Our Top Ten Streaming List is live! 🍿 “Moana 2” premieres on Disney+ leading a big week for movies with nearly 2B+ viewing minutes. “The White Lotus” on MAX reached a weekly high of 949M viewing minutes as the new season continues to attract audiences. Check out the full list: http://nlsn.co/6040FLIe2
Nielsen
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Nielsen shapes the world’s media and content as a global leader in audience insights, data and analytics. Through our understanding of people and their behaviors across all channels and platforms, we empower our clients with independent and actionable intelligence so they can connect and engage with their audiences—now and into the future. Nielsen operates around the world in more than 55 countries. Learn more at http://nlsn.co/6006JMfty and connect with us on social media (LinkedIn, Twitter, Facebook and Instagram).
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Advertisers are under more pressure than ever to hit goals and prove impact 🎯. We sat down with Barney Farmer, EMEA Commercial Leader at Nielsen, to discuss the challenge of juggling scattered tools to plan, measure, and optimize campaigns. He shares how it doesn’t have to be that way AND the solution that can help: http://nlsn.co/6041FLjpD
How Nielsen ONE Is Helping Advertisers Today
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Nielsen’s measurement capabilities are helping advertisers unlock the power of Walmart Connect’s media. From brand lift surveys to reach & frequency tracking, we’re providing the data brands need to optimize their media strategies and drive results. Learn more ⬇️
We are committed to giving advertisers the tools they need to understand their performance and maximize impact with us. One of the ways we do that is through our third-party measurement partners. Learn more in our latest blog post: https://lnkd.in/eCZBX_nh Explore our partner directory to find the right partner for your needs: https://lnkd.in/eCS3QQiB
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The Tata Indian Premier League is more than just cricket 🏏 —it’s a cultural moment. Advertisers, are you ready to make the most of it? Nielsen’s collaboration with JioHotstar Sports Ads empowers you with trusted, independent ad measurement so you can plan with confidence and maximise impact. ✅ Hear from Hemant Kewalya, Executive Director – Audience Measurement, India at Nielsen and read more about our ad measurement solution here: : https://bit.ly/41txEo1 #TataIPL #IPL2025 #IPL #JioHotstar JioHotstar
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Nielsen bunu yeniden yayınladı
With media ad spending on the rise, advertisers must rethink where and how they allocate budgets. The landscape is more fragmented than ever, and new opportunities are emerging. Nielsen's Global Media Planning Guide helps you make sense of the trends shaping 2025. Download it today to stay ahead! If you want to chat about the Guide and get further insights, just DM me! https://bit.ly/4hM6gpP
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Did you know radio reaches 27.4M Black adults weekly? From economic impact to cultural influence, discover how Black radio listeners are shaping media today in Nielsen's latest article: https://bit.ly/43yrgx0 #Radio #BlackAudiences #BlackListeners #Black
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Balancing digital and traditional resources can be challenging, especially with limited budgets. Nielsen’s new data shows how brands like yours are splitting budgets between TV, radio, social, and more. Discover what works best for your goals. Read now: http://nlsn.co/6046FQk7u
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In today's fiercely competitive advertising landscape, reaching your target audience requires not just creativity but strategic analysis 📈. We recently sat down with the brilliant Julia Clement, Nielsen Regional Director - Agency & Advertisers, to explore effective strategies for brands to connect with their audience amidst the noise. One key takeaway? **Analyze how competitors are investing their ad dollars.** Understanding where, when, and how competitors allocate their advertising budgets across various categories, platforms, and media types can provide invaluable insights. Learn more about what Juila recommended here: http://nlsn.co/6044Fszoe
Nielsen's Ad Intel Global Solution
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Over 70% of Black radio listening happens on the go—in the car, at work, or while running errands. This gives advertisers the chance to connect right before purchase decisions. Nielsen shows how urban radio creates real-time brand impact: https://bit.ly/43yrgx0 #Radio #BlackAudiences #BlackListeners #Black
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Is the lack of unified cross-media measurement holding your campaign back? Nielsen ONE Ads can give you the confidence you need – our verified, independent third-party data provides a deeper understanding of your audience while giving you the insights to maximise your campaign performance and ROI. Learn more: https://bit.ly/41txEo1 #Nielsen #Advertisers #Media #Platforms #Publishers #Campaigns
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