REFLECT The Agency

Our Managing Director Jackie Blake, an influencer marketing expert, recently hosted a Lunch & Learn session all about diversity and inclusion (D&I) in social media. In this first video clip from the Lunch & Learn session, Jackie dives into the concept of diversity and inclusion in social media. She emphasises the importance of visually representing a broad range of individuals and being intentional about inclusion. Jackie highlights the need to ensure everyone feels seen, heard and welcomed, rather than excluded through stereotypical portrayals. Diversity and inclusion in media are about actively fostering an environment where a range of different voices can be heard and engaged with across social platforms. Jackie also introduces the crucial topic of accessibility in social media. Stay tuned for the next video, where she discusses the significance and impact of this aspect. #LunchAndLearn #InfluencerMarketing #DiversityAndInclusion #DandI #SocialMedia #Accessibility #AccessibilityInSocialMedia #ReflectTheAgency #TheRiverGroup Alt Text: A video of Managing Director Jackie Blake, a white woman with blonde hair who is wearing glasses, a black short-sleeved top and a grey skirt. She is standing and presenting to an unseen audience, with a MacBook laptop in front of her. Behind her, a screen displays a blue slide with the title ‘Diversity and inclusion in social media’ and a paragraph of text underneath. To the right of the paragraph is an illustration representing people around the world using social media.

At Reflect, we believe that social media should mirror the diverse and inclusive world we live in. 🪞🌍 Our mission is to champion underrepresented voices, ensuring that every story gets the spotlight it deserves. By collaborating with brands that share our commitment to diversity and inclusion, we create authentic content that resonates with all communities. Did you know our Managing Director, Jackie Blake, is an expert in diversity and inclusion within media, as well as influencer sourcing? 👏 Keep an eye out for our Lunch & Learn video series, where Jackie shares insights on diversity, inclusion, and representation in social media. #DiversityInMedia #InclusiveMarketing #SocialMedia #DifferentVoices #DiversityAndInclusion #Diversity #Inclusion #Representation #ReflectTheAgency Alt Text: A quote saying: “Social media should reflect the world we live in – diverse, inclusive and full of different voices” There are quotation marks above and below the words. The background is off-white and there is a dark red frame around the image.

At Reflect, we believe that marketing should represent the world we live in – diverse, inclusive, and authentic. 🙌 We help brands create campaigns that truly reflect the people they serve, ensuring everyone feels seen, heard, and valued. 💡 Let’s build a future where diversity isn’t just a buzzword – it’s the foundation of every story told. Ready to make an impact? Let’s chat! - Contact our MD now at Jax@reflecttheagency.com. #ReflectTheAgency #InclusiveMarketing #DiversityInMarketing #RepresentationMatters #MarketingForAll #AuthenticBranding Alt Text: A graphic with a fingerprint-patterned background. The text reads: "REFLECT CAN HELP YOU TO CREATE DIVERSE & INCLUSIVE MARKETING CAMPAIGNS." "DIVERSE & INCLUSIVE" is highlighted in a navy blue box. There is an orange border around the whole image.

Our latest Lunch & Learn was led by Reflect’s Managing Director Jackie Blake, an influencer marketing expert. The session covered an important topic – Diversity & Inclusion: Social Media Essentials. Jackie shared valuable insights on integrating diversity and inclusion into social media, emphasising the importance of accessibility. She also highlighted brands that are leading the way in making their content more inclusive. Stay tuned for more from this Lunch & Learn session, including videos! 👀🎥 Want to make your brand’s social media more diverse and inclusive? Reach out to Jackie to learn how she can help you integrate diversity and inclusion into your social strategy – email jax@reflecttheagency.com. #LunchAndLearn #InfluencerMarketing #DiversityAndInclusion #DandI #SocialMedia #ReflectTheAgency #TheRiverGroup Alt Text: A photo of Managing Director Jackie Blake, a white woman with blonde hair who’s wearing glasses, a black short-sleeved top and grey skirt. She’s standing and presenting to an audience, with a MacBook laptop in front of her. Behind her, a screen displays the title ‘Diversity & Inclusion: Social Media Essentials’, along with icons from various social media platforms.

