Britam BetaLab Joins the TRIFIC SEZ Ecosystem! It was a pleasure to welcome Britam BetaLab to their new home at the Two Rivers International Finance & Innovation Centre SEZ (TRIFIC SEZ). Their arrival marks an exciting chapter in our commitment to fostering digital innovation on the continent. As pioneers in the insurance and financial services space, Britam BetaLab adds valuable expertise and forward-thinking vision to our growing community of innovators. The launch was graced by distinguished leaders, including Britam Group Chairman Kuria Muchiru, Chair of the ITC Limited Board Committee Julius Mbaya, and MD & CEO of Britam Group Tom Gitogo. We were also privileged to host Centum Investment Company Plc. Group CEO Dr. James Mworia, MBS, and TRIFIC CEO Brenda Mbathi whose presence further affirmed the strength of our collective vision- positioning TRIFIC SEZ as the continent’s premier hub for innovation and growth. Spearheaded by Evah Kimani, with on-the-ground leadership from Mercy Mau, this initiative is a shining example of how collaboration fuels Africa’s digital transformation journey. Welcome to TRIFIC SEZ, Britam BetaLab - where Africa’s digital future is being built. #AfricasGatewayToTheWorld #Britam #BritamBetaLab #InnovationHub
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