Safaricom PLC

Last night was truly unforgettable. We were proud to stand alongside Kenya’s sporting greats at the 2025 SOYA Awards. From honoring the achievements of women in sports to recognizing the nation’s top talent, the evening was a powerful tribute to those who continue to inspire and uplift our nation. Just as Safaricom Emerald empowers its customers to live life without limits, the winners reminded us what it means to pursue greatness with purpose and passion. A huge congratulations to all the winners—you’ve set the bar high and inspired us all to push harder and dream bigger. Until next year—stay limitless! #SOYAAwards2025 #SafaricomEmerald #LimitlessYou

A change of strategy from microfinance payments to sending money home, a massive $10 million investment in an almost impossible quest to replace every SIM card and to recruit agents, a super agent model, a strong purpose to serve society by building products and services for them. What are the early decisions that led to the launch and success of M-PESA, and why were they made? Michael Joseph - Safaricom PLC's pioneer CEO and Sitoyo Lopokoiyit MBS - our CEO, had a conversation on M-PESA's beginnings during our 18th Anniversary celebrations. Watch the full video here https://lnkd.in/dPjhusJ9

With M-PESA Go, teens aged 10–17 can now start building healthy financial habits early—right from their phones. From budgeting and saving to making safe transactions, M-PESA Go transforms financial literacy into a fun, interactive experience. It’s not just a game—it’s real-world learning with real-world rewards. Getting started is easy: Open the M-PESA App → Go to Financial Services → Tap on M-PESA Go → Opt in. The future of finance is smarter, and it starts here. #MPESANation #GoForGreatWithMPESA #JrNBATournament

The M-PESA Jr. NBA National Championship Finals in Mombasa delivered a thrilling showcase of youth basketball talent from across Kenya.🏀 In a closely contested girls’ final, Olympic Girls from Nairobi edged out Oasis Shelter School from Kisumu with a 19-15 win to claim the title. The boys’ final was just as intense - St John’s Korogocho rose to the occasion, defeating Aga Khan Academy, Mombasa 30-23 in a high-energy matchup. From game-changing plays to relentless hustle, this event was a true celebration of the next generation of Kenyan basketball stars. The passion, talent, and teamwork on display were simply inspiring. A huge shoutout to every player, coach, and supporter who made this season unforgettable. The future of the game is bright. This is how we #GoForGreatWithMPESA #JrNBATournament #MPESANation

From Vision to Reality! The Spark Accelerator program has been a journey of growth, resilience, and innovation. Over the past year, these startups have refined their structures, optimized their processes, and positioned themselves for scale. At Safaricom, we celebrate their journey, but the real story is just beginning. Investors are already taking notice, and these founders are stepping into a future of bold decisions and limitless possibilities. To the next cohort: bring your ambition, your drive, and your game-changing ideas. We’re ready to help you take them to the next level! Applications are now open on https://bit.ly/4lFkyvV #SparkAccelerator

Being reliable, always on, and secure is a commitment that requires significant investment. Every year, we invest over KES 40 billion to upgrade our M-PESA systems and ensure the best experience for our customers. This year, we’re focused on M-PESA 2.0 – the next big leap that will boost stability, capacity, and overall customer experience. By the time it’s fully rolled out, there will be zero downtime for customers. Safety and security are always our top priority. 🔐 To maintain customer trust, we stay ahead of fraudsters and cyber threats, with strong guardrails in place and ethical hackers testing our systems. We're constantly building resilience so customers can rely on our services with confidence. Dr. Peter Ndegwa C.B.S #MPESANation

Winning the #ShineKenya Shinda Mamilii Kama Bingwa promotion gave Jackson Habagusaba the perfect opportunity to turn his vision of helping children into a reality. 💚 At Mwanyani Primary School, students were struggling with uncomfortable seating that made it hard to focus and learn. In response, Jackson donated desks and chairs, ensuring the children now have a comfortable space to sit and truly engage with their lessons. This gift is about more than just furniture — it’s about creating a respectful and supportive learning environment where these children can grow, learn, and dream without limitations. #SisiWoteNiMabingwa #TransformingLives

Exceptional service shouldn't be the exception. With Safaricom Emerald, turn the ordinary into extraordinary. #LimitlessExperiences

Last week, during the 2025 Internal Audit and Risk Awards hosted by IIA Kenya, the Safaricom Group Internal Audit team was honored with five prestigious awards — reaffirming our commitment to audit excellence, governance, and risk management. For the second year running, the Internal Audit team and our Chief Audit Executive (CAE) received top honors, including: Winner – Overall Internal Audit Function of the Year Winner – Internal Audit Function – NSE Listed Entities 1st Runners Up – Overall Chief Executive Officer (CEO) of the Year Winner – Chief Audit Executive (CAE) of the Year – Overall Winner – Chief Audit Executive (CAE) of the Year – Private Sector These recognitions reflect our alignment to the Global Internal Audit Standards (GIAS) and our role in driving assurance, foresight, and value across the organization. At the heart of the Internal Audit team’s success is a culture built on a simple belief: “I learn and improve as we execute.” This mindset fuels our the team’s ability to adapt, deliver, and lead. Congratulations to the Safaricom Group Internal Audit team, led by Denish Osodo, for setting the bar and raising it. #Safaricom #InternalAuditExcellence #IIAKenya #AuditAndRiskAwards2025 #GIAS #Governance #RiskManagement #AssuranceLeadership Institute of Internal Auditors Kenya - IIA Kenya

Last week, I travelled to Addis Ababa 🇪🇹 for a series of strategic engagements with the Safaricom Telecommunications Ethiopia PLC team, key partners and government stakeholders. One of the highlights of the trip was hosting Mr. Shingo Ueno, CEO of Sumitomo Corporation, on his inaugural visit to Ethiopia to see first-hand the progress of their investments through our global partnership. We also held a productive meeting with Eng. Balcha Reba, Director General of the Ethiopian Communications Authority (ECA), where we provided updates on the current state of Safaricom Ethiopia, shared insights on emerging technology trends, and discussed our future ambitions for the communications sector in the country. Additionally, I paid courtesy visits to Government of Ethiopia representatives to review the status of our operations and engage on how we can continue to collaborate in creating a conducive environment for growth and innovation. It was a day filled with meaningful conversations, shared aspirations, and a strong reaffirmation of our commitment to Ethiopia’s digital transformation journey. Here’s a quick snapshot of how my day in Ethiopia unfolded.