Adtech Today

#ScholarSpotlight: Guill Rodas joins R/GA as Chief Technology Officer - APAC, leading AI-native technology innovation and unifying tech practices across Asia-Pacific for the intelligence era. read more: https://lnkd.in/dAvsQp-y Nick Coronges #appointment #ai #technology #adtehctoday

#ScholarSpotlight: Milind Yashwant Mhatre joins Lenexis FoodWorks Pvt Ltd as Business Head of IT! With 19+ years of tech leadership, set to power Lenexis’ next phase of digital growth—driving innovation, efficiency, and a future-ready QSR network across India. 🚀🍴 read more: https://lnkd.in/dZ_mk593 Aayush Agrawal #Appointment #LenexisFoodworks #QSRGrowth #RetailTech #FoodTech #DigitalTransformation #ITLeadership #Adtechtoday

#ScholarSpotlight: Siddharth Kumar takes the reins as Creative Director at Infectious Advertising. With over 15 years of experience and a passion for storytelling, ready to push creative boundaries and build a culture of innovation. read more: https://lnkd.in/duR882ZM ramanuj shastry | Akshay Kapnadak #appointment #advertising #creativedirection #adagency #marketing #adtechtoday

#ScholarSpotlight: Rahul Kapoor joins The Trade Desk as Vice President of Partnerships, India. With 25+ years in ad tech, he’s set to drive programmatic growth, premium partnerships, and a privacy-first digital future. 🚀 read more: https://lnkd.in/dYzZ4cXd #appointment #programmatic #advertising #adtechtoday

Hyperlocal is no longer a buzzword — it's the blueprint for modern brand engagement. Karan Narang, Managing Partner at AdGlobal360 (AGL - Hakuhodo), unpacks the evolution of hyperlocal marketing in a Martech-powered world. From AI-led automation to privacy-first personalization, this deep dive explores how the smartest brands are merging tech with strategy to win locally, at scale. #HyperlocalMarketing #Martech #AdGlobal360 #BrandEngagement #Personalization #Scale #O2Ointegration #PrivacyFirst #Adtechtoday

Programmatic is no longer the future — it’s the now of digital media. Siddharth Dabhade, Chief Business Officer at Lemma, highlights the non-negotiable shift brands must embrace in 2025: transparent, programmatic media buying. From combating ad fraud to ensuring accountability, the digital ad game is evolving — and only the agile will thrive. #futureforward2025 #programmatic #advertising #adfraud #marketing #mediabuying #brandstrategy #adtechtoday

Programmatic is no longer the future — it’s the now of digital media. Siddharth Dabhade, Chief Business Officer at Lemma, highlights the non-negotiable shift brands must embrace in 2025: transparent, programmatic media buying. From combating ad fraud to ensuring accountability, the digital ad game is evolving — and only the agile will thrive. #futureforward2025 #programmatic #advertising #adfraud #marketing #mediabuying #brandstrategy #adtechtoday

Sitecore launches AI Innovation Lab with Microsoft to empower marketers with low-risk, AI-driven content and marketing solutions. read more: https://lnkd.in/denYvSP5 Dave O’Flanagan | Mo Cherif | Jason Graefe #ai #innovationlab #digitalmarketing #artificialintelligence #marketing #technology #dxp #martech #adtechtoday

Francesco Andrea Poletti Chief Creative Officer, Le Pub Publicis Italy, the creative powerhouse behind campaigns for Netflix and Heineken, joins ABBY Awards 2025 as International Jury Chair for the Young Maverick Abby! A bold step by The Ad Club, bringing global brilliance to India’s biggest celebration of creativity. 🌟 read more: https://lnkd.in/dKJkxJyc Goafest | ADVERTISING AGENCIES ASSOCIATION OF INDIA | LePub #ABBYAwards #OneShow #Advertising #TheAdClub #PublicisItaly #YoungMaverickAbby #CannesLions #AdAwards #Adtechtoday

Flipkart and FCB Kinnect just dropped a double-sale jingle that’s weirdly brilliant and impossible to forget. SASA LELE isn’t just a campaign—it’s a cultural moment. From fridge-fridge to kurta-kurta, this bold, bizarre, and brilliant summer sale ad proves that in the attention economy, the weird really does win. read more: https://lnkd.in/dvC5VePb Pratik Shetty | Rohan Mehta | Neville Shah #Flipkart #SasaLeLe #DoubleSale #SummerSale2025 #FCBKinnect #Marketing #Campaign #Advertising #Jingle #BrandBuzz #Adtechtoday