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Telfer in the News View all
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The delicate question of who's gonna pay
The shift of Executive MBA candidates paying their own way is rippling across business schools across Canada. At the University of Ottawa’s Telfer School of Management, the number of self-funding students has skyrocketed from 10% to roughly 70% over the past 20 years.
Source: theglobeandmail.com
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La subvention à Pages Jaunes remise en question
Gilles LeVasseur discusses the $ 4.3 million in financial assistance offered to Pages Jaunes by the Government of Quebec in 2016.
Source: journaldemontreal.com
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Buy now, rationalize later. This is how emotional advertising works: Age of Unreason
Michael Mulvey explains that the effectiveness of emotional advertising is grounded in the idea of repetition and conditioning.
Source: thestar.com