What are some of the funniest social media fails you've seen in your industry?

2 Too many options

Another common mistake with social media polls is to offer too many options or choices that are too similar or vague. This can confuse your audience and make them lose interest or skip your poll altogether. For example, a restaurant asked their customers to vote for their favorite dish, but they listed 10 different options that all sounded the same, such as "chicken with rice and vegetables" or "chicken with pasta and salad". A better way to do this is to limit your options to 3 or 4 and make them distinct and appealing, such as "spicy chicken curry", "creamy chicken alfredo", or "crispy chicken nuggets".

3 Inappropriate timing

Another factor that can ruin your social media polls is the timing. You want to make sure that your polls are relevant, timely, and respectful of the current events and mood of your audience. For example, a clothing brand asked their followers to vote for their favorite summer outfit, but they did it in the middle of a heatwave, when people were suffering from high temperatures and power outages. A better way to do this is to check the weather, the news, and the trends before you post your polls and adjust them accordingly.

4 Technical glitches

Another risk with social media polls is that they can malfunction or display incorrect results due to technical glitches or human errors. For example, a beauty brand asked their fans to vote for their favorite lipstick shade, but they accidentally swapped the labels of the options, so the votes went to the wrong colors. A better way to do this is to double-check your polls before you publish them and test them on different devices and platforms.