MAKE UP FOR EVER

MAKE UP FOR EVER IS HIRING! 📣   MAKE UP FOR EVER lance sa campagne d'alternance à pourvoir dès septembre 2025 !   Que vous soyez intéressés par l’influence, la communication, le graphisme digital ou encore le rôle de contrôleur de gestion, nos équipes siège et Europe vous attendent !   Rejoindre MAKE UP FOR EVER, c'est avant tout intégrer un Collectif passionné et inclusif qui reflète la diversité de nos clients, encourageant l'expérimentation et la curiosité de tous.   Prêt(e) à vivre une expérience inoubliable ? Découvrez nos offres du moment : https://bit.ly/42DUSam   #MAKEUPFOREVER #GETINTHEVIBE #WELCOMETOTHECOLLECTIVE #NEXTGEN

A LOOK BACK AT THE LAST PARIS FASHION WEEK   MAKE UP FOR EVER reaffirms its position as the go-to backstage makeup brand. As Paris Fashion Week concludes, we are proud to have collaborated with remarkable brands to create unforgetable fashion shows! ✨   This season was marked by significant achievements, including the involvement of 27 of our makeup artists working backstage and partnerships with 8 influencers. We eagerly anticipate the next edition, where we will continue to showcase our expertise and passion on the most prestigious stages.   Our thanks goes to our communication team, and we extend our gratitude to our talented makeup artists, whose expertise elevates our products on the runway.   Paris Fashion Week 2025 collaborations: ZOMER with Ana Takahashi KENZO with Isabelle Pain LACOSTE with Lucy Bridge OTTOLINGER with Isamaya Ffrench MARINE SERRE with Janeen Witherspoon   #MAKEUPFOREVER #PARISFASHIONWEEK

HEADS OR TAILS Collection This Fall-Winter 2025 collection marks a turning point, both personal and creative to Marine Serre. At the symbolic age of 30, and after seven years – the age of reason – spent building her fashion house, Marine Serre reaches a maturity where the boldness of these forty seven looks becomes more asserted. The silhouettes have evolved: graceful, structured, blending sensuality and strength. A powerful stature, a cinched waist, references to the femme fatale of the 1950s and 1980s. Look 34 - Look 47 Credits: Styling: Benoit Béthume Casting Director: William Lhoest Music: Para One Film: Tess Lochanski Production: ICONOCLAST Lookbook: Arnel Ian Dela Gente Movement Director: Ryan Chappell Hair: Ali Pirzadeh (sponsored by Bumble and bumble) Make Up: Janeen Witherspoon (sponsored by MAKE UP FOR EVER) Nails: Anais Cordevant (sponsored by Manucurist) Production: Spotlite MARINE SERRE would like to thank MAKE UP FOR EVER, Bumble and bumble, Manucurist, Ophy Eyeswear and La Monnaie de Paris.

NEW MAKE UP FOR EVER CORNER AT SEPHORA: SHINING BRIGHT ON THE CHAMPS-ELYSEES! ✨ Need to put a little PUNCH in your morning routine? 🥊   MAKE UP FOR EVER is pleased to announce that our brand new corner is open and ready to welcome you at the Sephora store on the Champs Elysées from March 6 to April 1! From the iconic products that have defined MAKE UP FOR EVER to our latest innovations (hello #SuperBoost collection), we offer an unparalleled beauty experience. Our team of makeup sales experts provides personalized customer service, offering color analysis to help you discover the shades and tones that truly enhance your unique beauty.   A special thanks to SEPHORA for for their ongoing partnership and support!   #MAKEUPFOREVER #SUPERBOOST

CELEBRATING SEPHORA X SUPER BOOST CANADA POP-UP   Join us in Sephora Canada for MAKE UP FOR EVER’s Super Boost pop-up!   From February 13th – March 10th, 2025, MAKE UP FOR EVER is taking over 8 Sephora stores across Canada with an exclusive pop-up highlighting the launch of Super Boost.   Step into the ring with our newest collection featuring 18 NEW skin tints and 11 NEW lip gloss shades – designed to supercharge your beauty routine and pack a punch. Through immersive displays to photo-worthy experiences, this pop-up brings MAKE UP FOR EVER’s new bold DNA to life. Join the action and strike your best pose for a chance to snap the ultimate beauty knockout moment.   A special thank you to Sephora Canada for their ongoing partnership and support. We extend our appreciation to the Canadian MAKE UP FOR EVER team for their knockout support in making this experience come to life!   #MAKEUPFOREVER #SEPHORACANADA #SUPERBOOST #SUPERCHARGE

