The PGA

We're pleased to announce that Nespresso Professional has joined The PGA as Principal Partner. This collaboration will elevate the experience for both golf enthusiasts and PGA Members. Nespresso Professional is dedicated to providing exceptional coffee experiences both on and off the course. Our partnership reflects a mutual commitment to delivering outstanding golfing experiences, grounded in the shared values of sustainability, quality, and excellence. Find out more: https://bit.ly/42jEJ9I

Issue 10 of Golf Business Quarterly has landed, featuring in-depth news, thought-provoking features, exclusive interviews, and must-listen podcast episodes for everyone involved in the golf industry. The GBQ Podcast: Host Sarah Stirk meets Elisa Gaudet to find out what led her to create Womens Golf Day and what has changed in the subsequent decade. Listen here: https://lnkd.in/e9BZBY_w The Inspiration: How more than 2,000 Birmingham children – spanning 28 local youth and faith groups – were introduced to golf through Bring it On Brum, who have been working with THE GOLF FOUNDATION. Read more: https://lnkd.in/e-QAxFYA Pathways: PGA Coach Stuart Brewer shares his best stories from over four decades of coaching. Read more: https://lnkd.in/eBq5hZhX Investigation: What getting into the Olympics means to the sport of squash – and how much of it applies equally to golf. Alex Gough, Chief Executive of the Professional Squash Association, outlines his sport’s journey to Los Angeles. Read more: https://lnkd.in/e95FSwJz Equipment: Could the 14 clubs in our bags be about to change as technology continues on its relentless path? Titleist’s Alan Hocknell certainly thinks so. Find out why: https://lnkd.in/eXpu7zSK 📩 Stay informed on the latest golf industry insights - subscribe to the Golf Business Quarterly newsletter today: https://lnkd.in/eerz5hig

Please join us in congratulating David Scott 🔴🌕🟢🔵 on his appointment as the 85th Captain of The PGA, and wishing him the best of success in his new role. The 61-year-old from St Andrews succeeded Peter Laugher at the Association’s AGM on April 3, joining a celebrated and decorated list of Captains, including Sir Henry Cotton, Harry Vardon, JH Taylor, James Braid, Max Faulkner, Percy and Peter Alliss, and Bernard Gallacher. “To represent 8,000 PGA members is almost tear-jerking," said David. "When I delivered my acceptance speech, I had a tissue in my pocket just in case. “From a young lad turning professional at 19, with a lack of confidence and not a great academic background, to now being The PGA Captain is a massive honour.” The PGA would also like to thank Peter Laugher for his dedication to the role throughout his tenure as Captain over the past year. Read more about David's appointment online: https://bit.ly/4iSTzuO

The PGA is proud to welcome Callaway Golf as our Principal National Tournament Partner - a collaboration that strengthens our shared commitment to enhancing tournament golf for PGA Members. Callaway’s investment marks a key milestone in the evolution of PGA National Tournaments and the introduction of our new Tournament Commercial Partnership Framework. As part of this partnership, our National Tournament Schedule has been rebranded as the Callaway PGA National Tournaments, reinforcing Callaway’s mission to put PGA Members’ golf first. Exciting developments include the expansion of the Open Series, which has been rebranded as the Chrome Tour PGA Open Series, aligning with Callaway’s latest premium tour ball. Ben Sharpe, Managing Director & President of Callaway Golf EMEA: “The PGA Member is central to our business, and we have been looking for a unique way to show our long-term commitment to them. Callaway Golf wants to put your golf first by committing to long-term investment into prize funds and elevating the playing experience for all PGA Members at PGA National Tournaments.” Richard Barker PGA, Executive Director – Business Development: "Callaway’s investment strengthens our ability to enhance playing opportunities and drive the long-term sustainability of PGA Tournaments. We are making fantastic progress in our Tournament Strategy, now 12 months into a five-year plan. “Making financially sustainable investments for our tournament schedule and expanding events is all part of the plan. This is made possible by partners like Callaway, who we are excited to be working with and we thank them for their support.” ➡️Read the full story: https://bit.ly/3FPPF7v 🤝Find out more about becoming a PGA Partner: https://bit.ly/41UteXo 📅 To view the 2025 Callaway PGA National Tournament schedule, click here: https://bit.ly/3PK3PbY

