ABCD & Company

The greatest lessons in leadership often come from the people you lead. In his latest article, Chief Innovation Officer & Managing Director of Global Sales Jared Wilson shares how his team’s resilience, accountability, and ability to lead from within have shaped his own leadership. Just like championship athletes, the best teams step up, adapt, and push each other to be better. Read more about the lessons his team has taught him. 👇 https://bit.ly/4hZNawM #Leadership #WinningTeams #Teamwork #ABCDLeadership #Innovation #ABCDMagic #MarchMadness

What an achievement! Our four managing partners and our Chief Innovation Officer and Managing Director of Global Sales trained and prepared with incredible dedication—and it showed as they successfully completed the St. Jude Children's Research Hospital Rock 'n' Roll 5K! 👏 Not only was it a personal victory, but they also supported St. Jude’s lifesaving work in the fight against childhood cancer. As we celebrate National Minority Health Month, we’re reminded of the importance of health equity and the power of hard work. We couldn’t be prouder of our team’s commitment to this important cause. 🌟 #ABCDMagic #NationalMinorityHealthMonth #StJude5K #HealthEquity #TeamABCD #MakingADifference

As Women’s History Month wraps up, we’re celebrating how mentorship drives growth and transformation. Our Chief Growth Officer Mabell Fernandez shares how leadership and sacrifice empower women to rise—creating opportunities, offering support, and shaping change. At ABCD & Company, we’re proud to be a woman-owned business that fosters future leaders. Read Mabell’s insights on how mentorship makes a lasting impact. 🌱 #WomensHistoryMonth #TheGrowthFactor #LiftAsYouClimb #MentorshipMatters #EmpowermentInAction #ABCDMagic

👋🏾 To the Women Breaking Barriers—We See You. :bulb::sparkles: It’s Women’s History Month, and for so many, this year is already filled with juggling businesses, leading teams, managing households, and showing up in countless ways. Resilience isn’t always loud—but it’s always powerful. For too long, women have been underestimated, often doing extraordinary work while others took center stage. But this Women’s History Month, ABCD & Company—a proud women-owned business—is making one thing clear: 🌟 We see you. 🌟 We celebrate you. 🌟 You deserve to be seen—not just this month, but always. Tag a woman or a women-owned business that’s creating impact and deserves the spotlight! Let’s uplift each other. :arrow_down: #WomensHistoryMonth #WomenWhoLead #SheDeservesTheSpotlight #WomenInBusiness #ABCDMagic

🚀 Shatter the glass ceiling—and build something greater with the pieces. In the latest edition of her newsletter, Creativity In Color, our Chief Creative Officer Brittanye Briscoe, M.B.A. explores how women can turn limitations into creative breakthroughs. At ABCD & Company, we know firsthand that the very traits women are told to suppress—intuition, ambition, and resilience—are the ones that drive real transformation. We believe in building a future where women embrace their power and creativity to reshape industries and lead with bold vision. #CreativityInColor #WomenWhoLead #CreativeSuperpowers #TransformationThroughCreativity #WomensHistoryMonth #ABCDMagic

🚀 Strategic Sponsorships. Seamless Execution. Maximum Impact. At ABCD & Company, we turn event sponsorships into powerful connections. Our partnership with Johnson & Johnson at the CBCF ALC & CHCI Leadership Conferences showcased just how impactful strategic event planning can be. ✨ Our Results: ✅ Designed dynamic event layouts for optimal engagement. ✅ Developed strategic briefing decks for senior leadership alignment. ✅ Collaborated with government affairs to amplify key messaging. Strategic planning + flawless execution = elevated brand presence and meaningful connections. Pfizer, Merck Group, Abbott, Bristol Myers Squibb, GSK, Eli Lilly and Company, Sanofi, Procter & Gamble, P&G Pharmaceuticals, Unilever, Colgate-Palmolive, Kimberly-Clark, Medtronic, Boston Scientific, Styker, Baxter International Inc., Solventum 🎤 Want to make a greater impact at your next major event? Let’s talk! #EventStrategy #BrandEngagement #StrategicSponsorships #CongressionalConferences #ABCDAndCompany #Janssen #CBCFALC #CHCI

This Women’s History Month, we’re celebrating the groundbreaking work of Dawn V. Carr, Founder of Mahogany Insights, who’s reshaping the research world and amplifying Black voices where they’ve often been overlooked. Learn why diverse insights are key to making a real impact in the latest edition of Managing Partner & Chief Strategy Officer Amber Dozier’s newsletter, Market Research Revealed. #InclusiveResearch #BlackVoicesMatter #WomensHistoryMonth

Marketing had its turn with the viral trend—now it’s time for iLab to go literal. 💎 Hitting event goals? The target is set. 💎 Making it rain sales? The forecast looks strong. 💎 Selecting speakers? Tough decisions ahead. 💎 Venue search? The right fit is always found. As the powerhouse behind sales & events, iLab turns ideas into impact. While this trend is all in good fun, the team’s real focus is driving results with precision and creativity. Looking for experts who can bring your vision to life? Let’s connect. #EventPowerhouse #LiteralSales #LiteralEvents #B2BMarketing #SalesAndEvents #ABCDMagic

🎉 A Well-Deserved Honor for Kayla Hicks! 🎉 We’ve always known that Kayla Hicks is a rising star in the events industry—now the Black In Events Network has made it official! She’s been named one of the Top 100 in Events, a recognition of her leadership, creativity, and game-changing contributions to the field. Kayla has been an essential force behind our most impactful events, bringing innovation, precision, and energy to every project she touches. We’re incredibly proud of her growth, dedication, and the way she continues to elevate ABCD & Company and the industry as a whole. This recognition is no surprise to us—just confirmation of what we’ve always known! 👏 Join us in celebrating Kayla’s well-earned honor! And since it’s Women’s History Month, we’re even prouder to highlight her excellence among the powerful women shaping our industry. #WomenInEvents #BlackInEvents #Top100InEvents #ABCDAndCompany #ABCDMagic #WomensHistoryMonth #EventLeaders

🏆 Celebrating Our Managing Partner & CMO, Durecia Moorer, a Top Woman in Marketing! 🎉 We are beyond proud to share that our Managing Partner & CMO Durecia Moorer, MS, MDiv, has been recognized as one of Chief Marketer Top Women in Marketing—joining an elite group of industry powerhouses shaping the future of marketing! This recognition is particularly meaningful during Women’s History Month as Durecia joins visionary leaders from some of the world’s biggest brands, including Google, Hulu, Grubhub, and Disney, driving innovation and impact across industries. Durecia’s leadership has helped propel ABCD & Company to become the largest Black-owned, women-owned, and HBCU-led marketing & events agency in the nation. Her dedication to strategy, storytelling, and innovation continues to elevate brands and drive meaningful impact. 💡Join us in celebrating Durecia, her incredible achievement, and all the women leading the way in marketing this Women’s History Month! #TopWomenInMarketing #MarketingExcellence #WomenInLeadership #ChiefMarketer #ABCDMagic #BlackExcellence #WomensHistoryMonth