Sopro

The State of Prospecting 2025 is officially LIVE! This year’s report is packed with the latest trends, tactics, and insights to help you make sense of B2B sales right now. Tighter budgets. Fiercer competition. A tougher sell. Sound familiar? You’re not imagining it: 💸 65% of businesses report shrinking budgets. 🥊 45% say competition has increased. 🤐 32% report leads going silent without explanation. ⌛Over a third say prospects are taking longer to decide. But here’s the thing: 💡 80% of buyers WANT to hear from vendors when they’re researching options. The challenge is reaching them in the right way. Our report shows you how to: ✅ Engage entire buying committees effectively. ✅ Build a multi-channel strategy that beats the competition. ✅ Deliver relevant, well-timed outreach that converts. If your 2025 goals include reaching decision-makers, strengthening your pipeline, and driving more deals, this report is your go-to guide. 📥 Get the data, strategies, and insights you need to thrive in 2025. Download the report now- link in the comments! 

Only 5% of B2B buyers are actively looking to buy. So how do you sell to the other 95%? 👀 Brand-building keeps you top of mind before buyers are ready. Outbound prospecting sparks the conversation when they are. Master the balance in our 2025 State of Prospecting report here: https://lnkd.in/eS-F2a4G

Not all leads are created equal. 🤔 Some are ready to buy. Some just wanted your free eBook. And some… signed up by accident. (Hi Mum 👋) If your team’s treating every lead the same, you’re wasting time... and probably annoying Sales. Not every lead deserves your attention. Without the right process, you’ll end up chasing prospects who rarely convert. 👉 Check out our step-by-step guide to lead qualification and focus on the leads that actually matter: https://lnkd.in/eaqfFJWJ #LeadQualification #SalesAndMarketing #B2BMarketing

We’re hiring Customer Success Managers at Sopro! Want to be the reason clients stick around and rave about it? Join our CS team and help shape the future of B2B sales. At Sopro, we’re not just connecting businesses with customers. We’re rewriting the playbook. As a Customer Success Manager, you’ll build relationships, drive value, and make your mark. Why join us? 💡 ✅ Multi-dimensional growth: Beyond client chats, you’ll sharpen your commercial, sales, and strategic marketing game and expand your expertise in ways that will set you apart. ✅ Impact & ownership: Work closely with clients, influence strategy, and actually be listened to. ✅ A thriving team culture: You’ll be part of a team that supports, challenges, and celebrates success together. If you’re ready to level up your career, work with an ambitious team, and make a real impact, we’d love to hear from you!

March at Sopro was all about celebrating, connecting, and a little healthy competition! 💜 International Women’s Day – We marked the occasion with a dedicated space featuring resources on women’s health and wellbeing, including BUPA resources and special health check discounts. A small step towards bigger conversations! 🍳 Breakfast Swap – Our offices embraced a cultural twist, with the team in Macedonia enjoying a classic English breakfast, while our UK crew got a taste of a traditional Macedonian morning feast. Safe to say, plates were definitely cleared. 🏓 Ping Pong Tournament – Things got serious as we battled it out in an intense showdown of skill, strategy, and probably some accidental trick shots. Congratulations to our winners: Doubles: Sasho Lichovski & Igor Petkovski Doubles: Charlotte Tweddle and Joe Elliot Singles: Petar Velinov Singles: Joseph Adams Who’s ready for April? 🚀 #LifeAtSopro

The secret to influencing every decision maker? 🤔 Winning over the entire buying team. Personalisation at scale, tailored messaging, and multi-channel engagement can ensure your business stands out when it matters most. Learn how to engage every decision-maker effectively in the State of Prospecting report here: https://lnkd.in/gmGwtjug

You know it’s a good sign when your livestream ends and the questions are still coming! We covered the latest prospecting tactics, including multichannel outreach, intent data, and the use of AI. But one question we didn’t get to stuck with me: how can smaller businesses run effective outreach? So I’ve recorded a quick follow-up with some practical ideas. Hopefully it’s a simple starting point to build on as outreach becomes more advanced. Curious to hear how others approach this. Watch below, and if you missed the full session the link’s in the comments.

🚨 BREAKING NEWS: Sopro launches TELEPATHIC outreach! 🚨 Forget email. Forget LinkedIn. Forget phone calls. We’ve cracked the ultimate lead generation method - Telepathic prospecting. Our new AI-powered tool lets you send outreach messages straight into your prospect’s mind. No spam filters. No ignored emails. Just pure, instant connection. Thinking of a perfect cold email? Your prospect already received it. Wondering if they’ll reply? You already know what they’re thinking. Closing deals? Practically guaranteed. Book a demo and receive a FREE mind-reading consultation if you sign up today! ⚡

THE WORD IS OUT 💬 Kickstart sales conversations with these winning words and phrases for cold prospects. 👇 Based on powerful data from 97.9 million emails across 82 industries. Source: The State of Prospecting 2025 Find your copy here: https://lnkd.in/e9Gugzju

Meet George 👋 He’s seen all the so-called "easy" lead generation hacks online, but he’s not falling for it. George knows juggling this many tools isn’t simple. It's a full-time job. 🤯 So, he called in the lead generation experts. Smart move, George. We handle the heavy lifting, so you get qualified leads straight to your inbox. 📩 Be like George. Book a demo: https://lnkd.in/epDc8EPU