Since his appointment in 2017, Christopher Reeve has overseen a transformative period at The Belfry Hotel & Resort, home to four Ryder Cups and the long-term host of the British Masters. Under his leadership, the resort has expanded significantly, including a multi-million pound development to enhance its facilities. “We knew that we needed to keep growing as a business. We were reaching capacities in certain areas,” Reeve explains. “Our leisure club was getting a bit dated, so we’ve now gone out with a big £80 million development.” In the latest episode of GBQ TV, Reeve sits down with Sky Sports Golf’s Sarah Stirk for an exclusive look behind the scenes at one of the UK’s premier golf resorts. 📺 Watch the full interview here: https://lnkd.in/esR4sBzD 📧 Stay informed with the latest insights, industry data, and exclusive interviews - subscribe to Golf Business Quarterly here: https://bit.ly/4cdXVbV

Looking for your next role in golf? We currently recruiting for four positions here at The PGA; Tournament Administrator (fixed term), providing comprehensive administration to support regional tournament activity in the North region. 📅 Closing date: 03/04/2025 ➡️ Find out more and to apply: https://lnkd.in/eZuKPAzN Tournament Controller (fixed term), supporting the Manager and Tournament Director in delivering tournaments in the Midlands Region. 📅 Closing date: 10/04/2025 ➡️ Find out more and to apply: https://lnkd.in/e8SB5UzU Partnerships Manager, providing a dedicated and consistently high level of service to PGA Partners, based at PGA Headquarters. 📅 Closing date: 11/04/2025 ➡️ Find out more and to apply: https://lnkd.in/eDNDrVT8 Senior Digital Marketing Executive, working collaboratively across the organisation to promote PGA Members, PGA products, services and brand activities through all channels. 📅 Closing date: 24/04/2025 ➡️ Find out more and to apply: https://lnkd.in/e9m4dvMx

GBQ TV: Robert Maxfield on the future of The PGA What is the true value of coaching? How must the game evolve to meet the needs of modern golfers? And how is the role of the PGA Professional changing? In this episode of GBQ TV, The PGA’s Chief Executive, Robert Maxfield, shares his insights on some of the biggest challenges and opportunities facing the golf industry today. With nearly two decades at The PGA, Robert has overseen a period of significant transformation. In this in-depth conversation, filmed at The PGA’s Headquarters at The Belfry Hotel & Resort, he discusses: ✔️ His vision for The PGA’s future ✔️ The evolving role of the organisation’s Members ✔️ Why PGA Members remain at the heart of every decision he makes Hosted by Sky Sports Golf presenter Sarah Stirk, GBQ TV delivers exclusive interviews and expert analysis, featuring the most influential figures in the industry. Watch Episode 2 now: https://lnkd.in/emKY-Fea For exclusive industry insights, expert analysis, and the latest news, subscribe to the Golf Business Quarterly newsletter today: https://lnkd.in/eerz5hig

PGA Partner Xpos is working with PGA Pros like Brian Cosgrove to help them optimise the Xpos system to keep customers incentivised and build repeat business. Read more in the article below for top tips on increasing sales and enhancing the shopping experience for your customers.

🏌️ Elevating Golf Excellence: The QHotels Collection & The PGA 🏌️ Building on our work to elevate Tournament experience for PGA Members, we are excited to have recently welcomed The The QHotels Collection as PGA National Tournament Partner. PGA Members will enjoy bespoke offers, job opportunities and access to fantastic facilities across 7 championship resorts and 18 health clubs. 🔗PGA Members, learn more: https://lnkd.in/eMz46v4b

Congratulations to Nicky Lawrenson, Owner and Founder of Nicky Lawrenson Golf, on being awarded Advanced Fellow status through PGA Excel. Nicky’s career has taken her from placing third in the PGA Trainee of the Year Awards to coaching at Emirates Golf Club in Dubai under Pete Cowen and leading the way with Women in Golf & Business. Her commitment to coaching, mentorship, and growing the game is truly inspiring. Reflecting on her achievement, Nicky said: "I was delighted and very honoured. I've been fortunate to have had the support of some great mentors throughout my career. "I believe PGA Excel can play a significant role in career progression and recruitment. It enables employers to recognise individuals who have invested in their development and are ambitious to progress their career. It raises standards and, in turn, enhances the overall golfer and facility experience." PGA Excel provides a clear pathway to professional growth, helping individuals showcase their expertise and stand out in an evolving industry. Tristan Crew MBE, Executive Director - Membership, congratulated the latest PGA Excel awardees and emphasised the importance of the framework. "Congratulations to the 16 PGA Members who have achieved their new PGA Excel designation. This recognition highlights their impact, achievements, and dedication to continuous professional development. "The PGA Excel framework provides a platform for Members to showcase their expertise, enhance their career prospects, and elevate industry standards. “It’s great to see so many awardees in the first quarter of 2025, and we encourage all Members to engage with PGA Excel as a valuable tool for professional development and career advancement.” Click here to read more from Tristan about the importance of PGA Excel to golf industry: https://bit.ly/4irMy4r