Palta, VP, Global R&D Innovation and Sustainability, Kellanova  Birgit Stöber, CFO, GoodMills Group GmbH  Nancy Kavazanjian, Wisconsin Soybean Farmer & United Soybean Board Director, United Soybean Board Alyssa Vescio, Senior Vice President of Center Store Merchandising, Sourcing and Product Development, Whole Foods Market  Karina Zimerfeld, Global Vice President R&D, Mars Food & Nutrition Heather Anfang, President, Dairy Foods and Executive Vice President, Land O'Lakes, Inc. Bethany Gremel, Director of Culture and Brand Experience, Beck's Hybrids  Maia Reed, Global Climate Data Lead, Mars Petcare  Claudia Herbert, PhD, Head of Carbon and Nature Programs, Atlas Agro  Sarah Fox, US Sustainable Food Systems Director, JBS USA #IWD2025 #AccelerateAction

Women in agriculture are stronger together. When we support and uplift one another, we create opportunities for growth, innovation, and success. 🌱✨ Today, on International Women’s Day, we celebrate the incredible women shaping the future of agriculture. Let’s continue to root for each other and grow together. 💛 #InternationalWomensDay

This #InternationalWomensDay, we are excited to share that our very own, Bethany Gremel has been recognized in Reuters Events: Trailblazing Women in Food & Agriculture 2025 list. We encourage you to take a moment to explore the full 2025 list and celebrate the achievements of women in our industry. Congratulations on your recognition, Bethany! 🎉 💛 Check out the nominees in the report now: https://lnkd.in/ewbY2BBC Reuters Events Food & Agriculture #IWD