WELCOME TO THE COLLECTIVE At MAKE UP FOR EVER, we firmly believe that the integration of our new people is an essential step for their success and fulfillment within our company. Joining the Collective means offering a generous two-day immersion to discover what makes us so unique, from our pioneering DNA, inclusive and artistic vision of makeup, and differentiating products co-creation alongside our pros. During this special days, our new team members had the unique opportunity to attend a makeup masterclass led by our experts. This immersive session allowed them to discover the secrets and techniques of makeup through live demonstration, from beauty to cinema makeup! Learn more about our collective pulse: https://lnkd.in/d9tSAFSY Whoever you are, we are your team. Welcome to the Collective. #MAKEUPFOREVER #WELCOMETOTHECOLLECTIVE #ONBOARDING

NEW: SUPER BOOST SKIN TINT & LIP GLOSS Discover the secret to an effortless makeup routine: our new SUPER BOOST line. Achieve the perfect glowy look with our new SUPER BOOST SKIN TINT & LIP GLOSS, which combine makeup and skincare in one step. SUPER BOOST SKIN TINT provides sheer to medium coverage while giving your complexion a radiant, healthy-skin glow with instant results and long-lasting benefits. Our new SUPER BOOST LIP GLOSS is the ultimate solution for hydrated, plumped lips with a high-shine finish. #MAKEUPFOREVER

HAPPY BIRTHDAY DANY 🎉   Today, we celebrate a true inspiration in the world of art and makeup, our founder Dany Sanz. Her talent, vision, and dedication have shaped MAKE UP FOR EVER and inspired generations of artists around the world. Dany has always believed that "alone, nothing can be done." It is this belief that has allowed unique human connections to be created and a strong, passionate community to be built, which continues to make the history of our brand for over 40 years. Thank you for your legacy, which continues to inspire and empower countless individuals in the beauty industry.   On this special day, all our teams around the world join us in wishing you a very happy birthday, Dany.    #MAKEUPFOREVER

HOT FROM THE RUNWAY   The Paris Fashion Week is always an exceptional opportunity to showcase the creativity and boldness of the greatest designers, and MAKE UP FOR EVER is proud to have been a backstage partner for the makeup of several iconic shows this season.   This Fashion Week was the perfect occasion to highlight our professional expertise, product innovations, and to enhance the visibility of MAKE UP FOR EVER among professionals and the general public alike. We commit to continue inspiring and supporting beauty artists in their most daring creations.   A huge thank you to our talented Makeup Artists, who perfectly embodied our expertise:   AMI with Adrien Pinault KENZO with Lucy Bridge ALEXANDRE VAUTHIER with Thierry Do Nascimento LES FLEURS STUDIO with Lisa Michalik ALTER DESIGNS with Swan Arnaud   #MAKEUPFOREVER #PFW

Quand 2 associations partageant des valeurs communes s’unissent, cela donne naissance à un projet haut en couleurs, plein de sens et résolument tourné vers l’estime de soi. Ensemble, Maquille Mon Krâne et Amazones Martinique ont imaginé une aventure artistique et humaine qui célèbre la résilience, questionne les stéréotypes et met en lumière une beauté atypique. 5 maquillages artistiques, tous réalisés par notre makeup artist et présidente, Fanny Miosotis, sur des bénéficiaires de l’association Amazones en Martinique. Chaque création a été pensée sur-mesure, comme un véritable hommage à l’essence unique de chaque modèle. Retour sur le projet : En mai 2024, 2 membres MMK, Fanny et Caroline Grimaud Pescher accompagnées de notre talentueuse vidéaste Clara Groussin posent leurs valises sur l'Ile aux Fleurs. 5 bénéficiaires d’Amazones vivent l’expérience Maquille Mon Krâne. Fanny Miosotis transforme leur crâne nu en œuvre d’art unique, capturée dans des portraits individuels émouvants réalisés par Lionel Chamoiseau, qui témoignent de la magie de ces instants. En octobre 2024, les patientes ont découvert ces clichés lors d’un moment privé organisé dans le Nid d’Amazones, au Lamentin, un lieu chaleureux dédié aux soins de support. Puis en novembre 2024, les portraits ont été exposés plus d’un mois à la Maison des Créateurs, lieu atypique et incontournable à Fort de France. Un vernissage s’est déroulé en présence des patientes pour la première fois toutes réunies accompagnées de leurs proches, d’Amazones Martinique, Lionel Chamoiseau, Fanny Miosotis et personnalités locales. Ce projet n’aurait pas été possible sans le soutien de nos partenaires et mécènes et en particulier 2 soutiens historiques avec MAKE UP FOR EVER avec Joséphine Pavillet et LABORATOIRES NYM avec Stéphane PREMEL ALEXANDRE FLIS Matthieu Ferrier Et nous remercions aussi tout particulièrement Jeanne Ozier-Lafontaine et Karine Lise pour leur accueil et leur implication dans la réalisation de ce projet. N’oubliez pas si vous souhaitez rejoindre l’aventure vous aussi, contactez-nous : chaque geste compte pour illuminer le parcours de vie des patient.es. Et rendez-vous sur nos réseaux sociaux pour découvrir l’intégralité des images de cette magnifique collaboration !