SEVENTY ONE

A masterclass in balance and precision—crafted far beyond convention. Monica Berg, award-winning bartender and co-owner of Tayēr + Elementary— ranked among the top of the World’s Best Bars—reshapes modern bartending with clarity and intention. The cocktail, distilled to its purest form: exacting, expressive, refined. She moves with purpose. With deep respect for craft—and the quiet boldness to evolve it. Taste leads. Every detail follows. Not made for the moment. Made for a truly memorable night.

Burberry after party with SEVENTY ONE Golden Martinis and more during London Fashion week. All cocktails now available at The Twenty Two Hotel menu.

Love is golden. Thank you Monica Berg and Sebastian Tollius for creating with so much passion the big stars of our Valentine’s Soirée at Eleven Madison Park’s Clemente Bar, New York. Queen of the night by @monicasuh Moon Dance by @tollius_ & @richierich2333 Now available at @tayer_elementary and @theclementebar 🖤 QUEEN OF THE NIGHT SEVENTY ONE GIN, Noilly Prat Original Dry Vermouth, Tio Pepe Fino, Sherry, Queen of The Night + Muyu Jasmine Verte “The liquid is built around the aromatic composition of the Queen of the Night flower: soft floral notes of white flowers such as jasmine and magnolia with a fruity center of peach and gentle vanilla followed by an underlying greenness. Multilayered and elegant, vibrant but never too much.” — Monica Berg MOON DANCE SEVENTY ONE GIN, Fino Sherry, Honeydew Amazake, Pomelo “A martini that complements the robust character of Seventy One Gin. Honeydew amazake adds a bold, rounded texture, while bright and bitter notes from pomelo bring balance and depth.” — Sebastian Tollius & Richard Millwater

Thank you WWD https://lnkd.in/es_nVrCc

Thank you WMagazine https://lnkd.in/eZf8TD3R

Thank you Vogue https://lnkd.in/e4Hfzcq7

A Valentine’s Soirée in New York. Mert Alas gathered his closest friends at the iconic Eleven Madison Park’s Clemente Bar for an intimate celebration of love. Guests sipped on exquisitely crafted cocktails by the talented Monica Berg from London and Clemente Bar’s Sebastian and Richard while the enchanting Soo Joo Park, delivered a surprise performance. @elevenmadisonpark #eaudenuit #nyc #fashionweek

A beautiful night of SEVENTY ONE Golden martinis to celebrate BOSS One Premiere, hosted by David Beckham and Mert & Marcus in London. Music by Mark Ronson and Honey Dijon. Pictures by @germanlarkin #seventyonegin #davidbeckham #boss

SEVENTY ONE Golden Martinis at the W Magazine pre-Golden Globes party, at Chateau Marmont, Los Angeles. Congratulations to our founder, Mert Alas, who, alongside Marcus Piggott, photographed W Magazine’s iconic “Great Performances” portfolio. Featuring the brightest stars of this season’s most celebrated films, this stunning series showcases their remarkable talent. As awards season approaches, the celebrations begin!

To the unforgettable nights of 2024 — Over 100,000 SEVENTY ONE Golden Martinis served across 15 countries and more than 27 cities. To our incredible partners worldwide who embraced LOVE, LIFE, and ART, thank you. Here’s to bold ambition, disruption, and the most fantastic nights that await us.