2 April is World Autism Awareness Day! 💙 Today, we celebrate the strengths, talents and unique perspectives of autistic individuals while advocating for greater understanding, acceptance and inclusion. This year’s theme, ‘Advancing Neurodiversity and the UN Sustainable Development Goals’, highlights the vital connection between neurodiversity and global sustainability efforts. By fostering inclusive policies and practices, we can create meaningful opportunities for autistic individuals while driving progress toward a more equitable and sustainable future for all. ✨ Let’s go beyond awareness and work towards true acceptance – by amplifying autistic voices, challenging misconceptions and building environments where everyone can thrive. At Reflect, we’re dedicated to amplifying diverse voices by helping brands create inclusive marketing campaigns that truly represent the world we live in. If you’re looking to make your brand’s messaging more authentic, diverse and impactful, we’d love to help! Get in touch with our MD, Jackie Blake, at jax@reflecttheagency.com to start the conversation. #WorldAutismAwarenessDay #AutismAcceptance #Neurodiversity #InclusionMatters #DiversityandInclusion #ReflectTheAgency #InclusiveTalent #InclusiveMedia Alt Text: An image with the phrase 'WORLD AUTISM AWARENESS DAY'. The words 'WORLD', 'AWARENESS' and 'DAY', are written in black and the word 'AUTISM' is written in rainbow colours. The background of the image is white, and the frame around the image is dark blue.

Today, we came together to honour the memory of our late colleague, Anthony (Ant), on what would have been his birthday. Born on April 1, 1984, Ant remains deeply missed by all who knew him. In his remembrance, we shared some extra-special delicious treats, kindly sent by his family – his parents, Alan and Lesley, his wife, Shantel, and his daughter, Thea. It was a heartfelt tribute to a wonderful person who touched so many lives. For those who may not be aware, Nicki Murphy has set up a fund to support 14-month-old Thea as she grows. The goal is to raise £50,000 over the next 10 years, helping to provide for her needs and build a meaningful nest egg – whether for her first car, college or university. If you’d like to contribute to Thea’s Fund in Ant’s memory, you can do so here: https://lnkd.in/g2uj_95J

We are committed to celebrating influencers who are underrepresented in today’s media and giving them the spotlight they deserve. 🎤✨ Everyone’s voice should be heard, and every story should be seen. We champion diversity, inclusion, and authentic representation – because the future of media should reflect everyone. #RepresentationMatters #DiversityInMedia #InclusiveInfluence #Authentic voices #ReflectTheAgency Alt text: An image with the words ‘REFLECT IS COMMITTED TO CELEBRATING  INFLUENCERS WHO ARE CURRENTLY NOT REPRESENTED IN TODAY’S MEDIA AND GIVE THEM THE CENTRE STAGE!” The words are in white, with dark blue around them. There is a light red thumbprint pattern in the background, and a dark blue border around the image.

31 March 2025 marks International Transgender Day of Visibility! 🏳️⚧️✨ First founded in 2009 by transgender activist and psychotherapist Rachel Crandall-Crocker, this day is about celebrating transgender and non-binary individuals around the world, amplifying their voices and recognising their contributions to society. It’s also a reminder of the ongoing work needed to create a more inclusive, supportive and equitable world for all. Today, we recognise the importance of visibility and inclusion for the trans community. Let’s celebrate trans voices, support representation and continue working towards a future where everyone feels seen and valued! #TransDayOfVisibility #TDOV2025 #RepresentationMatters #LGBTQIA+ #ReflectTheAgency #InclusiveTalent #InclusiveMedia Alt Text: An image of a curved transgender flag, with the words 'International Transgender Day of Visibility 2025' in the middle. There is a light grey frame around the image.

Beauty in Diversity 🫶 At Reflect, we believe there is beauty in diversity, and we celebrate the beauty in every shade, shape, and story. That’s why we’re passionate about helping brands connect with diverse influencers who bring authenticity and representation to their campaigns. Looking to make your marketing campaigns more diverse and inclusive? Get in touch with our MD, Jackie Blake, at jax@reflecttheagency.com, and together we can produce some beautiful work! #BeautyInDiversity #Diversity #Inclusion #RepresentationMatters #ReflectTheAgency Alt Text: Three diverse women embrace and smile at the camera, wearing neutral-toned lingerie against a warm brown background. "Beauty in Diversity" is written in bold white text, framed by a dark orange border.

At Reflect, we want EVERYONE to see themselves reflected in the media. 👁️🙌 Our mission is to amplify 📣 diverse voices, stories and perspectives – because true representation matters. We believe that everyone deserves to feel seen, heard and celebrated in every story that’s told. This is why we help brands to find appropriate diverse and inclusive influencers for advertising and media campaigns. If this sounds like something we can help your brand with, please contact 📧 our MD Jackie Blake at jax@reflecttheagency.com, or follow this link 🔗 https://lnkd.in/eqzaZCBG to find out more. #DiversityInMedia #Diversity #Inclusion #Representation #RepresentationMatters #InclusiveStorytelling #ChangeTheNarrative #SeeYourself #EmpowerThroughMedia #ReflectTheAgency Alt Text: An image with the words ‘WE WANT EVERYONE TO SEE THEMSELVES REFLECTED IN THE MEDIA’ in white with a turquoise box around it. An illustration of an eye sits in the middle of the text. The background is a faded turquoise and white thumbprint pattern. There’s a turquoise frame around the image.